Milk frother brands in New Zealand:Which are most popular?
In September 2026, Breville was the most searched milk frother brand in New Zealand, accounting for 61.2% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, Breville, Nespresso and Sunbeam were mentioned most often, in three of the four answers. Breville was recommended most often, coming first in all three responses that gave a list.
BrevilleShare of searches 61.2%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
De'LonghiShare of searches 30.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
NespressoShare of searches 4.7%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
BodumShare of searches 1.9%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
JuraShare of searches 1.3%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top milk frother brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Breville, Nespresso and Sunbeam were mentioned most often, in three of the four answers. Breville was recommended most often, coming first in all three answers that gave a list. Nespresso was second, and Sunbeam was third. De'Longhi, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Breville3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Nespresso3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sunbeam3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Bodum2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- De'Longhi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Jura0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about milk frother brands
4 answers
Asked ChatGPT
“Which milk frother brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best milk frother brands in New Zealand?”
Asked ChatGPT
“What's the best milk frother brand in New Zealand for coffee at home?”
Searched Google, AI Overview
“milk frother nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“electric milk frother”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which milk frother brands do people search for most?
This chart shows how often people search Google for each milk frother brand by name. Each line represents a brand's share of searches for all six milk frother brands we track, month by month, from searches in New Zealand.
Share of searches by month for Breville, De'Longhi, Nespresso. The figures are in the table below the chart.
View monthly share of searches table
| Month | Breville | De'Longhi | Nespresso | Bodum | Jura | Sunbeam |
|---|---|---|---|---|---|---|
| Oct 2025 | 62.8% | 28% | 4.6% | 2.8% | 1.5% | 0.29% |
| Nov 2025 | 65.2% | 25.6% | 4.5% | 2.8% | 1.5% | 0.34% |
| Dec 2025 | 62.9% | 26.9% | 5.1% | 3.4% | 1.2% | 0.51% |
| Jan 2026 | 61.4% | 28.3% | 6% | 2.7% | 1.2% | 0.5% |
| Feb 2026 | 61.8% | 29.6% | 4.6% | 2.2% | 1.5% | 0.28% |
| Mar 2026 | 61.3% | 29.4% | 5.8% | 2.4% | 1% | 0.18% |
| Apr 2026 | 60.1% | 30% | 6.7% | 1.9% | 1% | 0.24% |
| May 2026 | 60.8% | 30.3% | 6.1% | 1.7% | 0.93% | 0.22% |
| Jun 2026 | 62% | 30.9% | 3.7% | 1.8% | 1.2% | 0.33% |
| Jul 2026 | 61.2% | 31.4% | 4.2% | 1.4% | 1.4% | 0.31% |
| Aug 2026 | 58.6% | 33.3% | 4.3% | 2.2% | 1.5% | 0.14% |
| Sep 2026 | 61.2% | 30.6% | 4.7% | 1.9% | 1.3% | 0.35% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61.2% | 12.3K | -3.5% | +2.6 points | |
| 2, held 2nd | 30.6% | 6.2K | -15.3% | -2.8 points | |
| 3, held 3rd | 4.7% | 950 | +2.2% | +0.4 points | |
| 4, held 4th | 1.9% | 390 | -18.8% | -0.3 points | |
| 5, held 5th | 1.3% | 260 | -18.8% | -0.2 points | |
| 6, held 6th | 0.35% | 70 | +133.3% | +0.2 points |
1.
Breville61.2%
Held 1st. 12.3K estimated branded searches, -3.5% vs prior month. Share +2.6 points.
30.6%
Held 2nd. 6.2K estimated branded searches, -15.3% vs prior month. Share -2.8 points.
4.7%
Held 3rd. 950 estimated branded searches, +2.2% vs prior month. Share +0.4 points.
4.
Bodum1.9%
Held 4th. 390 estimated branded searches, -18.8% vs prior month. Share -0.3 points.
5.
Jura1.3%
Held 5th. 260 estimated branded searches, -18.8% vs prior month. Share -0.2 points.
6.
Sunbeam0.35%
Held 6th. 70 estimated branded searches, +133.3% vs prior month. Share +0.2 points.
Which brand is most popular in search among milk frother brands in New Zealand?
6 brands
In September 2026, Breville was the most searched among milk frother brands in New Zealand, with an estimated 12.3K branded searches, 61.2% of all searches for the six we track. De'Longhi is in 2nd place, 30.6 percentage points behind at 30.6%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Breville | 62.8% → 61.2% | 65.2%Nov 2025 | 58.6%Aug 2026 | 1st |
| De'Longhi | 28% → 30.6% | 33.3%Aug 2026 | 25.6%Nov 2025 | 2nd |
| Nespresso | 4.6% → 4.7% | 6.7%Apr 2026 | 3.7%Jun 2026 | 3rd |
| Bodum | 2.8% → 1.9% | 3.4%Dec 2025 | 1.4%Jul 2026 | 4th |
| Jura | 1.5% → 1.3% | 1.5%Nov 2025 | 0.93%May 2026 | 5th |
| Sunbeam | 0.29% → 0.35% | 0.51%Dec 2025 | 0.14%Aug 2026 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Breville’s share of searches among milk frother brands in New Zealand decreased from 62.8% to 61.2%.
- Across the 12 months ending September 2026, De'Longhi’s share of searches among milk frother brands in New Zealand increased from 28% to 30.6%.
- Across the 12 months ending September 2026, Bodum’s share of searches among milk frother brands in New Zealand decreased from 2.8% to 1.9%.
- Across the 12 months ending September 2026, Breville’s share of searches among milk frother brands in New Zealand peaked at 65.2% in November 2025 and was lowest at 58.6% in August 2026.
- Across the 12 months ending September 2026, De'Longhi’s share of searches among milk frother brands in New Zealand peaked at 33.3% in August 2026 and was lowest at 25.6% in November 2025.
- Across the 12 months ending September 2026, Nespresso’s share of searches among milk frother brands in New Zealand peaked at 6.7% in April 2026 and was lowest at 3.7% in June 2026.
- Across the 12 months ending September 2026, Bodum’s share of searches among milk frother brands in New Zealand peaked at 3.4% in December 2025 and was lowest at 1.4% in July 2026.
- Across the 12 months ending September 2026, Nespresso, Jura and Sunbeam held steady: their share of searches among milk frother brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand milk frother brands in September 2026?
5 changes
In September 2026, Breville gained share of searches among milk frother brands in New Zealand, from 58.6% to 61.2%.
In September 2026, De'Longhi lost share of searches among milk frother brands in New Zealand, from 33.3% to 30.6%.
Nespresso’s share of searches among milk frother brands in New Zealand has gained ground for 3 months in a row, from 3.7% to 4.7% in September 2026.
Estimated monthly branded searches for Sunbeam in New Zealand rose 40% over 12 measured months, from 50 to 70 in September 2026.
Estimated monthly branded searches for Bodum in New Zealand fell 18.8% over 12 measured months, from 480 to 390 in September 2026.
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