Brandwave

PayPal vs Worldline:Which is searched more?

In September 2026, PayPal had more branded searches than Worldline among payment processors worldwide. PayPal was estimated to have 20.5M branded searches compared to Worldline’s 90.5K, and held a 59.1% Share of Search versus Worldline’s 0.26%. These are worldwide searches for English-language branded terms.

Share of Search among payment processors worldwide in September 2026Which is more popular in search, PayPal or Worldline?
PayPal59.1%20.5M searches
vs
Worldline0.26%90.5K searches

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Which is more popular in search, PayPal or Worldline?

Compare the payment processors people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

PayPal and Worldline among payment processors worldwide, by month

Share of Search by month for PayPal, Worldline. The figures are in the table below the chart.

View monthly share of search table
MonthPayPalShopifyRevolutStripeWiseAdyenAirwallexGoCardlessSquareWorldlineCloudbedsEpos NowBraintreeShopify POSMollie
Oct 202565.3%13.2%10.2%7.7%1.5%0.46%0.36%0.37%0.25%0.35%0.13%0.09%0.02%0.07%0.03%
Nov 202566.5%13.4%8.6%7.8%1.5%0.38%0.37%0.38%0.24%0.36%0.13%0.09%0.02%0.07%0.03%
Dec 202567.3%13.6%8.7%6.6%1.6%0.47%0.55%0.38%0.22%0.3%0.14%0.09%0.02%0.06%0.03%
Jan 202665%13.2%10.1%7.7%1.7%0.45%0.53%0.45%0.26%0.29%0.13%0.09%0.02%0.07%0.03%
Feb 202661.6%15.2%9.7%8.9%1.7%0.63%0.61%0.52%0.34%0.33%0.15%0.1%0.02%0.08%0.04%
Mar 202659.1%14.6%11.3%10.4%1.7%0.51%0.59%0.49%0.41%0.48%0.15%0.1%0.02%0.08%0.04%
Apr 202661.5%15.3%9.8%8.9%1.9%0.52%0.61%0.43%0.45%0.33%0.15%0.1%0.02%0.08%0.03%
May 202660.3%15%11.4%8.8%1.8%0.51%0.6%0.41%0.53%0.32%0.15%0.12%0.02%0.08%0.03%
Jun 202660.1%15%11.3%8.9%1.8%0.62%0.6%0.41%0.56%0.32%0.15%0.1%0.02%0.08%0.03%
Jul 202660.4%15%11.5%8.8%1.8%0.43%0.6%0.41%0.46%0.27%0.15%0.1%0.02%0.08%0.03%
Aug 202660.2%14.9%11.5%8.8%1.9%0.51%0.6%0.41%0.39%0.27%0.15%0.1%0.11%0.05%0.03%
Sep 202659.1%14.6%13.6%8.5%1.8%0.51%0.49%0.4%0.29%0.26%0.15%0.1%0.09%0.05%0.03%

How has the PayPal and Worldline comparison changed over the last 12 months?

  • PayPal was ahead of Worldline in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, PayPal’s estimated Share of Search among payment processors worldwide moved from 65.3% to 59.1%, and its estimated monthly branded searches moved from 25M to 20.5M.
  • Across the 12 months ending September 2026, Worldline’s estimated Share of Search among payment processors worldwide moved from 0.35% to 0.26%, and its estimated monthly branded searches moved from 135K to 90.5K.

How did search popularity change for payment processors worldwide in September 2026?

  1. In September 2026, PayPal lost estimated Share of Search among payment processors worldwide, from 60.2% to 59.1%.

  2. Estimated monthly branded searches for Worldline worldwide fell 33% over 12 measured months, from 135K to 90.5K in September 2026.

Other head-to-heads among payment processors

How each brand is measured

Brandwave collects information about searches that people make online using PayPal’s and Worldline’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

PayPal

13 branded search terms

  • paypal
  • paypal business
  • paypal business app
  • paypal business charges
  • paypal business cost
  • paypal business fees
  • paypal checkout
  • paypal express checkout
  • paypal for company
  • paypal merchant
  • paypal merchant services
  • paypal payment processing
  • paypal payments

Worldline

1 branded search term

  • worldline

How the Brand Demand Index is measured

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