Dolmio vs Leggo's:Which is more popular by branded search in New Zealand?
In August 2026, Leggo's had more branded searches than Dolmio among pasta sauce brands in New Zealand. Leggo's was estimated to have 1.7K branded searches compared to Dolmio’s 1.1K, and held a 28.3% Share of Search versus Dolmio’s 18.1%.
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Which is more popular in search, Dolmio or Leggo's?
Compare the pasta sauce and pesto brands New Zealanders stir through dinner. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Leggo's, Dolmio. The figures are in the table below the chart.
View monthly share of search table
| Month | Barilla | Leggo's | Dolmio | Raguletto | Sacla |
|---|---|---|---|---|---|
| Oct 2025 | 38.9% | 33.3% | 26.3% | 0.7% | 0.7% |
| Nov 2025 | 36.3% | 42.3% | 19.7% | 0.7% | 1.1% |
| Dec 2025 | 37.9% | 41.8% | 19.3% | 0.64% | 0.32% |
| Jan 2026 | 46.6% | 29.6% | 22.6% | 0.54% | 0.54% |
| Feb 2026 | 54.3% | 27% | 17.6% | 0.54% | 0.54% |
| Mar 2026 | 47.8% | 31.1% | 20.1% | 0.49% | 0.49% |
| Apr 2026 | 48.7% | 31.3% | 19% | 0.51% | 0.51% |
| May 2026 | 62.2% | 23.1% | 14.2% | 0.33% | 0.17% |
| Jun 2026 | 63.2% | 21.9% | 14.2% | 0.33% | 0.33% |
| Jul 2026 | 52% | 33.9% | 13.5% | 0.48% | 0.16% |
| Aug 2026 | 53% | 28.3% | 18.1% | 0.34% | 0.34% |
| Sep 2026 | — | — | — | — | — |
How has the Dolmio and Leggo's comparison changed over the last 12 months?
3 findings
- Leggo's was ahead of Dolmio in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dolmio’s estimated Share of Search among pasta sauce brands in New Zealand moved from 26.3% to 18.1%, and its estimated monthly branded searches moved from 750 to 1.1K.
- Across the 11 months ending August 2026, Leggo's’ estimated Share of Search among pasta sauce brands in New Zealand moved from 33.3% to 28.3%, and its estimated monthly branded searches moved from 950 to 1.7K.
How did search popularity change for New Zealand pasta sauce brands in August 2026?
2 changes
In August 2026, Dolmio gained estimated Share of Search among pasta sauce brands in New Zealand, from 13.5% to 18.1%.
In August 2026, Leggo's lost estimated Share of Search among pasta sauce brands in New Zealand, from 33.9% to 28.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Dolmio’s and Leggo's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Dolmio
12 branded search terms
- dolmio
- dolmio bolognese
- dolmio bolognese sauce
- dolmio com au
- dolmio near me
- dolmio nz
- dolmio pasta bake
- dolmio pasta sauce
- dolmio pesto
- dolmio sauce
- dolmio tomato sauce
- lasagna sauce dolmio
Leggo's
14 branded search terms
- leggo's
- leggos
- leggos bolognese
- leggos bolognese sauce
- leggos com au
- leggos near me
- leggos nz
- leggos pasta bake
- leggos pasta bake sauce
- leggos pasta sauce
- leggos pesto
- leggos pizza sauce
- leggos sauce
- leggos tomato sauce
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.