Brandwave

Everlast Welders vs Lincoln Electric:Which is more popular?

In September 2026, Lincoln Electric had more branded searches than Everlast Welders among welding cart brands in New Zealand. Lincoln Electric had about 170 branded searches, while Everlast Welders had 30. Lincoln Electric made up 26.6% of all welding cart brand searches we track, and Everlast Welders accounted for 4.7%. When we asked ChatGPT and Google AI Overviews about welding cart brands, Lincoln Electric appeared in two of the five answers and Everlast Welders in none.

Among welding cart brands in New Zealand in September 2026

Who do people search for more?

Lincoln Electric, about 6 searches for every 1 for Everlast Welders

Lincoln Electric 170 searchesEverlast Welders 30 searches

Who does AI mention more?

Lincoln Electric, mentioned in 2 of 5 answers, Everlast Welders in 0

Lincoln Electric in 2 of 5Everlast Welders in 0 of 5

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Top welding cart brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Lincoln Electric was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Everlast Welders did not appear in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Lincoln Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fronius0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Everlast Welders0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ESAB0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Miller0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about welding cart brands

5 answers
  • Asked ChatGPT

    “Which welding cart brand should I buy in New Zealand?”

    1. Asked ChatGPT

      “What are the best welding cart brands in New Zealand?”

      1. 1Lincoln Electric
    2. Asked ChatGPT

      “What's the best welding cart brand in New Zealand for a welding machine?”

      1. 1Lincoln Electric
    3. Searched Google, AI Overview

      “welding cart nz”

      1. Searched Google, AI Overview

        “portable welding cart”

        Not named in any answer:

        Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

        Is Everlast Welders or Lincoln Electric more popular in search?

        This chart shows how often people search Google for Everlast Welders and Lincoln Electric by name. Each line represents a brand's share of searches for all five welding cart brands we track, month by month, from searches in New Zealand.

        Everlast Welders and Lincoln Electric among welding cart brands in New Zealand, by month

        Share of searches by month for Lincoln Electric, Everlast Welders. The figures are in the table below the chart.

        View monthly share of searches table
        MonthFroniusLincoln ElectricEverlast WeldersESABMiller
        Oct 202560%35%3.3%1.7%0%
        Nov 202560.3%36.2%1.7%1.7%0%
        Dec 202571.4%22.4%4.1%0%2%
        Jan 202663.6%30.9%1.8%3.6%0%
        Feb 202667.9%26.4%1.9%1.9%1.9%
        Mar 202671.8%23.9%1.4%1.4%1.4%
        Apr 202665.2%31.8%1.5%1.5%0%
        May 202667.6%25%2.9%2.9%1.5%
        Jun 202669.4%27.4%1.6%1.6%0%
        Jul 202665%28.3%3.3%3.3%0%
        Aug 202667.7%26.2%1.5%3.1%1.5%
        Sep 202667.2%26.6%4.7%1.6%0%

        How has the Everlast Welders and Lincoln Electric comparison changed over the last 12 months?

        3 findings

        How did search popularity change for New Zealand welding cart brands in September 2026?

        2 changes
        1. In September 2026, Everlast Welders overtook ESAB to rank 3rd among welding cart brands in New Zealand, with 4.7% of the searches.

        2. Estimated monthly branded searches for Lincoln Electric in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.

        How are branded searches counted?

        2 search terms

        Brandwave collects information about searches that people make online using Everlast Welders’ and Lincoln Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

        Everlast Welders

        1 branded search term

        • everlast welder

        Lincoln Electric

        1 branded search term

        • lincoln electric

        How the Brand Demand Index is measured

        Other head-to-heads among welding cart brands

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