Brandwave

How popular isWayne Kirk Motor Group in search?

In August 2026, there were an estimated 270 branded searches for Wayne Kirk Motor Group in New Zealand which is down 18.2% over the last 11 months. Wayne Kirk Motor Group holds 4.2% estimated Share of Search among New Zealand napier used car dealerships and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Stephen Hill Motors80.1%
  2. Bayswater Vehicles13.5%
  3. Wayne Kirk Motor Group4.2%
  4. Allan Pike Cars1.2%
  5. Dave Panton Car Sales0.93%

Follow Wayne Kirk Motor Group and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which napier used car dealerships compete with Wayne Kirk Motor Group?

Wayne Kirk Motor Group against napier used car dealerships in New Zealand, by month

Share of Search by month for Stephen Hill Motors, Bayswater Vehicles, Wayne Kirk Motor Group. The figures are in the table below the chart.

View monthly share of search table
MonthStephen Hill MotorsBayswater VehiclesWayne Kirk Motor GroupAllan Pike CarsDave Panton Car Sales
Oct 202577.3%15.5%4.9%1.5%0.75%
Nov 202574.9%18.1%4.9%1.3%0.9%
Dec 202580.6%13.2%4.1%1.2%0.91%
Jan 202679.5%13.5%4%1.8%1.2%
Feb 202681.5%11.5%5.1%0.93%0.93%
Mar 202676.4%16%4.8%1.4%1.4%
Apr 202678.6%14%5.1%1.1%1.1%
May 202680.7%12.4%5.1%0.94%0.94%
Jun 202678.3%14.5%5.1%0.94%1.1%
Jul 202678.4%13.9%5.1%1.5%1.1%
Aug 202680.1%13.5%4.2%1.2%0.93%
Sep 2026—————
  1. held 1st · 5.2K estimated branded searches · +23.4% vs prior month · +1.7 points

  2. held 2nd · 870 estimated branded searches · +17.6% vs prior month · -0.4 points

  3. held 3rd · 270 estimated branded searches · 0% vs prior month · -0.9 points

  4. held 4th · 80 estimated branded searches · 0% vs prior month · -0.3 points

  5. held 5th · 60 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between Wayne Kirk Motor Group and its closest rivals

How has branded search demand for Wayne Kirk Motor Group changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wayne Kirk Motor Group in New Zealand fell from 330 to 270.
  • Across the 11 months ending August 2026, Wayne Kirk Motor Group’s estimated Share of Search among napier used car dealerships in New Zealand decreased from 4.9% to 4.2%.
  • Across the 11 months ending August 2026, Wayne Kirk Motor Group’s estimated Share of Search among napier used car dealerships in New Zealand peaked at 5.1% in February 2026 and was lowest at 4% in January 2026.

How did search popularity change for New Zealand napier used car dealerships in August 2026?

  1. In August 2026, Stephen Hill Motors gained estimated Share of Search among napier used car dealerships in New Zealand, from 78.4% to 80.1%.

  2. In August 2026, Wayne Kirk Motor Group lost estimated Share of Search among napier used car dealerships in New Zealand, from 5.1% to 4.2%.

  3. Estimated monthly branded searches for Dave Panton Car Sales in New Zealand rose 20% over 11 measured months, from 50 to 60 in August 2026.

  4. Estimated monthly branded searches for Allan Pike Cars in New Zealand fell 20% over 11 measured months, from 100 to 80 in August 2026.

  5. Estimated monthly branded searches for Bayswater Vehicles in New Zealand fell 16.3% over 11 measured months, from 1K to 870 in August 2026.

How is Wayne Kirk Motor Group measured?

Brandwave collects information about searches that people make online using Wayne Kirk Motor Group’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • wayne kirk motor group
  • wayne kirk motor group napier

Do you work for Wayne Kirk Motor Group? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Wayne Kirk Motor Group your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.