Brandwave

How popular isInsure Hawke's Bay in search?

In August 2026, there were an estimated 70 branded searches for Insure Hawke's Bay in New Zealand which is up 40% over the last 11 months. Insure Hawke's Bay holds 25% estimated Share of Search among New Zealand hastings insurance brokers and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Hurford Parker53.6%
  2. Insure Hawke's Bay25%
  3. The Insurance Collective14.3%
  4. ABC Insurance7.1%
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Which hastings insurance brokers compete with Insure Hawke's Bay?

Insure Hawke's Bay against hastings insurance brokers in New Zealand, by month

Share of Search by month for Hurford Parker, Insure Hawke's Bay, The Insurance Collective, ABC Insurance. The figures are in the table below the chart.

View monthly share of search table
MonthHurford ParkerInsure Hawke's BayThe Insurance CollectiveABC Insurance
Oct 202565%25%5%5%
Nov 202568.2%22.7%4.5%4.5%
Dec 202560%15%20%5%
Jan 202651.7%17.2%24.1%6.9%
Feb 202660%16.7%16.7%6.7%
Mar 202651.4%31.4%11.4%5.7%
Apr 202655.6%33.3%3.7%7.4%
May 202660%23.3%10%6.7%
Jun 202656.3%21.9%9.4%12.5%
Jul 202642.9%32.1%17.9%7.1%
Aug 202653.6%25%14.3%7.1%
Sep 2026————

  1. 1.Hurford Parker

    53.6%

    held 1st · 150 estimated branded searches · +25% vs prior month · +10.7 points

  2. 2.Insure Hawke's Bay

    25%

    held 2nd · 70 estimated branded searches · -22.2% vs prior month · -7.1 points

  3. 3.The Insurance Collective

    14.3%

    held 3rd · 40 estimated branded searches · -20% vs prior month · -3.6 points

  4. 4.ABC Insurance

    7.1%

    held 4th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Insure Hawke's Bay and its closest rivals

How has branded search demand for Insure Hawke's Bay changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Insure Hawke's Bay in New Zealand rose from 50 to 70.
  • Across the 11 months ending August 2026, Insure Hawke's Bay’s estimated Share of Search among hastings insurance brokers in New Zealand peaked at 33.3% in April 2026 and was lowest at 15% in December 2025.

How did search popularity change for New Zealand hastings insurance brokers in August 2026?

  1. In August 2026, Hurford Parker gained estimated Share of Search among hastings insurance brokers in New Zealand, from 42.9% to 53.6%.

  2. In August 2026, Insure Hawke's Bay lost estimated Share of Search among hastings insurance brokers in New Zealand, from 32.1% to 25%.

  3. In August 2026, The Insurance Collective lost estimated Share of Search among hastings insurance brokers in New Zealand, from 17.9% to 14.3%.

  4. Estimated monthly branded searches for ABC Insurance in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.

Which napier insurance brokers compete with Insure Hawke's Bay?

Insure Hawke's Bay against napier insurance brokers in New Zealand, by month

Share of Search by month for Gallagher Insurance, Insure Hawke's Bay. The figures are in the table below the chart.

View monthly share of search table
MonthGallagher InsuranceInsure Hawke's BayThe Insurance CollectiveThe People's Insurance
Oct 202599.6%0.3%0.06%0.06%
Nov 202599.5%0.35%0.07%0.07%
Dec 202599.3%0.27%0.36%0.09%
Jan 202699.1%0.36%0.5%0.07%
Feb 202699.2%0.35%0.35%0.07%
Mar 202698.9%0.75%0.27%0.07%
Apr 202699%0.78%0.09%0.09%
May 202699.2%0.49%0.21%0.07%
Jun 202699.2%0.49%0.21%0.07%
Jul 202698.9%0.63%0.35%0.07%
Aug 202699.2%0.49%0.28%0.07%
Sep 2026————

  1. 1.Gallagher Insurance

    99.2%

    held 1st · 14.3K estimated branded searches · +1.2% vs prior month · +0.2 points

  2. 2.Insure Hawke's Bay

    0.49%

    held 2nd · 70 estimated branded searches · -22.2% vs prior month · -0.1 points

  3. 3.The Insurance Collective

    0.28%

    held 3rd · 40 estimated branded searches · -20% vs prior month · -0.1 points

  4. 4.The People's Insurance

    0.07%

    held 4th · 10 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Insure Hawke's Bay and its closest rivals

How has branded search demand for Insure Hawke's Bay changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Insure Hawke's Bay’s estimated Share of Search among napier insurance brokers in New Zealand held steady, from 0.3% to 0.49%.

How did search popularity change for New Zealand napier insurance brokers in August 2026?

  1. Estimated monthly branded searches for The Insurance Collective in New Zealand rose 300% over 11 measured months, from 10 to 40 in August 2026.

  2. Estimated monthly branded searches for Insure Hawke's Bay in New Zealand rose 40% over 11 measured months, from 50 to 70 in August 2026.

  3. Estimated monthly branded searches for Gallagher Insurance in New Zealand fell 12.6% over 11 measured months, from 16.4K to 14.3K in August 2026.

How is Insure Hawke's Bay measured?

Brandwave collects information about searches that people make online using Insure Hawke's Bay’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • insure hawkes bay

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