Brandwave

100% Appliances vs PB Tech:Which is more popular by branded search in New Zealand?

In August 2026, PB Tech had more branded searches than 100% Appliances among appliance and electronics retailers in New Zealand. PB Tech was estimated to have 344K branded searches compared to 100% Appliances’ 1.2K, and held a 31% Share of Search versus 100% Appliances’ 0.1%.

Share of Search among appliance and electronics retailers in New Zealand in August 2026Which is more popular in search, 100% Appliances or PB Tech?
100% Appliances0.1%1.2K searches
vs
PB Tech31%344K searches
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Which is more popular in search, 100% Appliances or PB Tech?

Household appliance and consumer electronics retailers in NZ. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

100% Appliances and PB Tech among appliance and electronics retailers in New Zealand, by month

Share of Search by month for PB Tech, 100% Appliances. The figures are in the table below the chart.

View monthly share of search table
MonthPB TechNoel LeemingJB Hi-FiHarvey NormanComputer LoungeHeathcotesSmiths City100% Appliances
Oct 202529.9%29.3%22.4%15.7%1.2%0.78%0.52%0.12%
Nov 202530.8%28.9%22.5%15.8%0.97%0.77%0.24%0.1%
Dec 202526%30.9%24.5%16.6%0.84%0.84%0.25%0.09%
Jan 202629.6%29.1%23.1%15.6%1.2%1%0.28%0.09%
Feb 202630.2%29.4%22.7%15.2%1.1%0.98%0.22%0.11%
Mar 202632.7%27.1%21.2%16.7%1%0.85%0.3%0.2%
Apr 202627.8%27.8%25.3%16.7%1%0.84%0.3%0.11%
May 202629.4%28.5%22.2%17.4%1.3%0.89%0.21%0.11%
Jun 202630.8%29.9%23.9%12.8%1.2%1.1%0.18%0.1%
Jul 202630.6%30.4%23.6%12.7%1.4%0.96%0.33%0.11%
Aug 202631%29.9%23.5%12.8%1.4%0.96%0.34%0.1%
Sep 2026————————

How has the 100% Appliances and PB Tech comparison changed over the last 12 months?

How did search popularity change for New Zealand appliance and electronics retailers in August 2026?

  1. Estimated monthly branded searches for 100% Appliances in New Zealand fell 28% over 11 measured months, from 1.6K to 1.2K in August 2026.

  2. Estimated monthly branded searches for PB Tech in New Zealand fell 13.6% over 11 measured months, from 398K to 344K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using 100% Appliances’ and PB Tech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

100% Appliances

4 branded search terms

  • 100 appliances
  • 100 appliances near me
  • 100 appliances nz
  • 100percent co nz

PB Tech

25 branded search terms

  • Pb Tech
  • pb tech computers
  • pb tech gaming pc
  • pb tech ipad
  • pb tech laptops
  • pb tech lower hutt
  • pb tech near me
  • pb tech nelson
  • pb tech new market
  • pb tech online
  • pb tech phones
  • pb tech power bank
  • pb tech queen street
  • pb tech sale
  • pb tech samsung phones
  • pb tech st luke
  • pb tech sylvia park
  • pb tech trade in
  • pb tech tvs
  • pbtech blackfriday
  • pbtech co nz
  • pbtech gaming pc
  • pbtech glenfield
  • pbtech nz
  • pbtech tablets

How the Brand Demand Index is measured

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