Brandwave

Cape Kidnappers vs Kauri Cliffs:Which is more popular by branded search in New Zealand?

In August 2026, Cape Kidnappers had more branded searches than Kauri Cliffs among luxury lodges in New Zealand. Cape Kidnappers was estimated to have 3.5K branded searches compared to Kauri Cliffs’ 3.4K, and held a 27.8% Share of Search versus Kauri Cliffs’ 26.6%.

Share of Search among luxury lodges in New Zealand in August 2026Which is more popular in search, Cape Kidnappers or Kauri Cliffs?
Cape Kidnappers27.8%3.5K searches
vs
Kauri Cliffs26.6%3.4K searches

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Which is more popular in search, Cape Kidnappers or Kauri Cliffs?

Compare the luxury lodges travellers book in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cape Kidnappers and Kauri Cliffs among luxury lodges in New Zealand, by month

Share of Search by month for Cape Kidnappers, Kauri Cliffs. The figures are in the table below the chart.

View monthly share of search table
MonthCape KidnappersKauri CliffsHuka LodgeBlanket BayMatakauri Lodge
Oct 202524%28.2%32.9%10.8%4.1%
Nov 202528.3%27.5%25.8%13.5%4.9%
Dec 202526.6%31.1%23.8%14.9%3.7%
Jan 202628.6%28.7%26%13.5%3.2%
Feb 202628.7%27.8%26.3%13.8%3.3%
Mar 202629.8%28.9%22.6%14.5%4.2%
Apr 202629.8%28.7%22.6%13.8%5.1%
May 202627.3%32.6%21.1%15.3%3.8%
Jun 202625.7%29.4%22.9%16.8%5.2%
Jul 202629.7%29.4%18.9%17.7%4.3%
Aug 202627.8%26.6%25.4%15.5%4.7%
Sep 2026—————

How has the Cape Kidnappers and Kauri Cliffs comparison changed over the last 12 months?

  • The lead changed hands 5 times in the 11 months ending August 2026: Cape Kidnappers took it in November 2025, Kauri Cliffs took it in December 2025, Cape Kidnappers took it in February 2026, Kauri Cliffs took it in May 2026, Cape Kidnappers took it in July 2026.
  • Across the 11 months ending August 2026, Cape Kidnappers’ estimated Share of Search among luxury lodges in New Zealand moved from 24% to 27.8%, and its estimated monthly branded searches moved from 4.3K to 3.5K.
  • Across the 11 months ending August 2026, Kauri Cliffs’ estimated Share of Search among luxury lodges in New Zealand moved from 28.2% to 26.6%, and its estimated monthly branded searches moved from 5.1K to 3.4K.

How did search popularity change for New Zealand luxury lodges in August 2026?

  1. In August 2026, Kauri Cliffs lost estimated Share of Search among luxury lodges in New Zealand, from 29.4% to 26.6%.

  2. In August 2026, Cape Kidnappers lost estimated Share of Search among luxury lodges in New Zealand, from 29.7% to 27.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Cape Kidnappers’ and Kauri Cliffs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cape Kidnappers

8 branded search terms

  • cape kidnappers accommodation
  • cape kidnappers golf
  • cape kidnappers golf club
  • cape kidnappers golf green fees
  • cape kidnappers green fees
  • cape kidnappers lodge
  • cape kidnappers luxury lodge
  • the farm at cape kidnappers

Kauri Cliffs

9 branded search terms

  • kauri cliffs
  • kauri cliffs accommodation
  • kauri cliffs golf club
  • kauri cliffs golf course green fees
  • kauri cliffs golf course photos
  • kauri cliffs green fees
  • kauri cliffs hotel
  • kauri cliffs luxury lodge
  • kauri cliffs resort

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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