Breville vs Jura:Which is more popular?
In September 2026, Breville had more branded searches than Jura among milk frother brands in New Zealand. Breville had about 12,300 branded searches, while Jura had 260. Breville made up 61.2% of all milk frother brand searches we track, and Jura accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about milk frother brands, Breville appeared in three of the four answers and Jura in none.
Who do people search for more?
Breville, about 47 searches for every 1 for Jura
Who does AI mention more?
Breville, mentioned in 3 of 4 answers, Jura in 0
Who does AI recommend more?
Breville, the only one of the two named
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Top milk frother brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Breville was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Jura did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Breville3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Nespresso3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sunbeam3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bodum2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
De'Longhi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Jura0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about milk frother brands
4 answers
Asked ChatGPT
“Which milk frother brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best milk frother brands in New Zealand?”
Asked ChatGPT
“What's the best milk frother brand in New Zealand for coffee at home?”
Searched Google, AI Overview
“milk frother nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“electric milk frother”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Breville or Jura more popular in search?
This chart shows how often people search Google for Breville and Jura by name. Each line represents a brand's share of searches for all six milk frother brands we track, month by month, from searches in New Zealand.
Share of searches by month for Breville, Jura. The figures are in the table below the chart.
View monthly share of searches table
| Month | Breville | De'Longhi | Nespresso | Bodum | Jura | Sunbeam |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 28% | 4.6% | 2.8% | 1.5% | 0.29% |
| Nov 2025 | 65.2% | 25.6% | 4.5% | 2.8% | 1.5% | 0.34% |
| Dec 2025 | 62.9% | 26.9% | 5.1% | 3.4% | 1.2% | 0.51% |
| Jan 2026 | 61.4% | 28.3% | 6% | 2.7% | 1.2% | 0.5% |
| Feb 2026 | 61.8% | 29.6% | 4.6% | 2.2% | 1.5% | 0.28% |
| Mar 2026 | 61.3% | 29.4% | 5.8% | 2.4% | 1% | 0.18% |
| Apr 2026 | 60.1% | 30% | 6.7% | 1.9% | 1% | 0.24% |
| May 2026 | 60.8% | 30.3% | 6.1% | 1.7% | 0.93% | 0.22% |
| Jun 2026 | 62% | 30.9% | 3.7% | 1.8% | 1.2% | 0.33% |
| Jul 2026 | 61.2% | 31.4% | 4.2% | 1.4% | 1.4% | 0.31% |
| Aug 2026 | 58.6% | 33.3% | 4.3% | 2.2% | 1.5% | 0.14% |
| Sep 2026 | 61.2% | 30.6% | 4.7% | 1.9% | 1.3% | 0.35% |
How has the Breville and Jura comparison changed over the last 12 months?
3 findings
- Breville was ahead of Jura in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Breville’s share of searches among milk frother brands in New Zealand moved from 62.8% to 61.2%, and its estimated monthly branded searches moved from 10.8K to 12.3K.
- Across the 12 months ending September 2026, Jura’s share of searches among milk frother brands in New Zealand moved from 1.5% to 1.3%, and its estimated monthly branded searches held steady at 260.
How did search popularity change for New Zealand milk frother brands in September 2026?
1 change
In September 2026, Breville gained share of searches among milk frother brands in New Zealand, from 58.6% to 61.2%.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Breville’s and Jura’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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