How popular isEverlast Welders?
In September 2026, people searched for Everlast Welders by name about 30 times in New Zealand, a 50% increase from the previous year. These searches made up 4.7% of all New Zealand welding cart brand searches, placing Everlast Welders third out of five brands. When we asked both ChatGPT and Google AI Overviews about welding cart brands, Everlast Welders did not appear in any of the answers.
Everlast Welders is the third most searched of 5 competitors.
FroniusShare of searches 67.2%Mentioned in 0 of 5 AI answers
Lincoln ElectricShare of searches 26.6%Mentioned in 2 of 5 AI answers
Everlast WeldersShare of searches 4.7%Mentioned in 0 of 5 AI answers
ESABShare of searches 1.6%Mentioned in 0 of 5 AI answers
MillerShare of searches 0%Mentioned in 0 of 5 AI answers
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Top welding cart brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Everlast Welders did not appear in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Lincoln Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Fronius0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Everlast Welders0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ESAB0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Miller0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about welding cart brands
5 answers
Asked ChatGPT
“Which welding cart brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best welding cart brands in New Zealand?”
Asked ChatGPT
“What's the best welding cart brand in New Zealand for a welding machine?”
Searched Google, AI Overview
“welding cart nz”
Searched Google, AI Overview
“portable welding cart”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which welding cart brands compete with Everlast Welders?
Share of searches by month for Fronius, Lincoln Electric, Everlast Welders. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fronius | Lincoln Electric | Everlast Welders | ESAB | Miller |
|---|---|---|---|---|---|
| Oct 2025 | 60% | 35% | 3.3% | 1.7% | 0% |
| Nov 2025 | 60.3% | 36.2% | 1.7% | 1.7% | 0% |
| Dec 2025 | 71.4% | 22.4% | 4.1% | 0% | 2% |
| Jan 2026 | 63.6% | 30.9% | 1.8% | 3.6% | 0% |
| Feb 2026 | 67.9% | 26.4% | 1.9% | 1.9% | 1.9% |
| Mar 2026 | 71.8% | 23.9% | 1.4% | 1.4% | 1.4% |
| Apr 2026 | 65.2% | 31.8% | 1.5% | 1.5% | 0% |
| May 2026 | 67.6% | 25% | 2.9% | 2.9% | 1.5% |
| Jun 2026 | 69.4% | 27.4% | 1.6% | 1.6% | 0% |
| Jul 2026 | 65% | 28.3% | 3.3% | 3.3% | 0% |
| Aug 2026 | 67.7% | 26.2% | 1.5% | 3.1% | 1.5% |
| Sep 2026 | 67.2% | 26.6% | 4.7% | 1.6% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 67.2% | 430 | -2.3% | -0.5 points | |
| 2, held 2nd | 26.6% | 170 | 0% | +0.4 points | |
| 3, moved from 4th to 3rd | 4.7% | 30 | +200% | +3.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 1.6% | 10 | -50% | -1.5 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0% | 0 | -100% | -1.5 points |
1.
Fronius67.2%
Held 1st. 430 estimated branded searches, -2.3% vs prior month. Share -0.5 points.
26.6%
Held 2nd. 170 estimated branded searches, 0% vs prior month. Share +0.4 points.
4.7%
Moved from 4th to 3rd. 30 estimated branded searches, +200% vs prior month. Share +3.1 points.
4.
ESAB1.6%
Moved from 3rd to 4th. 10 estimated branded searches, -50% vs prior month. Share -1.5 points.
5.
Miller0%
Held 5th. 0 estimated branded searches, -100% vs prior month. Share -1.5 points.
Compare popularity between Everlast Welders and its closest rivals
How has branded search demand for Everlast Welders changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Everlast Welders in New Zealand rose from 20 to 30.
- Across the 12 months ending September 2026, Everlast Welders’ share of searches among welding cart brands in New Zealand increased from 3.3% to 4.7%.
- Across the 12 months ending September 2026, Everlast Welders’ share of searches among welding cart brands in New Zealand peaked at 4.7% in September 2026 and was lowest at 1.4% in March 2026.
How did search popularity change for New Zealand welding cart brands in September 2026?
5 changes

In September 2026, Everlast Welders overtook ESAB to rank 3rd among welding cart brands in New Zealand, with 4.7% of the searches.

In September 2026, Miller lost share of searches among welding cart brands in New Zealand, from 1.5% to 0%.

In September 2026, ESAB lost share of searches among welding cart brands in New Zealand, from 3.1% to 1.6%.

In September 2026, Fronius lost share of searches among welding cart brands in New Zealand, from 67.7% to 67.2%.

Estimated monthly branded searches for Lincoln Electric in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.
How are Everlast Welders’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Everlast Welders’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- everlast welder
Who owns Everlast Welders?
Everlast Welders is owned by Everlast Power Equipment. Brandwave does not track any other brands owned by Everlast Power Equipment.
Do you work for Everlast Welders? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Everlast Welders compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| MIG welder brands | 4th of 7 | 3.2% | Show ranking |
| Welding cart brands | 3rd of 5 | 4.7% | Shown above |
| TIG brands | 2nd of 5 | 6% | Show ranking |
| Plasma cutter brands | 2nd of 3 | 14.3% | Show ranking |
| Stick welder brands | 2nd of 4 | 14.3% | Show ranking |

Is Everlast Welders your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.