Evernote vs Google Keep:Which is more popular by branded search in New Zealand?
In August 2026, Google Keep had more branded searches than Evernote among note-taking apps in New Zealand. Google Keep was estimated to have 8.1K branded searches compared to Evernote’s 770, and held a 16.2% Share of Search versus Evernote’s 1.5%.
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Which is more popular in search, Evernote or Google Keep?
Compare the note-taking and workspace apps New Zealanders organise work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Google Keep, Evernote. The figures are in the table below the chart.
View monthly share of search table
| Month | Notion | OneNote | Google Keep | Goodnotes | Obsidian | Evernote |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.3% | 39.9% | 13.2% | 3% | 1.4% | 2.1% |
| Nov 2025 | 45% | 30.5% | 17.4% | 2.8% | 1.8% | 2.6% |
| Dec 2025 | 51.7% | 20.2% | 20.8% | 2.8% | 2.1% | 2.4% |
| Jan 2026 | 54.3% | 21% | 17.1% | 2.8% | 2.3% | 2.5% |
| Feb 2026 | 38.8% | 45.5% | 10.2% | 2.8% | 1.3% | 1.4% |
| Mar 2026 | 34.4% | 49% | 10.9% | 3% | 1.4% | 1.3% |
| Apr 2026 | 44.2% | 35.6% | 14.2% | 2.6% | 1.7% | 1.7% |
| May 2026 | 40.8% | 39.7% | 13.4% | 3% | 1.7% | 1.5% |
| Jun 2026 | 43.2% | 36.1% | 14.6% | 2.5% | 2.3% | 1.3% |
| Jul 2026 | 39.8% | 40% | 14.6% | 2.4% | 1.9% | 1.3% |
| Aug 2026 | 38.9% | 38.7% | 16.2% | 3% | 1.6% | 1.5% |
| Sep 2026 | — | — | — | — | — | — |
How has the Evernote and Google Keep comparison changed over the last 12 months?
3 findings
- Google Keep was ahead of Evernote in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Evernote’s estimated Share of Search among note-taking apps in New Zealand moved from 2.1% to 1.5%, and its estimated monthly branded searches moved from 1K to 770.
- Across the 11 months ending August 2026, Google Keep’s estimated Share of Search among note-taking apps in New Zealand moved from 13.2% to 16.2%, and its estimated monthly branded searches moved from 6.5K to 8.1K.
How did search popularity change for New Zealand note-taking apps in August 2026?
2 changes
In August 2026, Google Keep gained estimated Share of Search among note-taking apps in New Zealand, from 14.6% to 16.2%.
Estimated monthly branded searches for Evernote in New Zealand fell 26% over 11 measured months, from 1K to 770 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Evernote’s and Google Keep’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Evernote
7 branded search terms
- evernote
- evernote app
- evernote com
- evernote near me
- evernote notes
- evernote online
- evernote template
Google Keep
16 branded search terms
- google keep
- google keep app
- google keep com
- google keep google play
- google keep it
- google keep near me
- google keep note taking
- google keep notes
- google keep notes app
- google keep online
- google keep software
- google keep template
- google keep web
- googlekeep
- googlekeep app
- googlekeep notes
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.