Brandwave

Splunk vs Sumo Logic:Which is searched more?

In August 2026, Splunk had more branded searches than Sumo Logic among SIEM platforms worldwide. Splunk was estimated to have 135K branded searches compared to Sumo Logic’s 9.9K, and held a 26.1% Share of Search versus Sumo Logic’s 1.9%. These are worldwide searches for English-language branded terms.

Share of Search among SIEM platforms worldwide in August 2026Which is more popular in search, Splunk or Sumo Logic?
Splunk26.1%135K searches
vs
Sumo Logic1.9%9.9K searches
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Which is more popular in search, Splunk or Sumo Logic?

Compare the platforms that collect and analyse security events. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Splunk and Sumo Logic among SIEM platforms worldwide, by month

Share of Search by month for Splunk, Sumo Logic. The figures are in the table below the chart.

View monthly share of search table
MonthSplunkSumo Logic
Oct 202530.1%2.2%
Nov 202527.6%2.5%
Dec 202530.2%2.2%
Jan 202627.6%2.5%
Feb 202627.6%2%
Mar 202627.4%2.5%
Apr 202628.3%2.1%
May 202624.8%2.7%
Jun 202629.3%2.2%
Jul 202625.7%1.9%
Aug 202626.1%1.9%
Sep 2026——

How has the Splunk and Sumo Logic comparison changed over the last 12 months?

  • Splunk was ahead of Sumo Logic in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Splunk’s estimated Share of Search among SIEM platforms worldwide moved from 30.1% to 26.1%, and its estimated monthly branded searches moved from 201K to 135K.
  • Across the 11 months ending August 2026, Sumo Logic’s estimated Share of Search among SIEM platforms worldwide moved from 2.2% to 1.9%, and its estimated monthly branded searches moved from 14.8K to 9.9K.

How did search popularity change for SIEM platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Sumo Logic worldwide fell 33.1% over 11 measured months, from 14.8K to 9.9K in August 2026.

  2. Estimated monthly branded searches for Splunk worldwide fell 32.8% over 11 measured months, from 201K to 135K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Splunk’s and Sumo Logic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Splunk

1 branded search term

  • splunk

Sumo Logic

1 branded search term

  • sumo logic

How the Brand Demand Index is measured

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