MIG welder brands in New Zealand:Which are most popular?
In September 2026, Cigweld was the most searched MIG welder brand in New Zealand, accounting for 69.1% of all searches among the seven brands we track. When we checked with ChatGPT and Google AI Overviews, Kemppi showed up in every answer. Lincoln Electric was recommended most often, coming first in one out of four responses.
CigweldShare of searches 69.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
Lincoln ElectricShare of searches 18.1%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
FroniusShare of searches 5.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
Everlast WeldersShare of searches 3.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
KemppiShare of searches 3.2%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
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Top MIG welder brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Kemppi appeared every time. Lincoln Electric was recommended most often, coming first in one out of four answers. Kemppi was second, and Fronius was third. Everlast Welders, which ranked fourth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Lincoln Electric1st
- Kemppi2nd
- Fronius3rd
- Cigweld4th
Miller5th- Everlast Welders–
ESAB–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Kemppi4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Lincoln Electric3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Cigweld2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Fronius2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Miller2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Everlast Welders0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- ESAB0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about MIG welder brands
4 answers
Asked ChatGPT
“Which MIG welder brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best MIG welder brands in New Zealand?”
Asked ChatGPT
“What's the best MIG welder brand in New Zealand for metal fabrication?”
Searched Google, AI Overview
“mig welder nz”
Searched Google, AI Overview
“welding machine nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which MIG welder brands do people search for most?
This chart shows how often people search Google for each MIG welder brand by name. Each line represents a brand's share of searches for all seven MIG welder brands we track, month by month, from searches in New Zealand.
Share of searches by month for Cigweld, Lincoln Electric, Fronius, Everlast Welders, Kemppi. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cigweld | Lincoln Electric | Fronius | Everlast Welders | Kemppi | ESAB | Miller |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 60% | 26.3% | 6.3% | 2.5% | 3.8% | 1.3% | 0% |
| Nov 2025 | 58.9% | 28.8% | 5.5% | 1.4% | 4.1% | 1.4% | 0% |
| Dec 2025 | 68.3% | 17.5% | 6.3% | 3.2% | 3.2% | 0% | 1.6% |
| Jan 2026 | 61.4% | 24.3% | 5.7% | 1.4% | 4.3% | 2.9% | 0% |
| Feb 2026 | 63.1% | 21.5% | 7.7% | 1.5% | 3.1% | 1.5% | 1.5% |
| Mar 2026 | 58.2% | 25.4% | 6% | 1.5% | 6% | 1.5% | 1.5% |
| Apr 2026 | 62.5% | 26.3% | 6.3% | 1.3% | 2.5% | 1.3% | 0% |
| May 2026 | 58.5% | 20.7% | 9.8% | 2.4% | 4.9% | 2.4% | 1.2% |
| Jun 2026 | 67.8% | 19.5% | 5.7% | 1.1% | 4.6% | 1.1% | 0% |
| Jul 2026 | 66% | 18.1% | 8.5% | 2.1% | 3.2% | 2.1% | 0% |
| Aug 2026 | 64.6% | 17.7% | 6.3% | 1% | 7.3% | 2.1% | 1% |
| Sep 2026 | 69.1% | 18.1% | 5.3% | 3.2% | 3.2% | 1.1% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.1% | 650 | +4.8% | +4.6 points | |
| 2, held 2nd | 18.1% | 170 | 0% | +0.4 points | |
| 3, moved from 4th to 3rd | 5.3% | 50 | -16.7% | -0.9 pointsmoved from 4th to 3rd | |
| 4, moved from 6th to 4th | 3.2% | 30 | +200% | +2.1 pointsmoved from 6th to 4th | |
| 5, moved from 3rd to 5th | 3.2% | 30 | -57.1% | -4.1 pointsmoved from 3rd to 5th | |
| 6, moved from 5th to 6th | 1.1% | 10 | -50% | -1 pointsmoved from 5th to 6th | |
| 7, held 7th | 0% | 0 | -100% | -1 points |
1.
Cigweld69.1%
Held 1st. 650 estimated branded searches, +4.8% vs prior month. Share +4.6 points.
18.1%
Held 2nd. 170 estimated branded searches, 0% vs prior month. Share +0.4 points.
3.
Fronius5.3%
Moved from 4th to 3rd. 50 estimated branded searches, -16.7% vs prior month. Share -0.9 points.
3.2%
Moved from 6th to 4th. 30 estimated branded searches, +200% vs prior month. Share +2.1 points.
5.
Kemppi3.2%
Moved from 3rd to 5th. 30 estimated branded searches, -57.1% vs prior month. Share -4.1 points.
6.
ESAB1.1%
Moved from 5th to 6th. 10 estimated branded searches, -50% vs prior month. Share -1 points.
7.
Miller0%
Held 7th. 0 estimated branded searches, -100% vs prior month. Share -1 points.
