Venmo vs Wise:Which is more popular by branded search?
In August 2026, Venmo had more branded searches than Wise among money transfer apps worldwide. Venmo was estimated to have 1.5M branded searches compared to Wise’s 874K, and held a 5.1% Share of Search versus Wise’s 3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Venmo or Wise?
Compare the money transfer apps finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Venmo, Wise. The figures are in the table below the chart.
View monthly share of search table
| Month | PayPal | Revolut | Cash App | Venmo | Wise | Zelle |
|---|---|---|---|---|---|---|
| Oct 2025 | 72.8% | 11.5% | 5.3% | 5.3% | 2.2% | 2.9% |
| Nov 2025 | 75% | 9.9% | 5.5% | 4.5% | 2.2% | 3% |
| Dec 2025 | 74.9% | 9.8% | 4.5% | 5.5% | 2.3% | 3% |
| Jan 2026 | 73.3% | 11.6% | 5.3% | 4.4% | 2.5% | 2.9% |
| Feb 2026 | 70.3% | 11.2% | 6.2% | 6.2% | 2.6% | 3.4% |
| Mar 2026 | 69.3% | 13.4% | 6.2% | 5% | 2.7% | 3.4% |
| Apr 2026 | 70.8% | 11.5% | 6.3% | 5.2% | 2.8% | 3.4% |
| May 2026 | 69.4% | 13.3% | 6.2% | 5.1% | 2.8% | 3.4% |
| Jun 2026 | 70.2% | 13.4% | 5.1% | 5.1% | 2.8% | 3.4% |
| Jul 2026 | 70.5% | 13.7% | 5.1% | 5.1% | 2.7% | 2.8% |
| Aug 2026 | 69.5% | 13.5% | 6.2% | 5.1% | 3% | 2.8% |
| Sep 2026 | — | — | — | — | — | — |
How has the Venmo and Wise comparison changed over the last 12 months?
3 findings
- Venmo was ahead of Wise in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Venmo’s estimated Share of Search among money transfer apps worldwide moved from 5.3% to 5.1%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
- Across the 11 months ending August 2026, Wise’s estimated Share of Search among money transfer apps worldwide moved from 2.2% to 3%, and its estimated monthly branded searches moved from 759K to 874K.
How did search popularity change for money transfer apps worldwide in August 2026?
2 changes
In August 2026, Wise rose from 6th to 5th among money transfer apps worldwide.
Estimated monthly branded searches for Venmo worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Venmo’s and Wise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Venmo
1 branded search term
- venmo
Wise
32 branded search terms
- send money wise
- send money with wise
- transfer wise account
- transfer wise app
- TransferWise
- transferwise account
- transferwise app
- transferwise apps
- transferwise mobile app
- transferwise wise
- wise account
- wise app
- wise app money transfer
- wise bank
- wise banking app
- wise business
- wise business account
- wise card
- wise com
- wise debit card
- wise international bank transfer
- wise international payments
- wise money transfer
- wise money transfer app
- wise money transfer service
- wise multi currency account
- wise remittance
- wise transfer
- wise transfer money
- wise transferwise
- wise travel card
- wise.com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.