Brandwave

Evernote vs Goodnotes:Which is more popular by branded search in New Zealand?

In August 2026, Goodnotes had more branded searches than Evernote among note-taking apps in New Zealand. Goodnotes was estimated to have 1.5K branded searches compared to Evernote’s 770, and held a 3% Share of Search versus Evernote’s 1.5%.

Share of Search among note-taking apps in New Zealand in August 2026Which is more popular in search, Evernote or Goodnotes?
Evernote1.5%770 searches
vs
Goodnotes3%1.5K searches

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Which is more popular in search, Evernote or Goodnotes?

Compare the note-taking and workspace apps New Zealanders organise work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Evernote and Goodnotes among note-taking apps in New Zealand, by month

Share of Search by month for Goodnotes, Evernote. The figures are in the table below the chart.

View monthly share of search table
MonthNotionOneNoteGoogle KeepGoodnotesObsidianEvernote
Oct 202540.3%39.9%13.2%3%1.4%2.1%
Nov 202545%30.5%17.4%2.8%1.8%2.6%
Dec 202551.7%20.2%20.8%2.8%2.1%2.4%
Jan 202654.3%21%17.1%2.8%2.3%2.5%
Feb 202638.8%45.5%10.2%2.8%1.3%1.4%
Mar 202634.4%49%10.9%3%1.4%1.3%
Apr 202644.2%35.6%14.2%2.6%1.7%1.7%
May 202640.8%39.7%13.4%3%1.7%1.5%
Jun 202643.2%36.1%14.6%2.5%2.3%1.3%
Jul 202639.8%40%14.6%2.4%1.9%1.3%
Aug 202638.9%38.7%16.2%3%1.6%1.5%
Sep 2026——————

How has the Evernote and Goodnotes comparison changed over the last 12 months?

  • Goodnotes was ahead of Evernote in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Evernote’s estimated Share of Search among note-taking apps in New Zealand moved from 2.1% to 1.5%, and its estimated monthly branded searches moved from 1K to 770.
  • Across the 11 months ending August 2026, Goodnotes’ estimated Share of Search among note-taking apps in New Zealand held steady at 3%, and its estimated monthly branded searches held steady at 1.5K.

How did search popularity change for New Zealand note-taking apps in August 2026?

  1. In August 2026, Goodnotes gained estimated Share of Search among note-taking apps in New Zealand, from 2.4% to 3%.

  2. Estimated monthly branded searches for Evernote in New Zealand fell 26% over 11 measured months, from 1K to 770 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Evernote’s and Goodnotes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Evernote

7 branded search terms

  • evernote
  • evernote app
  • evernote com
  • evernote near me
  • evernote notes
  • evernote online
  • evernote template

Goodnotes

8 branded search terms

  • goodnotes
  • goodnotes app
  • goodnotes com
  • goodnotes notes
  • goodnotes online
  • goodnotes price
  • goodnotes template
  • goodnotes website

How the Brand Demand Index is measured

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