Brandwave

How popular isDolmio in search?

In August 2026, there were an estimated 1.1K branded searches for Dolmio in New Zealand which is up 42.7% over the last 11 months. Dolmio holds 18.1% estimated Share of Search among New Zealand pasta sauce brands and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Barilla53%
  2. Leggo's28.3%
  3. Dolmio18.1%
  4. Raguletto0.34%
  5. Sacla0.34%
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Which pasta sauce brands compete with Dolmio?

Dolmio against pasta sauce brands in New Zealand, by month

Share of Search by month for Barilla, Leggo's, Dolmio. The figures are in the table below the chart.

View monthly share of search table
MonthBarillaLeggo'sDolmioRagulettoSacla
Oct 202538.9%33.3%26.3%0.7%0.7%
Nov 202536.3%42.3%19.7%0.7%1.1%
Dec 202537.9%41.8%19.3%0.64%0.32%
Jan 202646.6%29.6%22.6%0.54%0.54%
Feb 202654.3%27%17.6%0.54%0.54%
Mar 202647.8%31.1%20.1%0.49%0.49%
Apr 202648.7%31.3%19%0.51%0.51%
May 202662.2%23.1%14.2%0.33%0.17%
Jun 202663.2%21.9%14.2%0.33%0.33%
Jul 202652%33.9%13.5%0.48%0.16%
Aug 202653%28.3%18.1%0.34%0.34%
Sep 2026—————

  1. 1.Barilla

    53%

    held 1st · 3.1K estimated branded searches · -3.4% vs prior month · +1 points

  2. 2.Leggo's

    28.3%

    held 2nd · 1.7K estimated branded searches · -20.9% vs prior month · -5.6 points

  3. 3.Dolmio

    18.1%

    held 3rd · 1.1K estimated branded searches · +27.4% vs prior month · +4.6 points

  4. 4.Raguletto

    0.34%

    held 4th · 20 estimated branded searches · -33.3% vs prior month · -0.1 points

  5. 5.Sacla

    0.34%

    held 5th · 20 estimated branded searches · +100% vs prior month · +0.2 points

Compare search popularity between Dolmio and its closest rivals

How has branded search demand for Dolmio changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Dolmio in New Zealand rose from 750 to 1.1K.
  • Across the 11 months ending August 2026, Dolmio’s estimated Share of Search among pasta sauce brands in New Zealand decreased from 26.3% to 18.1%.
  • Across the 11 months ending August 2026, Dolmio’s estimated Share of Search among pasta sauce brands in New Zealand peaked at 26.3% in October 2025 and was lowest at 13.5% in July 2026.

How did search popularity change for New Zealand pasta sauce brands in August 2026?

  1. In August 2026, Dolmio gained estimated Share of Search among pasta sauce brands in New Zealand, from 13.5% to 18.1%.

  2. In August 2026, Barilla gained estimated Share of Search among pasta sauce brands in New Zealand, from 52% to 53%.

  3. In August 2026, Leggo's lost estimated Share of Search among pasta sauce brands in New Zealand, from 33.9% to 28.3%.

How is Dolmio measured?

Brandwave collects information about searches that people make online using Dolmio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • dolmio
  • dolmio bolognese
  • dolmio bolognese sauce
  • dolmio com au
  • dolmio near me
  • dolmio nz
  • dolmio pasta bake
  • dolmio pasta sauce
  • dolmio pesto
  • dolmio sauce
  • dolmio tomato sauce
  • lasagna sauce dolmio

How the Brand Demand Index is measured

Who owns Dolmio?

Dolmio is owned by Mars. Brandwave also tracks Airwaves, Eclipse, Extra, Juicy Fruit, Pedigree, Royal Canin and Whiskas, owned by the same company, in New Zealand.

Do you work for Dolmio? To request corrections or removal please contact us via our support page and we will be happy to assist.

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