Brandwave

Charms Blow Pops vs Chupa Chups:Which is more popular?

In September 2026, Chupa Chups had more branded searches than Charms Blow Pops among lollies worldwide. Chupa Chups had about 301,000 branded searches, while Charms Blow Pops had 33,100. Chupa Chups made up 20.5% of all lolly searches we track, and Charms Blow Pops accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about lollies, Charms Blow Pops and Chupa Chups each appeared in three of the five answers. Chupa Chups was mentioned before Charms Blow Pops in every answer that named either.

Among lollies worldwide in September 2026

Who do people search for more?

Chupa Chups, about 9 searches for every 1 for Charms Blow Pops

Chupa Chups 301K searchesCharms Blow Pops 33.1K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Charms Blow Pops in 3 of 5Chupa Chups in 3 of 5

Who does AI recommend more?

Chupa Chups, named ahead of Charms Blow Pops in 3 of 3 answers

Chupa Chups first in 3Charms Blow Pops never first

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Top lollies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Charms Blow Pops was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Chupa Chups was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Chupa Chups was listed before Charms Blow Pops in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Chupa Chups1st
  2. Dum-Dums2nd
  3. Tootsie Pops3rd
  4. Charms Blow Pops4th
  5. Jolly Rancher5th
  6. Swizzels6th
  7. Haribo–
  8. Cadbury–
  9. Mars–
  10. Nestle–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tootsie Pops4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chupa Chups3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Jolly Rancher3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Charms Blow Pops3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dum-Dums3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Swizzels1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Haribo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cadbury0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nestle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about lollies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Charms Blow Pops or Chupa Chups more popular in search?

This chart shows how often people search Google for Charms Blow Pops and Chupa Chups by name. Each line represents a brand's share of searches for all 11 lollies we track, month by month, from English-language searches worldwide.

Charms Blow Pops and Chupa Chups among lollies worldwide, by month

Share of searches by month for Chupa Chups, Charms Blow Pops. The figures are in the table below the chart.

View monthly share of searches table
MonthHariboCadburyChupa ChupsJolly RancherMarsNestleCharms Blow PopsTootsie PopsDum-DumsSwizzelsMaynards Bassetts
Oct 202534.7%19%19%12.7%3.8%2.6%3.1%2.6%2.1%0.34%0.08%
Nov 202523.2%42.1%15.5%8.5%3.8%2.1%1.7%1.7%1.1%0.23%0.05%
Dec 202533.7%22.5%18.4%12.3%4.5%3%1.7%2%1.4%0.33%0.08%
Jan 202634.8%19%19%12.7%5.7%3.1%2.1%1.7%1.4%0.28%0.08%
Feb 202633.6%22.5%18.4%12.3%4.5%3%2.5%1.7%1.4%0.27%0.06%
Mar 202630.7%25.1%20.5%11.2%4.1%2.8%2.3%1.8%1.2%0.2%0.07%
Apr 202633.7%22.6%18.5%12.3%4.5%3%2%1.7%1.4%0.18%0.08%
May 202635.4%19.4%19.4%12.9%4.8%2.6%2.1%1.7%1.4%0.19%0.06%
Jun 202630.6%25.1%20.5%11.2%4.1%2.8%2.3%1.8%1.2%0.25%0.09%
Jul 202632.3%21.6%21.6%11.8%4.3%2.9%1.9%1.9%1.3%0.26%0.07%
Aug 202628%28%18.7%12.5%4.6%2.5%2.1%2.1%1.4%0.22%0.08%
Sep 202630.7%20.5%20.5%13.7%5%2.8%2.3%2.3%1.8%0.3%0.07%

How has the Charms Blow Pops and Chupa Chups comparison changed over the last 12 months?

3 findings
  • Chupa Chups was ahead of Charms Blow Pops in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Charms Blow Pops’ share of searches among lollies worldwide moved from 3.1% to 2.3%, and its estimated monthly branded searches moved from 60.5K to 33.1K.
  • Across the 12 months ending September 2026, Chupa Chups’ share of searches among lollies worldwide moved from 19% to 20.5%, and its estimated monthly branded searches moved from 368K to 301K.

How did search popularity change for lollies worldwide in September 2026?

2 changes

  1. In September 2026, Chupa Chups gained share of searches among lollies worldwide, from 18.7% to 20.5%.

  2. Estimated monthly branded searches for Charms Blow Pops worldwide fell 45.3% over 12 measured months, from 60.5K to 33.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Charms Blow Pops’ and Chupa Chups’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Charms Blow Pops

1 branded search term

  • blow pops

Chupa Chups

1 branded search term

  • chupa chups

How the Brand Demand Index is measured

Other head-to-heads among lollies

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