Which brand is most popular in search among MIG welder brands in New Zealand?
7 brands
In September 2026, Cigweld was the most searched among MIG welder brands in New Zealand, with an estimated 650 branded searches, 69.1% of all searches for the seven we track. Lincoln Electric is in 2nd place, 51.1 percentage points behind at 18.1%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Cigweld | 60% → 69.1% | 69.1%Sep 2026 | 58.2%Mar 2026 | 1st |
| Lincoln Electric | 26.3% → 18.1% | 28.8%Nov 2025 | 17.5%Dec 2025 | 2nd |
| Fronius | 6.3% → 5.3% | 9.8%May 2026 | 5.3%Sep 2026 | 3rd |
| Everlast Welders | 2.5% → 3.2% | 3.2%Sep 2026 | 1%Aug 2026 | 5th → 4th |
| Kemppi | 3.8% → 3.2% | 7.3%Aug 2026 | 2.5%Apr 2026 | 4th → 5th |
| ESAB | 1.3% → 1.1% | 2.9%Jan 2026 | 0%Dec 2025 | 6th |
| Miller | 0% | 1.6%Dec 2025 | 0%Oct 2025 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Cigweld’s share of searches among MIG welder brands in New Zealand increased from 60% to 69.1%.
- Across the 12 months ending September 2026, Lincoln Electric’s share of searches among MIG welder brands in New Zealand decreased from 26.3% to 18.1%.
- Across the 12 months ending September 2026, Fronius’ share of searches among MIG welder brands in New Zealand decreased from 6.3% to 5.3%.
- Across the 12 months ending September 2026, Everlast Welders’ share of searches among MIG welder brands in New Zealand increased from 2.5% to 3.2%.
- Across the 12 months ending September 2026, Kemppi’s share of searches among MIG welder brands in New Zealand decreased from 3.8% to 3.2%.
- Across the 12 months ending September 2026, Cigweld’s share of searches among MIG welder brands in New Zealand peaked at 69.1% in September 2026 and was lowest at 58.2% in March 2026.
- Across the 12 months ending September 2026, Lincoln Electric’s share of searches among MIG welder brands in New Zealand peaked at 28.8% in November 2025 and was lowest at 17.5% in December 2025.
- Across the 12 months ending September 2026, Fronius’ share of searches among MIG welder brands in New Zealand peaked at 9.8% in May 2026 and was lowest at 5.3% in September 2026.
- Across the 12 months ending September 2026, Everlast Welders’ share of searches among MIG welder brands in New Zealand peaked at 3.2% in September 2026 and was lowest at 1% in August 2026.
- Across the 12 months ending September 2026, Kemppi’s share of searches among MIG welder brands in New Zealand peaked at 7.3% in August 2026 and was lowest at 2.5% in April 2026.
- Across the 12 months ending September 2026, ESAB’s share of searches among MIG welder brands in New Zealand peaked at 2.9% in January 2026 and was lowest at 0% in December 2025.
- Across the 12 months ending September 2026, Miller’s share of searches among MIG welder brands in New Zealand peaked at 1.6% in December 2025 and was lowest at 0% in October 2025.
- Across the 12 months ending September 2026, Everlast Welders rose from 5th to 4th among MIG welder brands in New Zealand.
- Across the 12 months ending September 2026, Kemppi fell from 4th to 5th among MIG welder brands in New Zealand.
- Across the 12 months ending September 2026, ESAB and Miller held steady: their share of searches among MIG welder brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand MIG welder brands in September 2026?
7 changes
In September 2026, Everlast Welders overtook Kemppi and ESAB to rank 4th among MIG welder brands in New Zealand, with 3.2% of the searches.
In September 2026, Cigweld gained share of searches among MIG welder brands in New Zealand, from 64.6% to 69.1%.
In September 2026, Kemppi lost share of searches among MIG welder brands in New Zealand, from 7.3% to 3.2%.
In September 2026, Miller lost share of searches among MIG welder brands in New Zealand, from 1% to 0%.
In September 2026, ESAB lost share of searches among MIG welder brands in New Zealand, from 2.1% to 1.1%.
In September 2026, Fronius lost share of searches among MIG welder brands in New Zealand, from 6.3% to 5.3%.
Estimated monthly branded searches for Lincoln Electric in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026.
Compare popularity between leading brands
- Cigweld vs Lincoln Electric: compare popularity
- Cigweld vs Fronius: compare popularity
- Cigweld vs Everlast Welders: compare popularity
- Cigweld vs Kemppi: compare popularity
- Lincoln Electric vs Fronius: compare popularity
- Lincoln Electric vs Everlast Welders: compare popularity
- Lincoln Electric vs Kemppi: compare popularity
- Fronius vs Everlast Welders: compare popularity
- Fronius vs Kemppi: compare popularity
- Everlast Welders vs Kemppi: compare popularity
- Compare any of these brands
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