Brandwave

Lakeland vs Minky:Which is searched more?

In August 2026, Lakeland had more branded searches than Minky among ironing boards worldwide. Lakeland was estimated to have 6.6K branded searches compared to Minky’s 110, and held a 0.47% Share of Search versus Minky’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among ironing boards worldwide in August 2026Which is more popular in search, Lakeland or Minky?
Lakeland0.47%6.6K searches
vs
Minky<0.01%110 searches

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Which is more popular in search, Lakeland or Minky?

Compare the ironing boards shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lakeland and Minky among ironing boards worldwide, by month

Share of Search by month for Lakeland, Minky. The figures are in the table below the chart.

View monthly share of search table
MonthLakelandMinky
Oct 20250.74%0.01%
Nov 20250.93%<0.01%
Dec 20250.73%<0.01%
Jan 20260.87%0.01%
Feb 20260.8%0.02%
Mar 20260.53%0.01%
Apr 20260.55%<0.01%
May 20260.46%<0.01%
Jun 20260.48%<0.01%
Jul 20260.42%<0.01%
Aug 20260.47%<0.01%
Sep 2026——

How has the Lakeland and Minky comparison changed over the last 12 months?

  • Lakeland was ahead of Minky in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Lakeland’s estimated Share of Search among ironing boards worldwide moved from 0.74% to 0.47%, and its estimated monthly branded searches moved from 9.9K to 6.6K.
  • Across the 11 months ending August 2026, Minky’s estimated Share of Search among ironing boards worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 140 to 110.

How did search popularity change for ironing boards worldwide in August 2026?

  1. Estimated monthly branded searches for Lakeland worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

  2. Estimated monthly branded searches for Minky worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Lakeland’s and Minky’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lakeland

1 branded search term

  • lakeland uk

Minky

1 branded search term

  • minky ironing

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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