Wilson vs Yonex:Which is more popular?
In September 2026, Yonex had more branded searches than Wilson among padel racket brands in New Zealand. Yonex had about 1,700 branded searches, while Wilson had 1,040. Yonex made up 37% of all padel racket brand searches we track, and Wilson accounted for 22.7%. When we asked ChatGPT and Google AI Overviews about padel racket brands, Wilson appeared in three of the five answers and Yonex in none.
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Top padel racket brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Wilson was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Yonex did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Head5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Nox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bullpadel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Babolat3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wilson3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Adidas3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Yonex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about padel racket brands
5 answers
Asked ChatGPT
“Which padel racket brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best padel racket brands in New Zealand?”
Asked ChatGPT
“What's the best padel racket brand in New Zealand for intermediate players?”
Searched Google, AI Overview
“best padel racket”
Searched Google, AI Overview
“padel racket for beginners”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Wilson or Yonex more popular in search?
This chart shows how often people search Google for Wilson and Yonex by name. Each line represents a brand's share of searches for all seven padel racket brands we track, month by month, from searches in New Zealand.
Share of searches by month for Yonex, Wilson. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yonex | Babolat | Wilson | Nox | Bullpadel | Adidas | Head |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 32.4% | 32.4% | 23.9% | 10.6% | 0.22% | 0.22% | 0.22% |
| Nov 2025 | 31.2% | 31.8% | 29.7% | 6.7% | 0.42% | 0.21% | 0% |
| Dec 2025 | 33.9% | 32.6% | 22.1% | 10.3% | 0.53% | 0.26% | 0.26% |
| Jan 2026 | 38.6% | 29.3% | 25% | 6.4% | 0.33% | 0.16% | 0.16% |
| Feb 2026 | 33.5% | 29.3% | 31.2% | 5.2% | 0.32% | 0.32% | 0.16% |
| Mar 2026 | 32.4% | 22.7% | 38.2% | 6% | 0.31% | 0.31% | 0.15% |
| Apr 2026 | 37.3% | 21.8% | 32.9% | 7.1% | 0.55% | 0.18% | 0.18% |
| May 2026 | 35.6% | 21.5% | 36% | 6.3% | 0.4% | 0.2% | 0% |
| Jun 2026 | 37.3% | 24% | 31.3% | 6.9% | 0.43% | 0.21% | 0% |
| Jul 2026 | 33.8% | 22.5% | 35.9% | 6.7% | 0.63% | 0.21% | 0.21% |
| Aug 2026 | 35.6% | 26.2% | 26.2% | 10.7% | 0.89% | 0.22% | 0.22% |
| Sep 2026 | 37% | 29% | 22.7% | 10.5% | 0.65% | 0.22% | 0% |
How has the Wilson and Yonex comparison changed over the last 12 months?
3 findings
- The lead changed hands 6 times in the 12 months ending September 2026: Wilson took it in March 2026, Yonex took it in April 2026, Wilson took it in May 2026, Yonex took it in June 2026, Wilson took it in July 2026, Yonex took it in August 2026.
- Across the 12 months ending September 2026, Wilson’s share of searches among padel racket brands in New Zealand moved from 23.9% to 22.7%, and its estimated monthly branded searches moved from 1.1K to 1K.
- Across the 12 months ending September 2026, Yonex’s share of searches among padel racket brands in New Zealand moved from 32.4% to 37%, and its estimated monthly branded searches moved from 1.5K to 1.7K.
How did search popularity change for New Zealand padel racket brands in September 2026?
2 changes
In September 2026, Yonex gained share of searches among padel racket brands in New Zealand, from 35.6% to 37%.
In September 2026, Wilson lost share of searches among padel racket brands in New Zealand, from 26.2% to 22.7%.
How are branded searches counted?
12 search terms
Brandwave collects information about searches that people make online using Wilson’s and Yonex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among padel racket brands
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