Klymit vs REI Co-op:Which is more popular?
In September 2026, REI Co-op had more branded searches than Klymit among sleeping mat brands worldwide. REI Co-op had about 74,000 branded searches, while Klymit had 4,400. REI Co-op made up 31.3% of all sleeping mat brand searches we track, and Klymit accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about sleeping mat brands, Klymit and REI Co-op each appeared in three of the five answers. REI Co-op was mentioned before Klymit in three out of five answers.
Who do people search for more?
REI Co-op, about 17 searches for every 1 for Klymit
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
REI Co-op, named ahead of Klymit in 3 of 5 answers
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Top sleeping mat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Klymit was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. REI Co-op was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. REI Co-op was listed before Klymit in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Therm-a-Rest1st
Nemo2nd
Exped3rd
Sea to Summit4th
Klymit5th- REI Co-op6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Exped5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Therm-a-Rest5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Nemo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- REI Co-op3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Sea to Summit3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Klymit3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
See every answer about sleeping mat brands
5 answers
Asked ChatGPT
“Which sleeping mat brand should I buy?”
Asked ChatGPT
“What are the best sleeping mat brands?”
Asked ChatGPT
“What's the best sleeping mat brand for camping comfort?”
Searched Google, AI Overview
“best sleeping mat”
Searched Google, AI Overview
“camping sleeping mat”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Klymit or REI Co-op more popular in search?
This chart shows how often people search Google for Klymit and REI Co-op by name. Each line represents a brand's share of searches for all six sleeping mat brands we track, month by month, from English-language searches worldwide.
Share of searches by month for REI Co-op, Klymit. The figures are in the table below the chart.
View monthly share of searches table
| Month | REI Co-op | Sea to Summit | Exped | Therm-a-Rest | Nemo | Klymit |
|---|---|---|---|---|---|---|
| Oct 2025 | 33.8% | 27.6% | 18.5% | 15.1% | 3.1% | 2% |
| Nov 2025 | 39.8% | 26.8% | 14.7% | 14.7% | 2.5% | 1.6% |
| Dec 2025 | 44.5% | 24.5% | 13.4% | 13.4% | 2.5% | 1.8% |
| Jan 2026 | 35.2% | 28.8% | 15.8% | 15.8% | 2.7% | 1.7% |
| Feb 2026 | 34% | 27.8% | 18.6% | 15.2% | 2.7% | 1.7% |
| Mar 2026 | 33.8% | 27.7% | 18.5% | 15.1% | 3.2% | 1.6% |
| Apr 2026 | 30.6% | 30.6% | 16.7% | 16.7% | 3.5% | 1.8% |
| May 2026 | 30.4% | 30.4% | 16.6% | 16.6% | 4.1% | 1.8% |
| Jun 2026 | 26.5% | 32.4% | 17.7% | 17.7% | 3.7% | 1.9% |
| Jul 2026 | 24.6% | 36.6% | 16.5% | 16.5% | 4% | 1.8% |
| Aug 2026 | 28.5% | 34.7% | 15.6% | 15.6% | 3.9% | 1.7% |
| Sep 2026 | 31.3% | 31.3% | 17.2% | 14% | 4.3% | 1.9% |
How has the Klymit and REI Co-op comparison changed over the last 12 months?
3 findings
- REI Co-op was ahead of Klymit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Klymit’s share of searches among sleeping mat brands worldwide moved from 2% to 1.9%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, REI Co-op’s share of searches among sleeping mat brands worldwide moved from 33.8% to 31.3%, and its estimated monthly branded searches held steady at 74K.
How did search popularity change for sleeping mat brands worldwide in September 2026?
1 change
In September 2026, REI Co-op overtook Sea to Summit to become the leader among sleeping mat brands worldwide, with 31.3% of the searches.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Klymit’s and REI Co-op’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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