Brandwave

How popular isRealty HQ in search?

In August 2026, there were an estimated 110 branded searches for Realty HQ in New Zealand which is up 175% over the last 11 months. Realty HQ holds 7.8% estimated Share of Search among New Zealand cambridge real estate agencies and is ranked 4th of 6 competitors for search popularity.

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Which cambridge real estate agencies compete with Realty HQ?

Realty HQ against cambridge real estate agencies in New Zealand, by month

Share of Search by month for Bayleys, Ray White, LJ Hooker, Realty HQ, New Zealand Sotheby’s International Realty. The figures are in the table below the chart.

View monthly share of search table
MonthBayleysRay WhiteLJ HookerRealty HQNew Zealand Sotheby’s International RealtyCambridge Real EstateProperty Brokers
Oct 202548.4%29.4%16.7%2.4%3.2%0%—
Nov 202550.8%31.1%13.9%2.5%1.6%0%—
Dec 202544.3%38.6%10.2%3.4%3.4%0%—
Jan 202642.7%41.7%11.7%1.9%0.97%0.97%—
Feb 202641.6%36.8%15.2%1.6%4.8%0%—
Mar 202646.1%33.6%15.6%2.3%2.3%0%—
Apr 202642.1%33.9%17.4%4.1%2.5%0%—
May 202652.7%25.8%16.1%3.2%2.2%0%—
Jun 202650.6%30.3%12.4%3.4%3.4%0%—
Jul 202647.4%34%12.4%3.1%3.1%0%—
Aug 202645.6%30%10%7.8%6.7%0%—
Sep 2026———————
  1. 1.Bayleys

    45.6%

    held 1st · 410 estimated branded searches · -10.9% vs prior month · -1.9 points

  2. held 2nd · 270 estimated branded searches · -18.2% vs prior month · -4 points

  3. held 3rd · 90 estimated branded searches · -25% vs prior month · -2.4 points

  4. 4.Realty HQ

    7.8%

    moved from 5th to 4th · 70 estimated branded searches · +133.3% vs prior month · +4.7 points

  5. moved from 4th to 5th · 60 estimated branded searches · +100% vs prior month · +3.6 points

  6. held 6th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between Realty HQ and its closest rivals

How has branded search demand for Realty HQ changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Realty HQ in New Zealand rose from 40 to 110.
  • Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand increased from 2.4% to 7.8%.
  • Across the 11 months ending August 2026, Realty HQ’s estimated Share of Search among cambridge real estate agencies in New Zealand peaked at 7.8% in August 2026 and was lowest at 1.6% in February 2026.
  • Across the 11 months ending August 2026, Realty HQ rose from 5th to 4th among cambridge real estate agencies in New Zealand.

How did search popularity change for New Zealand cambridge real estate agencies in August 2026?

  1. In August 2026, Realty HQ overtook New Zealand Sotheby’s International Realty to rank 4th among cambridge real estate agencies in New Zealand, at 7.8%.

  2. In August 2026, New Zealand Sotheby’s International Realty gained estimated Share of Search among cambridge real estate agencies in New Zealand, from 3.1% to 6.7%.

  3. In August 2026, Ray White lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 34% to 30%.

  4. In August 2026, LJ Hooker lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 12.4% to 10%.

  5. In August 2026, Bayleys lost estimated Share of Search among cambridge real estate agencies in New Zealand, from 47.4% to 45.6%.

How is Realty HQ measured?

Brandwave collects information about searches that people make online using Realty HQ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • realty hq
  • realty hq cambridge
  • realtyhq

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How the Brand Demand Index is measured

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Is Realty HQ your brand?

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