Eucerin vs Nivea:Which is more popular?
In September 2026, Nivea had more branded searches than Eucerin among sun cream brands in New Zealand. Nivea had about 9,650 branded searches, while Eucerin had 1,010. Nivea made up 13.7% of all sun cream brand searches we track, and Eucerin accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about sun cream brands, Nivea appeared in two of the five answers and Eucerin in none.
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Top sun cream brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Nivea was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Eucerin did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Cancer Society NZ1st
La Roche-Posay2nd
Skinnies3rd
Nivea4th
COSRX–
Eucerin–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Cancer Society NZ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Skinnies3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
La Roche-Posay3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nivea2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
COSRX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Eucerin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about sun cream brands
5 answers
Asked ChatGPT
“Which sun cream brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best sun cream brands in New Zealand?”
Asked ChatGPT
“What's the best sun cream brand in New Zealand for daily sun protection?”
Searched Google, AI Overview
“spf 50 sun cream”
Searched Google, AI Overview
“sun cream nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Eucerin or Nivea more popular in search?
This chart shows how often people search Google for Eucerin and Nivea by name. Each line represents a brand's share of searches for all six sun cream brands we track, month by month, from searches in New Zealand.
Share of searches by month for Nivea, Eucerin. The figures are in the table below the chart.
View monthly share of searches table
| Month | Skinnies | La Roche-Posay | Nivea | COSRX | Cancer Society NZ | Eucerin |
|---|---|---|---|---|---|---|
| Oct 2025 | 53.4% | 20.5% | 11.9% | 9.6% | 3.1% | 1.5% |
| Nov 2025 | 50.9% | 22.9% | 12.8% | 9.2% | 2.9% | 1.3% |
| Dec 2025 | 48.5% | 23.1% | 14% | 10.8% | 2.3% | 1.3% |
| Jan 2026 | 48.6% | 23.1% | 13.1% | 10.8% | 2.8% | 1.5% |
| Feb 2026 | 52.3% | 19.8% | 11.6% | 11.2% | 3.7% | 1.5% |
| Mar 2026 | 49.7% | 19.3% | 12.3% | 12.9% | 4.4% | 1.4% |
| Apr 2026 | 48.3% | 23.5% | 11.4% | 12.6% | 2.8% | 1.5% |
| May 2026 | 46.9% | 21.8% | 12.5% | 14.2% | 3.3% | 1.3% |
| Jun 2026 | 47.4% | 22.4% | 12.9% | 13.1% | 2.8% | 1.5% |
| Jul 2026 | 47.4% | 22.4% | 13.2% | 12.6% | 2.8% | 1.7% |
| Aug 2026 | 44.8% | 21.9% | 14.4% | 12.5% | 4.8% | 1.7% |
| Sep 2026 | 47.2% | 22.3% | 13.7% | 12.6% | 2.7% | 1.4% |
How has the Eucerin and Nivea comparison changed over the last 12 months?
3 findings
- Nivea was ahead of Eucerin in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Eucerin’s share of searches among sun cream brands in New Zealand moved from 1.5% to 1.4%, and its estimated monthly branded searches moved from 940 to 1K.
- Across the 12 months ending September 2026, Nivea’s share of searches among sun cream brands in New Zealand moved from 11.9% to 13.7%, and its estimated monthly branded searches moved from 7.4K to 9.7K.
How did search popularity change for New Zealand sun cream brands in September 2026?
1 change

In September 2026, Nivea lost share of searches among sun cream brands in New Zealand, from 14.4% to 13.7%.
How are branded searches counted?
15 search terms
Brandwave collects information about searches that people make online using Eucerin’s and Nivea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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