Joseph Joseph vs Umbra:Which is more popular by branded search?

Name: Joseph Joseph vs Umbra: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Joseph Joseph and Umbra were level on Share of Search among soap dispenser brands worldwide, with an estimated 135K branded searches each, at 15.9% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among soap dispenser brands worldwide in August 2026Which is more popular in search, Joseph Joseph or Umbra?

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Which is more popular in search, Joseph Joseph or Umbra?

Compare the soap dispenser brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Joseph Joseph and Umbra among soap dispenser brands worldwide, by month

Month	Command	Joseph Joseph	Umbra	Yamazaki	Simplehuman	Oxo
Oct 2025	43.2%	15.8%	19.3%	15.8%	5.8%	0.03%
Nov 2025	39.8%	17.9%	17.9%	17.9%	6.5%	0.03%
Dec 2025	40.6%	18.2%	14.9%	18.2%	8.2%	0.04%
Jan 2026	46.9%	17.2%	14.1%	14.1%	7.7%	0.06%
Feb 2026	39.3%	17.6%	17.6%	17.6%	7.9%	0.03%
Mar 2026	44.1%	16.2%	16.2%	16.2%	7.3%	0.03%
Apr 2026	42.6%	15.6%	15.6%	19.1%	7%	0.03%
May 2026	14.3%	5.2%	71.2%	6.4%	2.9%	0.02%
Jun 2026	41.2%	15.1%	18.5%	18.5%	6.8%	0.04%
Jul 2026	42%	15.3%	15.3%	18.8%	8.4%	0.04%
Aug 2026	43.4%	15.9%	15.9%	15.9%	8.7%	0.03%
Sep 2026	—	—	—	—	—	—

How has the Joseph Joseph and Umbra comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 11 months ending August 2026: Joseph Joseph took it in December 2025, Umbra took it in May 2026.
Across the 11 months ending August 2026, Joseph Joseph’s estimated Share of Search among soap dispenser brands worldwide moved from 15.8% to 15.9%, and its estimated monthly branded searches held steady at 135K.
Across the 11 months ending August 2026, Umbra’s estimated Share of Search among soap dispenser brands worldwide moved from 19.3% to 15.9%, and its estimated monthly branded searches moved from 165K to 135K.

How did search popularity change for soap dispenser brands worldwide in August 2026?

2 changes

In August 2026, Joseph Joseph overtook Yamazaki to rank 2nd among soap dispenser brands worldwide, at 15.9%.
In August 2026, Umbra overtook Yamazaki to rank 3rd among soap dispenser brands worldwide, at 15.9%.

How each brand is measured

Brandwave collects information about searches that people make online using Joseph Joseph’s and Umbra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.