Srixon vs Titleist:Which is more popular?
In September 2026, Titleist had more branded searches than Srixon among golf brands in New Zealand. Titleist had about 3,610 branded searches, while Srixon had 1,410. Titleist made up 31.8% of all golf brand searches we track, and Srixon accounted for 12.4%. When we asked ChatGPT and Google AI Overviews about golf brands, Srixon and Titleist each appeared in four of the five answers. Titleist was mentioned before Srixon in every answer that named either.
Who do people search for more?
Titleist, about 3 searches for every 1 for Srixon
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Titleist, named ahead of Srixon in 4 of 4 answers
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Top golf brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Srixon and Titleist were each mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Titleist was listed before Srixon in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PING1st
TaylorMade2nd- Titleist3rd
Callaway4th
Srixon5th
Cobra Golf6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Callaway5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- TaylorMade5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- PING5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Titleist4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Srixon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cobra Golf2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about golf brands
5 answers
Asked ChatGPT
“Which golf brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best golf brands in New Zealand?”
Asked ChatGPT
“What's the best golf brand in New Zealand for new clubs?”
Searched Google, AI Overview
“golf brands”
Searched Google, AI Overview
“golf clubs nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Srixon or Titleist more popular in search?
This chart shows how often people search Google for Srixon and Titleist by name. Each line represents a brand's share of searches for all six golf brands we track, month by month, from searches in New Zealand.
Share of searches by month for Titleist, Srixon. The figures are in the table below the chart.
View monthly share of searches table
| Month | Titleist | Callaway | TaylorMade | Srixon | PING | Cobra Golf |
|---|---|---|---|---|---|---|
| Oct 2025 | 35.1% | 23% | 20.1% | 8% | 9.6% | 4.2% |
| Nov 2025 | 36.3% | 22.9% | 19.9% | 9% | 8.4% | 3.5% |
| Dec 2025 | 38.5% | 21.5% | 17.5% | 9.7% | 8.3% | 4.4% |
| Jan 2026 | 35.6% | 22.7% | 20.1% | 7.9% | 8.5% | 5.2% |
| Feb 2026 | 31.8% | 26.3% | 20.6% | 7.7% | 9.4% | 4.2% |
| Mar 2026 | 35.4% | 25.3% | 19.1% | 7.3% | 8.9% | 4.1% |
| Apr 2026 | 28.3% | 36.2% | 17.6% | 6.5% | 8.2% | 3.1% |
| May 2026 | 30.3% | 27.1% | 21% | 7.7% | 9.5% | 4.4% |
| Jun 2026 | 30.3% | 26% | 19.1% | 8.2% | 11.6% | 4.8% |
| Jul 2026 | 28.1% | 26.3% | 18.8% | 12.1% | 10.1% | 4.6% |
| Aug 2026 | 30% | 29.1% | 18.7% | 8.3% | 10.1% | 3.8% |
| Sep 2026 | 31.8% | 21.7% | 19.4% | 12.4% | 10.4% | 4.3% |
How has the Srixon and Titleist comparison changed over the last 12 months?
3 findings
- Titleist was ahead of Srixon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Srixon’s share of searches among golf brands in New Zealand moved from 8% to 12.4%, and its estimated monthly branded searches moved from 1.1K to 1.4K.
- Across the 12 months ending September 2026, Titleist’s share of searches among golf brands in New Zealand moved from 35.1% to 31.8%, and its estimated monthly branded searches moved from 4.9K to 3.6K.
How did search popularity change for New Zealand golf brands in September 2026?
2 changes
In September 2026, Srixon overtook PING to rank 4th among golf brands in New Zealand, with 12.4% of the searches.
In September 2026, Titleist gained share of searches among golf brands in New Zealand, from 30% to 31.8%.
How are branded searches counted?
19 search terms
Brandwave collects information about searches that people make online using Srixon’s and Titleist’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Srixon
7 branded search terms
- srixon
- srixon bag golf
- srixon golf
- srixon golf balls
- srixon irons
- srixon soft feel
- srixon z star
Titleist
12 branded search terms
- titleist
- titleist bag
- titleist caps
- titleist golf
- titleist golf bag
- titleist golf balls
- titleist golf clubs
- titleist golf hats
- titleist hats
- titleist irons
- titleist trufeel
- titleist vokey wedges
Other head-to-heads among golf brands
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