Brandwave

How popular isKarcher?

In September 2026, people searched for Karcher by name about 6,390 times in New Zealand, a 9.9% decrease from the previous year. These searches made up 75.3% of all New Zealand foam cannon brand searches, placing Karcher first out of three brands. When we asked both ChatGPT and Google AI Overviews about foam cannon brands, Karcher appeared in three of the five answers.

Search and AI answers in September 2026

Karcher is the most searched of 3 competitors.

  1. KarcherShare of searches 75.3%Mentioned in 3 of 5 AI answers
  2. Chemical GuysShare of searches 16.9%Mentioned in 2 of 5 AI answers
  3. AutoglymShare of searches 7.8%Mentioned in 1 of 5 AI answers
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Top foam cannon brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Karcher was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Karcher3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Chemical Guys2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Autoglym1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about foam cannon brands

5 answers
  • Asked ChatGPT

    “Which foam cannon brand should I buy in New Zealand?”

    1. 1Chemical Guys
    2. 2Karcher
  • Asked ChatGPT

    “What are the best foam cannon brands in New Zealand?”

    1. 1Chemical Guys
    2. 2Karcher
  • Asked ChatGPT

    “What's the best foam cannon brand in New Zealand for a car wash?”

    1. 1Autoglym
  • Searched Google, AI Overview

    “foam cannon nz”

    1. Searched Google, AI Overview

      “pressure washer foam cannon”

      1. 1Karcher

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Which foam cannon brands compete with Karcher?

    Karcher against foam cannon brands in New Zealand, by month

    Share of searches by month for Karcher, Chemical Guys, Autoglym. The figures are in the table below the chart.

    View monthly share of searches table
    MonthKarcherChemical GuysAutoglym
    Oct 202572.7%19.3%8%
    Nov 202573%19.3%7.7%
    Dec 202572%18.6%9.4%
    Jan 202671.1%19.1%9.8%
    Feb 202671.4%19%9.5%
    Mar 202667.4%21.9%10.7%
    Apr 202672.9%19.3%7.8%
    May 202676.1%16.8%7.1%
    Jun 202677.3%17.3%5.3%
    Jul 202681.8%12.3%5.9%
    Aug 202676.7%14.8%8.5%
    Sep 202675.3%16.9%7.8%
    1. 1.Karcher

      75.3%

      Held 1st. 2.9K estimated branded searches, 0% vs prior month. Share -1.4 points.

    2. Held 2nd. 650 estimated branded searches, +16.1% vs prior month. Share +2.1 points.

    3. 3.Autoglym

      7.8%

      Held 3rd. 300 estimated branded searches, -6.3% vs prior month. Share -0.7 points.

    Compare popularity between Karcher and its closest rivals

    Every comparison with Karcher

    18 comparisons

    How has branded search demand for Karcher changed in New Zealand over the last 12 months?

    3 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for Karcher in New Zealand fell from 7.1K to 6.4K.
    • Across the 12 months ending September 2026, Karcher’s share of searches among foam cannon brands in New Zealand increased from 72.7% to 75.3%.
    • Across the 12 months ending September 2026, Karcher’s share of searches among foam cannon brands in New Zealand peaked at 81.8% in July 2026 and was lowest at 67.4% in March 2026.

    How did search popularity change for New Zealand foam cannon brands in September 2026?

    3 changes
    1. In September 2026, Chemical Guys gained share of searches among foam cannon brands in New Zealand, from 14.8% to 16.9%.

    2. In September 2026, Karcher lost share of searches among foam cannon brands in New Zealand, from 76.7% to 75.3%.

    3. In September 2026, Autoglym lost share of searches among foam cannon brands in New Zealand, from 8.5% to 7.8%.

    How are Karcher’s branded searches counted?

    4 search terms

    Brandwave collects information about searches that people make online using Karcher’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • karcher
    • karcher pressure washer
    • karcher water blaster
    • karcher waterblaster

    Do you work for Karcher? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Where does Karcher compete?

    Karcher is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
    Competitor setRankShare of searchesRanking
    Pressure washer brands3rd of 722.1%Show ranking
    Power washer brands4th of 811.5%Show ranking
    Carpet cleaner brands3rd of 516.6%Show ranking
    Cleaning tool brands1st of 556.8%Show ranking
    Foam cannon brands1st of 375.3%Shown above
    Snow foam lance brands1st of 390.6%Show ranking
    Creator with pink hair and a pink jacket

    Is Karcher your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.