How popular isEvernote in search?
In August 2026, there were an estimated 770 branded searches for Evernote in New Zealand which is down 26% over the last 11 months. Evernote holds 1.5% estimated Share of Search among New Zealand note-taking apps and is ranked 6th of 6 competitors for search popularity.
Notion38.9%
OneNote38.7%Google Keep16.2%
Goodnotes3%Obsidian1.6%
Evernote1.5%
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Which note-taking apps compete with Evernote?
Share of Search by month for Notion, OneNote, Google Keep, Goodnotes, Evernote. The figures are in the table below the chart.
View monthly share of search table
| Month | Notion | OneNote | Google Keep | Goodnotes | Obsidian | Evernote |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.3% | 39.9% | 13.2% | 3% | 1.4% | 2.1% |
| Nov 2025 | 45% | 30.5% | 17.4% | 2.8% | 1.8% | 2.6% |
| Dec 2025 | 51.7% | 20.2% | 20.8% | 2.8% | 2.1% | 2.4% |
| Jan 2026 | 54.3% | 21% | 17.1% | 2.8% | 2.3% | 2.5% |
| Feb 2026 | 38.8% | 45.5% | 10.2% | 2.8% | 1.3% | 1.4% |
| Mar 2026 | 34.4% | 49% | 10.9% | 3% | 1.4% | 1.3% |
| Apr 2026 | 44.2% | 35.6% | 14.2% | 2.6% | 1.7% | 1.7% |
| May 2026 | 40.8% | 39.7% | 13.4% | 3% | 1.7% | 1.5% |
| Jun 2026 | 43.2% | 36.1% | 14.6% | 2.5% | 2.3% | 1.3% |
| Jul 2026 | 39.8% | 40% | 14.6% | 2.4% | 1.9% | 1.3% |
| Aug 2026 | 38.9% | 38.7% | 16.2% | 3% | 1.6% | 1.5% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 38.9% | 19.5K | -1% | -0.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 38.7% | 19.4K | -2.1% | -1.3 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 16.2% | 8.1K | +12.7% | +1.7 points | |
| 4, held 4th | 3% | 1.5K | +23.1% | +0.5 points | |
| 5, held 5th | 1.6% | 810 | -14.7% | -0.3 points | |
| 6, held 6th | 1.5% | 770 | +22.2% | +0.3 points |
1.
Notion38.9%
moved from 2nd to 1st · 19.5K estimated branded searches · -1% vs prior month · -0.9 points
2.
OneNote38.7%
moved from 1st to 2nd · 19.4K estimated branded searches · -2.1% vs prior month · -1.3 points
16.2%
held 3rd · 8.1K estimated branded searches · +12.7% vs prior month · +1.7 points
3%
held 4th · 1.5K estimated branded searches · +23.1% vs prior month · +0.5 points
5.
Obsidian
1.6%
held 5th · 810 estimated branded searches · -14.7% vs prior month · -0.3 points
6.
Evernote1.5%
held 6th · 770 estimated branded searches · +22.2% vs prior month · +0.3 points
Compare search popularity between Evernote and its closest rivals
How has branded search demand for Evernote changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Evernote in New Zealand fell from 1K to 770.
- Across the 11 months ending August 2026, Evernote’s estimated Share of Search among note-taking apps in New Zealand decreased from 2.1% to 1.5%.
- Across the 11 months ending August 2026, Evernote’s estimated Share of Search among note-taking apps in New Zealand peaked at 2.6% in November 2025 and was lowest at 1.3% in March 2026.
- Across the 11 months ending August 2026, Evernote fell from 5th to 6th among note-taking apps in New Zealand.
How did search popularity change for New Zealand note-taking apps in August 2026?
6 changes
In August 2026, Google Keep gained estimated Share of Search among note-taking apps in New Zealand, from 14.6% to 16.2%.

In August 2026, Goodnotes gained estimated Share of Search among note-taking apps in New Zealand, from 2.4% to 3%.

In August 2026, OneNote lost estimated Share of Search among note-taking apps in New Zealand, from 40% to 38.7%.

In August 2026, Notion lost estimated Share of Search among note-taking apps in New Zealand, from 39.8% to 38.9%.
Estimated monthly branded searches for Obsidian in New Zealand rose 17.4% over 11 measured months, from 690 to 810 in August 2026.

Estimated monthly branded searches for Evernote in New Zealand fell 26% over 11 measured months, from 1K to 770 in August 2026.
How is Evernote measured?
Brandwave collects information about searches that people make online using Evernote’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- evernote
- evernote app
- evernote com
- evernote near me
- evernote notes
- evernote online
- evernote template
Do you work for Evernote? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Evernote your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.