How popular isStephen Hill Motors?
In September 2026, people searched for Stephen Hill Motors by name about 2,110 times in New Zealand, a 22.4% decrease from the previous year. These searches made up 15.6% of all New Zealand Napier used car dealership searches, placing Stephen Hill Motors second out of seven dealerships. When we asked both ChatGPT and Google AI Overviews about Napier used car dealerships, Stephen Hill Motors appeared in two of the four answers and was the fourth most recommended of the seven.
Stephen Hill Motors is the second most searched of 7 competitors and the fourth most recommended in AI answers.
TurnersShare of searches 64%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
Stephen Hill MotorsShare of searches 15.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
Bayswater VehiclesShare of searches 8.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th- Evolution MotorsShare of searches 6.4%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
Wayne Kirk Motor GroupShare of searches 2.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top Napier used car dealerships in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Stephen Hill Motors was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Stephen Hill Motors is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Evolution Motors4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Dave Panton Car Sales4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Turners3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Stephen Hill Motors2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Bayswater Vehicles2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Wayne Kirk Motor Group0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Allan Pike Cars0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Napier used car dealerships
4 answers
Asked ChatGPT
“Which used car dealership should I shop at in Napier, New Zealand?”
Asked ChatGPT
“What are the best used car dealerships in Napier, New Zealand?”
Asked ChatGPT
“What's the best used car dealership in Napier, New Zealand for a reliable second car?”
Searched Google, AI Overview
“used cars napier nz”
Searched Google, AI Overview
“second hand cars napier”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which Napier used car dealerships compete with Stephen Hill Motors?
Share of searches by month for Turners, Stephen Hill Motors, Bayswater Vehicles, Evolution Motors, Wayne Kirk Motor Group. The figures are in the table below the chart.
View monthly share of searches table
| Month | Turners | Stephen Hill Motors | Bayswater Vehicles | Evolution Motors | Wayne Kirk Motor Group | Allan Pike Cars | Dave Panton Car Sales |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 58% | 17.4% | 11.2% | 7.2% | 3.3% | 1.8% | 1.1% |
| Nov 2025 | 59.5% | 16% | 11.5% | 7.8% | 3.3% | 1.1% | 0.74% |
| Dec 2025 | 58.4% | 18.2% | 11.3% | 6.9% | 2.6% | 1.5% | 1.1% |
| Jan 2026 | 59.7% | 17.6% | 8.8% | 8.8% | 2.2% | 2.2% | 0.63% |
| Feb 2026 | 58% | 18.1% | 8.7% | 10.1% | 3.3% | 1.1% | 0.72% |
| Mar 2026 | 61.3% | 15.5% | 10.6% | 6.8% | 2.9% | 1.6% | 1.3% |
| Apr 2026 | 61.8% | 17.8% | 7.3% | 8.1% | 2.7% | 1.2% | 1.2% |
| May 2026 | 63.2% | 15.8% | 8.3% | 8.3% | 2% | 1.6% | 0.79% |
| Jun 2026 | 64% | 14.8% | 11.2% | 6% | 2% | 1.2% | 0.8% |
| Jul 2026 | 66.2% | 15% | 8.4% | 6.6% | 1.7% | 1.4% | 0.7% |
| Aug 2026 | 63.5% | 16.7% | 8% | 6.4% | 3% | 1.7% | 0.67% |
| Sep 2026 | 64% | 15.6% | 8.8% | 6.4% | 2.8% | 1.6% | 0.8% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 64% | 1.6K | -15.8% | +0.5 points | |
| 2, held 2nd | 15.6% | 390 | -22% | -1.1 points | |
| 3, held 3rd | 8.8% | 220 | -8.3% | +0.8 points | |
| 4, held 4th | 6.4% | 160 | -15.8% | 0 points | |
| 5, held 5th | 2.8% | 70 | -22.2% | -0.2 points | |
| 6, held 6th | 1.6% | 40 | -20% | -0.1 points | |
| 7, held 7th | 0.8% | 20 | 0% | +0.1 points |
1.
Turners64%
Held 1st. 1.6K estimated branded searches, -15.8% vs prior month. Share +0.5 points.
15.6%
Held 2nd. 390 estimated branded searches, -22% vs prior month. Share -1.1 points.
8.8%
Held 3rd. 220 estimated branded searches, -8.3% vs prior month. Share +0.8 points.
6.4%
Held 4th. 160 estimated branded searches, -15.8% vs prior month. Share 0 points.
2.8%
Held 5th. 70 estimated branded searches, -22.2% vs prior month. Share -0.2 points.
1.6%
Held 6th. 40 estimated branded searches, -20% vs prior month. Share -0.1 points.
0.8%
Held 7th. 20 estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare popularity between Stephen Hill Motors and its closest rivals
- Stephen Hill Motors vs Turners: compare popularity
- Stephen Hill Motors vs Bayswater Vehicles: compare popularity
- Stephen Hill Motors vs Evolution Motors: compare popularity
- Stephen Hill Motors vs Wayne Kirk Motor Group: compare popularity
- Stephen Hill Motors vs Allan Pike Cars: compare popularity
- Compare Stephen Hill Motors with any brand
Every comparison with Stephen Hill Motors
4 comparisons
How has branded search demand for Stephen Hill Motors changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Stephen Hill Motors in New Zealand fell from 2.7K to 2.1K.
- Across the 12 months ending September 2026, Stephen Hill Motors’ share of searches among Napier used car dealerships in New Zealand decreased from 17.4% to 15.6%.
- Across the 12 months ending September 2026, Stephen Hill Motors’ share of searches among Napier used car dealerships in New Zealand peaked at 18.2% in December 2025 and was lowest at 14.8% in June 2026.
How did search popularity change for New Zealand Napier used car dealerships in September 2026?
6 changes
In September 2026, Bayswater Vehicles gained share of searches among Napier used car dealerships in New Zealand, from 8% to 8.8%.
In September 2026, Stephen Hill Motors lost share of searches among Napier used car dealerships in New Zealand, from 16.7% to 15.6%.
Estimated monthly branded searches for Dave Panton Car Sales in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.
Estimated monthly branded searches for Wayne Kirk Motor Group in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.
Estimated monthly branded searches for Allan Pike Cars in New Zealand fell 20% over 12 measured months, from 50 to 40 in September 2026.
Estimated monthly branded searches for Evolution Motors in New Zealand fell 20% over 12 measured months, from 200 to 160 in September 2026.
How are Stephen Hill Motors’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Stephen Hill Motors’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- stephen hill motors
- stephen hill motors napier
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