Brandwave

Cetaphil vs La Roche-Posay:Which is more popular by branded search in New Zealand?

In August 2026, La Roche-Posay had more branded searches than Cetaphil among pharmacy skincare brands in New Zealand. La Roche-Posay was estimated to have 31K branded searches compared to Cetaphil’s 29.7K, and held a 27.4% Share of Search versus Cetaphil’s 26.3%.

Share of Search among pharmacy skincare brands in New Zealand in August 2026Which is more popular in search, Cetaphil or La Roche-Posay?
Cetaphil26.3%29.7K searches
vs
La Roche-Posay27.4%31K searches

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Which is more popular in search, Cetaphil or La Roche-Posay?

Compare the dermatologist-recommended pharmacy skincare brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Cetaphil and La Roche-Posay among pharmacy skincare brands in New Zealand, by month

Share of Search by month for La Roche-Posay, Cetaphil. The figures are in the table below the chart.

View monthly share of search table
MonthCeraVeLa Roche-PosayCetaphilAvèneEucerinQV Skincare
Oct 202527.8%34.6%27.2%6.8%2.6%0.98%
Nov 202526.4%37.1%27.3%6.3%2.2%0.76%
Dec 202529.5%35.2%26%5.9%2.4%0.9%
Jan 202632.6%32.9%25.8%5.4%2.3%0.94%
Feb 202635.3%32.8%23.1%5.5%2.4%0.9%
Mar 202636.9%30.3%23.9%5.6%2.4%0.92%
Apr 202637.3%32.1%23%4.6%2.2%0.82%
May 202641%27.8%23.5%4.7%2.1%0.92%
Jun 202642%27.6%21.9%5.3%2.3%0.86%
Jul 202639.1%27.5%24.7%5.4%2.5%0.89%
Aug 202637.6%27.4%26.3%5%2.7%0.91%
Sep 2026——————

How has the Cetaphil and La Roche-Posay comparison changed over the last 12 months?

How did search popularity change for New Zealand pharmacy skincare brands in August 2026?

  1. In August 2026, Cetaphil gained estimated Share of Search among pharmacy skincare brands in New Zealand, from 24.7% to 26.3%.

  2. Estimated monthly branded searches for La Roche-Posay in New Zealand rose 15.6% over 11 measured months, from 26.9K to 31K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Cetaphil’s and La Roche-Posay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cetaphil

26 branded search terms

  • cetaphil
  • cetaphil cleanser
  • cetaphil co nz
  • cetaphil cream
  • cetaphil cream lotion
  • cetaphil face moisturizer
  • cetaphil face wash
  • cetaphil face wash cleanser
  • cetaphil facial cleanser
  • cetaphil gentle cleanser face wash
  • cetaphil gentle face cleanser
  • cetaphil gentle skin cleanser
  • cetaphil hydrating cream
  • cetaphil lotion
  • cetaphil moisturizer
  • cetaphil near me
  • cetaphil nz
  • cetaphil oily cleanser
  • cetaphil online
  • cetaphil sensitive skin
  • cetaphil serum
  • cetaphil skincare
  • cetaphil sun cream
  • cetaphil sunscreen
  • cetaphil sunscreen cream
  • cetaphil wash

La Roche-Posay

34 branded search terms

  • la roche posay
  • la roche posay anthelios
  • la roche posay anthelios spf
  • la roche posay b5
  • la roche posay cicaplast
  • la roche posay cicaplast baume b5
  • la roche posay cicaplast baume b5+
  • la roche posay cleanser
  • la roche posay cream
  • la roche posay effaclar
  • la roche posay facewash
  • la roche posay gentle cleanser
  • la roche posay gentle hydrating cleanser
  • la roche posay hyalu b5 serum
  • la roche posay moisturiser
  • la roche posay moisturizer
  • la roche posay near me
  • la roche posay nz
  • la roche posay online
  • la roche posay retinol b3 serum
  • la roche posay sensitive skin
  • la roche posay serum
  • la roche posay skincare
  • la roche posay spf
  • la roche posay sunblock
  • la roche posay sunscreen
  • la roche posay tinted spf
  • la roche posay tinted sunscreen
  • la roche posay toleriane
  • la roche posay toleriane hydrating cleanser
  • la roche posay toleriane hydrating gentle cleanser
  • larocheposay cream
  • larocheposay spf
  • larocheposay sunblock

How the Brand Demand Index is measured

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