How popular isRealty HQ in search?
In August 2026, there were an estimated 110 branded searches for Realty HQ in New Zealand which is up 175% over the last 11 months. Realty HQ holds 7.8% estimated Share of Search among New Zealand cambridge real estate agencies and is ranked 4th of 6 competitors for search popularity.
Bayleys45.6%Ray White30%
LJ Hooker10%Realty HQ7.8%
New Zealand Sotheby’s International Realty6.7%
Cambridge Real Estate0%
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Which cambridge real estate agencies compete with Realty HQ?
Share of Search by month for Bayleys, Ray White, LJ Hooker, Realty HQ, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.
View monthly share of search table
| Month | Bayleys | Ray White | LJ Hooker | Realty HQ | New Zealand Sotheby’s International Realty | Cambridge Real Estate | Property Brokers |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.4% | 29.4% | 16.7% | 2.4% | 3.2% | 0% | — |
| Nov 2025 | 50.8% | 31.1% | 13.9% | 2.5% | 1.6% | 0% | — |
| Dec 2025 | 44.3% | 38.6% | 10.2% | 3.4% | 3.4% | 0% | — |
| Jan 2026 | 42.7% | 41.7% | 11.7% | 1.9% | 0.97% | 0.97% | — |
| Feb 2026 | 41.6% | 36.8% | 15.2% | 1.6% | 4.8% | 0% | — |
| Mar 2026 | 46.1% | 33.6% | 15.6% | 2.3% | 2.3% | 0% | — |
| Apr 2026 | 42.1% | 33.9% | 17.4% | 4.1% | 2.5% | 0% | — |
| May 2026 | 52.7% | 25.8% | 16.1% | 3.2% | 2.2% | 0% | — |
| Jun 2026 | 50.6% | 30.3% | 12.4% | 3.4% | 3.4% | 0% | — |
| Jul 2026 | 47.4% | 34% | 12.4% | 3.1% | 3.1% | 0% | — |
| Aug 2026 | 45.6% | 30% | 10% | 7.8% | 6.7% | 0% | — |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.6% | 410 | -10.9% | -1.9 points | |
| 2, held 2nd | 30% | 270 | -18.2% | -4 points | |
| 3, held 3rd | 10% | 90 | -25% | -2.4 points | |
| 4, moved from 5th to 4th | 7.8% | 70 | +133.3% | +4.7 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 6.7% | 60 | +100% | +3.6 pointsmoved from 4th to 5th | |
| 6, held 6th | 0% | 0 | — | 0 points |
1.
Bayleys45.6%
held 1st · 410 estimated branded searches · -10.9% vs prior month · -1.9 points
30%
held 2nd · 270 estimated branded searches · -18.2% vs prior month · -4 points
10%
held 3rd · 90 estimated branded searches · -25% vs prior month · -2.4 points
7.8%
moved from 5th to 4th · 70 estimated branded searches · +133.3% vs prior month · +4.7 points
moved from 4th to 5th · 60 estimated branded searches · +100% vs prior month · +3.6 points
held 6th · 0 estimated branded searches · — vs prior month · 0 points
Compare search popularity between Realty HQ and its closest rivals
Realty HQ vs Bayleys: compare search popularityRealty HQ vs Ray White: compare search popularity
Realty HQ vs LJ Hooker: compare search popularity
Realty HQ vs New Zealand Sotheby’s International Realty: compare search popularity
Realty HQ vs Cambridge Real Estate: compare search popularity- Compare Realty HQ with any brand
How has branded search demand for Realty HQ changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Realty HQ in New Zealand rose from 40 to 110.
- Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 2.4% to 7.8%.
- Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 7.8% in August 2026 and was lowest at 1.6% in February 2026.
- Across the 11 months ending August 2026, Realty HQ rose from 5th to 4th among cambridge real estate agencies in New Zealand.
How did search popularity change for New Zealand cambridge real estate agencies in August 2026?
5 changes
In August 2026, Realty HQ overtook New Zealand Sotheby’s International Realty to rank 4th among cambridge real estate agencies in New Zealand, at 7.8%.

In August 2026, New Zealand Sotheby’s International Realty gained estimated Share of Search among cambridge real estate agencies in New Zealand, from 3.1% to 6.7%.
In August 2026, Ray White lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 34% to 30%.

In August 2026, LJ Hooker lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 12.4% to 10%.

In August 2026, Bayleys lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 47.4% to 45.6%.
How is Realty HQ measured?
Brandwave collects information about searches that people make online using Realty HQ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- realty hq
- realty hq cambridge
- realtyhq
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