Brandwave

How popular isShoe Clinic in search?

In August 2026, there were an estimated 10.7K branded searches for Shoe Clinic in New Zealand which is down 17.1% over the last 11 months. Shoe Clinic holds 4.5% estimated Share of Search among New Zealand footwear retailers and is ranked 6th of 8 competitors for search popularity.

Share of Search, August 2026
  1. Number One Shoes32.4%
  2. Foot Locker30.2%
  3. Platypus15.2%
  4. Mi Piaci9.8%
  5. Hannahs5.4%
  6. Shoe Clinic4.5%
  7. Merchant 19482.4%
  8. Wild Pair0.05%
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Which footwear retailers compete with Shoe Clinic?

Shoe Clinic against footwear retailers in New Zealand, by month

Share of Search by month for Number One Shoes, Foot Locker, Platypus, Mi Piaci, Hannahs, Shoe Clinic, Merchant 1948. The figures are in the table below the chart.

View monthly share of search table
MonthNumber One ShoesFoot LockerPlatypusMi PiaciHannahsShoe ClinicMerchant 1948Wild Pair
Oct 202533.4%32.1%13.6%8%6.4%4.7%1.7%0.05%
Nov 202530.2%36.7%15.3%7%5.1%4.1%1.6%0.07%
Dec 202533.7%32%17%5.6%5.5%4.5%1.6%0.05%
Jan 202639.2%25.6%13.2%6.9%6.7%6.4%1.9%0.07%
Feb 202635.4%27.3%13.8%8.7%5.9%6.8%2.1%0.06%
Mar 202636.3%28.8%13.9%7.8%5.2%5.9%2%0.04%
Apr 202634.5%27.6%16.1%8.5%5.8%5.6%1.9%0.05%
May 202634.2%31.7%13.2%8.5%5.8%4.7%1.9%0.05%
Jun 202634.9%32.7%13.7%7.1%4.9%4.8%1.8%0.06%
Jul 202638.2%28.4%14.3%7.5%5.2%4.3%2%0.06%
Aug 202632.4%30.2%15.2%9.8%5.4%4.5%2.4%0.05%
Sep 2026————————
  1. held 1st · 75.9K estimated branded searches · -20.2% vs prior month · -5.9 points

  2. held 2nd · 70.9K estimated branded searches · +0.28% vs prior month · +1.8 points

  3. 3.Platypus

    15.2%

    held 3rd · 35.6K estimated branded searches · +0.17% vs prior month · +0.9 points

  4. 4.Mi Piaci

    9.8%

    held 4th · 22.9K estimated branded searches · +22.6% vs prior month · +2.2 points

  5. 5.Hannahs

    5.4%

    held 5th · 12.7K estimated branded searches · -1.9% vs prior month · +0.2 points

  6. held 6th · 10.7K estimated branded searches · +0.19% vs prior month · +0.3 points

  7. held 7th · 5.7K estimated branded searches · +17% vs prior month · +0.5 points

  8. 8.Wild Pair

    0.05%

    held 8th · 120 estimated branded searches · -14.3% vs prior month · 0 points

Compare search popularity between Shoe Clinic and its closest rivals

How has branded search demand for Shoe Clinic changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Shoe Clinic in New Zealand fell from 12.9K to 10.7K.
  • Across the 11 months ending August 2026, Shoe Clinic’s estimated Share of Search among footwear retailers in New Zealand peaked at 6.8% in February 2026 and was lowest at 4.1% in November 2025.

How did search popularity change for New Zealand footwear retailers in August 2026?

  1. In August 2026, Mi Piaci gained estimated Share of Search among footwear retailers in New Zealand, from 7.5% to 9.8%.

  2. In August 2026, Foot Locker gained estimated Share of Search among footwear retailers in New Zealand, from 28.4% to 30.2%.

  3. In August 2026, Platypus gained estimated Share of Search among footwear retailers in New Zealand, from 14.3% to 15.2%.

  4. In August 2026, Number One Shoes lost estimated Share of Search among footwear retailers in New Zealand, from 38.2% to 32.4%.

  5. Estimated monthly branded searches for Merchant 1948 in New Zealand rose 20.9% over 11 measured months, from 4.7K to 5.7K in August 2026.

  6. Estimated monthly branded searches for Hannahs in New Zealand fell 27.8% over 11 measured months, from 17.5K to 12.7K in August 2026.

How is Shoe Clinic measured?

Brandwave collects information about searches that people make online using Shoe Clinic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • shoe clinic birkenstock
  • shoe clinic near me
  • shoe clinic northlands
  • shoe clinic online
  • shoe clinic sale
  • shoe clinic shoes
  • shoe clinic sylvia park
  • shoe clinic willis street
  • shoeclinic
  • shoeclinic co nz
  • shoeclinic nz
  • the shoe clinic

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How the Brand Demand Index is measured

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Is Shoe Clinic your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.