Blanket Bay vs Kauri Cliffs:Which is more popular?
In September 2026, Kauri Cliffs had more branded searches than Blanket Bay among luxury lodges in New Zealand. Kauri Cliffs had about 3,850 branded searches, while Blanket Bay had 1,900. Kauri Cliffs made up 22.8% of all luxury lodge searches we track, and Blanket Bay accounted for 11.2%. When we asked ChatGPT and Google AI Overviews about luxury lodges, Kauri Cliffs appeared in all three answers and Blanket Bay in one. Kauri Cliffs was mentioned before Blanket Bay in every answer.
Who do people search for more?
Kauri Cliffs, about 2 searches for every 1 for Blanket Bay
Who does AI mention more?
Kauri Cliffs, mentioned in every answer we collected
Who does AI recommend more?
Kauri Cliffs, named ahead of Blanket Bay in every answer
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Top luxury lodges in ChatGPT and Google AI Overviews
In three ChatGPT questions, Kauri Cliffs appeared in all three answers. Blanket Bay was mentioned in one out of three: in one of the three ChatGPT answers. Kauri Cliffs was listed before Blanket Bay in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kauri Cliffs3 of 3Named in 3 of 3 ChatGPT answers
Huka Lodge3 of 3Named in 3 of 3 ChatGPT answers
The Lindis3 of 3Named in 3 of 3 ChatGPT answers- Matakauri Lodge3 of 3Named in 3 of 3 ChatGPT answers
- Cape Kidnappers1 of 3Named in 1 of 3 ChatGPT answers
Blanket Bay1 of 3Named in 1 of 3 ChatGPT answers
See every answer about luxury lodges
3 answers
Asked ChatGPT
“Which luxury lodge should I book in New Zealand?”
Asked ChatGPT
“What are the best luxury lodges in New Zealand?”
Asked ChatGPT
“What's the best luxury lodge in New Zealand for a romantic getaway?”
Searched Google, AI Overview
“luxury lodges nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“luxury accommodation nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Blanket Bay or Kauri Cliffs more popular in search?
This chart shows how often people search Google for Blanket Bay and Kauri Cliffs by name. Each line represents a brand's share of searches for all six luxury lodges we track, month by month, from searches in New Zealand.
Share of searches by month for Kauri Cliffs, Blanket Bay. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cape Kidnappers | Kauri Cliffs | Huka Lodge | Blanket Bay | The Lindis | Matakauri Lodge |
|---|---|---|---|---|---|---|
| Oct 2025 | 37.3% | 21.2% | 24.1% | 8.4% | 5.8% | 3.2% |
| Nov 2025 | 38.3% | 21.6% | 20.3% | 11% | 4.9% | 4% |
| Dec 2025 | 45.2% | 21.1% | 16.3% | 10.5% | 4.3% | 2.6% |
| Jan 2026 | 43.1% | 20.6% | 18.8% | 10% | 5.1% | 2.5% |
| Feb 2026 | 38.6% | 21.6% | 20.5% | 11% | 5.5% | 2.7% |
| Mar 2026 | 39.2% | 22.1% | 17.2% | 11.3% | 6.8% | 3.4% |
| Apr 2026 | 38% | 21.3% | 16.4% | 10.6% | 9.6% | 4% |
| May 2026 | 35% | 24.1% | 15.4% | 11.8% | 10.7% | 3% |
| Jun 2026 | 32.9% | 22.4% | 17.5% | 13.6% | 9.4% | 4.2% |
| Jul 2026 | 30.1% | 25.2% | 16.3% | 15.9% | 8.7% | 3.9% |
| Aug 2026 | 32.3% | 21.6% | 20.7% | 13.2% | 8.2% | 4.1% |
| Sep 2026 | 33% | 22.8% | 21.7% | 11.2% | 7.7% | 3.5% |
How has the Blanket Bay and Kauri Cliffs comparison changed over the last 12 months?
3 findings
- Kauri Cliffs was ahead of Blanket Bay in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Blanket Bay’s share of searches among luxury lodges in New Zealand moved from 8.4% to 11.2%, and its estimated monthly branded searches held steady at 1.9K.
- Across the 12 months ending September 2026, Kauri Cliffs’ share of searches among luxury lodges in New Zealand moved from 21.2% to 22.8%, and its estimated monthly branded searches moved from 4.8K to 3.9K.
How did search popularity change for New Zealand luxury lodges in September 2026?
2 changes
In September 2026, Kauri Cliffs gained share of searches among luxury lodges in New Zealand, from 21.6% to 22.8%.
In September 2026, Blanket Bay lost share of searches among luxury lodges in New Zealand, from 13.2% to 11.2%.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Blanket Bay’s and Kauri Cliffs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Blanket Bay
2 branded search terms
- blanket bay
- blanketbay
Kauri Cliffs
4 branded search terms
- kauri cliffs
- kauri cliffs accommodation
- kauri cliffs hotel
- kauri cliffs resort
Other head-to-heads among luxury lodges
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