Brandwave

Just Cuts vs Rodney Wayne:Which is more popular?

In September 2026, Rodney Wayne had more branded searches than Just Cuts among hair salon chains in New Zealand. Rodney Wayne had about 7,350 branded searches, while Just Cuts had 6,260. Rodney Wayne made up 33% of all hair salon chain searches we track, and Just Cuts accounted for 28.1%. When we asked ChatGPT and Google AI Overviews about hair salon chains, Just Cuts appeared in all three answers and Rodney Wayne in two. Rodney Wayne was mentioned before Just Cuts in two out of three answers.

Among hair salon chains in New Zealand in September 2026

Who do people search for more?

Rodney Wayne, about 17% more searches than Just Cuts

Rodney Wayne 7.3K searchesJust Cuts 6.3K searches

Who does AI mention more?

Just Cuts, mentioned in every answer we collected

Just Cuts in 3 of 3Rodney Wayne in 2 of 3

Who does AI recommend more?

Rodney Wayne, named ahead of Just Cuts in 2 of 3 answers

Rodney Wayne first in 2Just Cuts first in 1

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Top hair salon chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Just Cuts appeared in all three answers. Rodney Wayne was mentioned in two out of three: in two of the three ChatGPT answers. Rodney Wayne was listed before Just Cuts in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vivo Hair1st
  2. Rodney Wayne2nd
  3. Just Cuts3rd
  4. Kess Hair & Beauty4th
  5. Servilles–
  6. Stephen Marr–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about hair salon chains

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Just Cuts or Rodney Wayne more popular in search?

This chart shows how often people search Google for Just Cuts and Rodney Wayne by name. Each line represents a brand's share of searches for all six hair salon chains we track, month by month, from searches in New Zealand.

Just Cuts and Rodney Wayne among hair salon chains in New Zealand, by month

Share of searches by month for Rodney Wayne, Just Cuts. The figures are in the table below the chart.

View monthly share of searches table
MonthRodney WayneJust CutsVivo HairServillesStephen MarrKess Hair & Beauty
Oct 202537%26.4%24.5%5.9%3.9%2.2%
Nov 202536%24.3%28.5%5.3%3.9%2.1%
Dec 202538.4%28.6%21.6%4.5%4.5%2.4%
Jan 202636.7%30.1%23%4.6%3.8%1.7%
Feb 202637%26.3%23.3%5.3%6%2.1%
Mar 202637.3%25%22.5%6.8%5.9%2.5%
Apr 202635.6%30%22.4%5.5%4.6%2%
May 202636.6%26.3%22.9%5.7%6%2.5%
Jun 202637.5%23.3%24.2%6.8%6.1%2.2%
Jul 202636.8%26.8%23.3%6%4.6%2.5%
Aug 202637.2%26.8%23.4%5.9%4.6%2.1%
Sep 202633%28.1%24.2%7.2%4.8%2.6%

How has the Just Cuts and Rodney Wayne comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand hair salon chains in September 2026?

2 changes
  1. In September 2026, Just Cuts gained share of searches among hair salon chains in New Zealand, from 26.8% to 28.1%.

  2. In September 2026, Rodney Wayne lost share of searches among hair salon chains in New Zealand, from 37.2% to 33%.

How are branded searches counted?

34 search terms

Brandwave collects information about searches that people make online using Just Cuts’ and Rodney Wayne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Just Cuts

12 branded search terms

  • just cuts
  • just cuts botany
  • just cuts coastlands
  • just cuts haircut
  • just cuts hairdresser
  • just cuts northland
  • just cuts ormiston
  • just cuts queensgate
  • just cuts richmond
  • justcuts
  • justcuts app
  • justcuts bethlehem

Rodney Wayne

22 branded search terms

  • albany rodney wayne
  • botany rodney wayne
  • eastridge rodney wayne
  • rodney wayne
  • rodney wayne albany
  • rodney wayne bethlehem
  • rodney wayne booking
  • rodney wayne botany
  • rodney wayne eastridge
  • rodney wayne hair
  • rodney wayne haircut
  • rodney wayne hamilton
  • rodney wayne hornby
  • rodney wayne lynnmall
  • rodney wayne manners
  • rodney wayne manukau
  • rodney wayne northlands
  • rodney wayne ormiston
  • rodney wayne queensgate
  • rodney wayne riccarton
  • rodney wayne westgate
  • rodneywayne

How the Brand Demand Index is measured

Other head-to-heads among hair salon chains

Creator with pink hair and a pink jacket

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