Allan Pike Cars vs Stephen Hill Motors:Which is more popular by branded search in New Zealand?
In August 2026, Stephen Hill Motors had more branded searches than Allan Pike Cars among napier used car dealerships in New Zealand. Stephen Hill Motors was estimated to have 5.2K branded searches compared to Allan Pike Cars’ 80, and held an 80.1% Share of Search versus Allan Pike Cars’ 1.2%.
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Which is more popular in search, Allan Pike Cars or Stephen Hill Motors?
Compare Napier used car dealerships using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Stephen Hill Motors, Allan Pike Cars. The figures are in the table below the chart.
View monthly share of search table
| Month | Stephen Hill Motors | Bayswater Vehicles | Wayne Kirk Motor Group | Allan Pike Cars | Dave Panton Car Sales |
|---|---|---|---|---|---|
| Oct 2025 | 77.3% | 15.5% | 4.9% | 1.5% | 0.75% |
| Nov 2025 | 74.9% | 18.1% | 4.9% | 1.3% | 0.9% |
| Dec 2025 | 80.6% | 13.2% | 4.1% | 1.2% | 0.91% |
| Jan 2026 | 79.5% | 13.5% | 4% | 1.8% | 1.2% |
| Feb 2026 | 81.5% | 11.5% | 5.1% | 0.93% | 0.93% |
| Mar 2026 | 76.4% | 16% | 4.8% | 1.4% | 1.4% |
| Apr 2026 | 78.6% | 14% | 5.1% | 1.1% | 1.1% |
| May 2026 | 80.7% | 12.4% | 5.1% | 0.94% | 0.94% |
| Jun 2026 | 78.3% | 14.5% | 5.1% | 0.94% | 1.1% |
| Jul 2026 | 78.4% | 13.9% | 5.1% | 1.5% | 1.1% |
| Aug 2026 | 80.1% | 13.5% | 4.2% | 1.2% | 0.93% |
| Sep 2026 | — | — | — | — | — |
How has the Allan Pike Cars and Stephen Hill Motors comparison changed over the last 12 months?
3 findings
- Stephen Hill Motors was ahead of Allan Pike Cars in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Allan Pike Cars’ estimated Share of Search among napier used car dealerships in New Zealand moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 100 to 80.
- Across the 11 months ending August 2026, Stephen Hill Motors’ estimated Share of Search among napier used car dealerships in New Zealand moved from 77.3% to 80.1%, and its estimated monthly branded searches held steady at 5.2K.
How did search popularity change for New Zealand napier used car dealerships in August 2026?
2 changes
In August 2026, Stephen Hill Motors gained estimated Share of Search among napier used car dealerships in New Zealand, from 78.4% to 80.1%.
Estimated monthly branded searches for Allan Pike Cars in New Zealand fell 20% over 11 measured months, from 100 to 80 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Allan Pike Cars’ and Stephen Hill Motors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Allan Pike Cars
2 branded search terms
- allan pike cars
- allan pike cars napier
Stephen Hill Motors
5 branded search terms
- stephen hill motors
- stephen hill motors napier
- stephen hill motors nz
- stephen hill motors used cars
- stephen hill napier
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.