Brandwave

Checkout.com vs PayPal:Which is more popular by branded search?

In August 2026, PayPal had more branded searches than Checkout.com among online payment platforms worldwide. PayPal was estimated to have 161K branded searches compared to Checkout.com’s 7K, and held a 4.2% Share of Search versus Checkout.com’s 0.18%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among online payment platforms worldwide in August 2026Which is more popular in search, Checkout.com or PayPal?
Checkout.com0.18%7K searches
vs
PayPal4.2%161K searches

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Which is more popular in search, Checkout.com or PayPal?

Compare payment platforms that let businesses accept online and in-person card, wallet, and bank payments, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Checkout.com and PayPal among online payment platforms worldwide, by month

Share of Search by month for PayPal, Checkout.com. The figures are in the table below the chart.

View monthly share of search table
MonthStripeAirwallexAdyenPayPalGoCardlessBraintreeMollieCheckout.com
Oct 202581.1%3.7%4.7%6%3.8%0.19%0.38%0.19%
Nov 202581.7%3.8%3.9%6%3.9%0.21%0.39%0.19%
Dec 202577.4%6.3%5.3%5.9%4.3%0.21%0.44%0.18%
Jan 202679.1%5.4%4.5%5.7%4.5%0.2%0.38%0.18%
Feb 202679.1%5.3%5.4%4.9%4.5%0.2%0.37%0.18%
Mar 202682.7%4.6%3.9%4.2%3.9%0.18%0.32%0.16%
Apr 202680.6%5.4%4.6%4.9%3.8%0.2%0.33%0.16%
May 202680.7%5.4%4.6%4.9%3.8%0.18%0.33%0.15%
Jun 202680%5.3%5.4%4.9%3.7%0.18%0.32%0.18%
Jul 202681.3%5.5%3.8%5%3.8%0.17%0.33%0.19%
Aug 202680.5%5.4%4.6%4.2%3.7%0.99%0.33%0.18%
Sep 2026————————

How has the Checkout.com and PayPal comparison changed over the last 12 months?

How did search popularity change for online payment platforms worldwide in August 2026?

  1. In August 2026, Braintree overtook Checkout.com to rank 6th among online payment platforms worldwide, at 0.99%.

  2. In August 2026, Adyen overtook PayPal to rank 3rd among online payment platforms worldwide, at 4.6%.

  3. In August 2026, PayPal lost estimated Share of Search among online payment platforms worldwide, from 5% to 4.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Checkout.com’s and PayPal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Checkout.com

9 branded search terms

  • checkout com apple pay
  • checkout com fees
  • checkout com google pay
  • checkout com payment gateway
  • checkout com payment methods
  • checkout com payments
  • checkout com pricing
  • Checkout.com
  • checkout.com payments

PayPal

23 branded search terms

  • paypal business
  • paypal business account
  • paypal business account charges
  • paypal business account cost
  • paypal business account fees
  • paypal business account price
  • paypal business app
  • paypal business charges
  • paypal business cost
  • paypal business fees
  • paypal checkout
  • paypal commercial account
  • paypal company account
  • paypal corporate account
  • paypal express checkout
  • paypal for business
  • paypal for company
  • paypal merchant
  • paypal merchant account
  • paypal merchant services
  • paypal payment processing
  • paypal payments
  • paypal to business account

How the Brand Demand Index is measured

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