Brandwave

Lucky Orange vs Mouseflow:Which is more popular by branded search?

In August 2026, Mouseflow had more branded searches than Lucky Orange among heatmap and session replay tools worldwide. Mouseflow was estimated to have 5.4K branded searches compared to Lucky Orange’s 4.5K, and held a 2.2% Share of Search versus Lucky Orange’s 1.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among heatmap and session replay tools worldwide in August 2026Which is more popular in search, Lucky Orange or Mouseflow?
Lucky Orange1.8%4.5K searches
vs
Mouseflow2.2%5.4K searches

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Which is more popular in search, Lucky Orange or Mouseflow?

Compare tools for viewing visitor behavior, heatmaps, and website friction. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lucky Orange and Mouseflow among heatmap and session replay tools worldwide, by month

Share of Search by month for Mouseflow, Lucky Orange. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft ClarityHotjarFullstoryMouseflowLucky Orange
Oct 202539.2%48.8%6.8%2.9%2.4%
Nov 202543.5%44.5%6.2%3.2%2.6%
Dec 202548.2%40.8%5.7%2.9%2.4%
Jan 202649.2%41.2%4.8%2.4%2.4%
Feb 202660.4%28.9%4.9%2.9%3%
Mar 202660%28.5%5%3.6%2.9%
Apr 202659.8%29%5.8%2.9%2.4%
May 202668.7%23.1%3.7%2.2%2.3%
Jun 202661.2%29.3%5.8%2%1.7%
Jul 202669.8%21.9%4.4%2.3%1.5%
Aug 202668%21.5%6.4%2.2%1.8%
Sep 2026—————

How has the Lucky Orange and Mouseflow comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: Lucky Orange took it in January 2026, Mouseflow took it in March 2026, Lucky Orange took it in May 2026, Mouseflow took it in June 2026.
  • Across the 11 months ending August 2026, Lucky Orange’s estimated Share of Search among heatmap and session replay tools worldwide moved from 2.4% to 1.8%, and its estimated monthly branded searches moved from 6.7K to 4.5K.
  • Across the 11 months ending August 2026, Mouseflow’s estimated Share of Search among heatmap and session replay tools worldwide moved from 2.9% to 2.2%, and its estimated monthly branded searches moved from 8.1K to 5.4K.

How did search popularity change for heatmap and session replay tools worldwide in August 2026?

  1. Estimated monthly branded searches for Mouseflow worldwide fell 33.4% over 11 measured months, from 8.1K to 5.4K in August 2026.

  2. Estimated monthly branded searches for Lucky Orange worldwide fell 32.7% over 11 measured months, from 6.7K to 4.5K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Lucky Orange’s and Mouseflow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lucky Orange

2 branded search terms

  • lucky orange
  • lucky orange heatmaps

Mouseflow

2 branded search terms

  • mouseflow
  • mouseflow heatmaps

How the Brand Demand Index is measured

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