Brandwave

Caspian Studios vs Lower Street:Which is more popular?

In September 2026, Lower Street had more branded searches than Caspian Studios among podcast marketing agencies worldwide. Lower Street had about 5,400 branded searches, while Caspian Studios had 140. Lower Street made up 41.7% of all podcast marketing agency searches we track, and Caspian Studios accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about podcast marketing agencies, Caspian Studios and Lower Street each appeared in two of the five answers. Lower Street was mentioned before Caspian Studios in two out of three answers.

Among podcast marketing agencies worldwide in September 2026

Who do people search for more?

Lower Street, about 39 searches for every 1 for Caspian Studios

Lower Street 5.4K searchesCaspian Studios 140 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Caspian Studios in 2 of 5Lower Street in 2 of 5

Who does AI recommend more?

Lower Street, named ahead of Caspian Studios in 2 of 3 answers

Lower Street first in 2Caspian Studios first in 1

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Top podcast marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Caspian Studios and Lower Street were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Lower Street was listed before Caspian Studios in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Podglomerate1st
  2. Lower Street2nd
  3. ADOPTER Media2nd
  4. Caspian Studios4th
  5. Wondery–
  6. Audio Up–
  7. Pacific Content–
  8. Sonic Influencer Marketing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Podglomerate3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lower Street2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ADOPTER Media2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Caspian Studios2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wondery0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Audio Up0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pacific Content0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sonic Influencer Marketing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about podcast marketing agencies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Caspian Studios or Lower Street more popular in search?

This chart shows how often people search Google for Caspian Studios and Lower Street by name. Each line represents a brand's share of searches for all eight podcast marketing agencies we track, month by month, from English-language searches worldwide.

Caspian Studios and Lower Street among podcast marketing agencies worldwide, by month

Share of searches by month for Lower Street, Caspian Studios. The figures are in the table below the chart.

View monthly share of searches table
MonthWonderyLower StreetAudio UpADOPTER MediaCaspian StudiosThe PodglomeratePacific ContentSonic Influencer Marketing
Oct 202576.2%18.5%3.4%0.58%0.58%0.31%0.38%0.03%
Nov 202572.1%21.4%4.3%0.54%0.68%0.34%0.54%0.05%
Dec 202571.9%21.4%4.9%0.53%0.53%0.34%0.34%0.05%
Jan 202671.6%21.3%4.3%0.82%1%0.44%0.53%0.05%
Feb 202663%28%5.6%1.1%1.1%0.57%0.57%0.06%
Mar 202654.9%36.6%4.9%1.4%0.94%0.61%0.5%0.06%
Apr 202663.4%28.3%4.6%0.89%1.1%1.1%0.58%0.1%
May 202659.4%32.4%5.3%0.84%0.84%0.54%0.66%0.12%
Jun 202654.5%36.3%5.9%0.94%1.1%0.61%0.47%0.07%
Jul 202655.5%37%4%1.2%1.2%0.62%0.48%0.07%
Aug 202651.1%41.8%3.7%1.3%1.1%0.54%0.39%0.08%
Sep 202650.9%41.7%3%2%1.1%0.85%0.39%0.08%

How has the Caspian Studios and Lower Street comparison changed over the last 12 months?

3 findings

How did search popularity change for podcast marketing agencies worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Caspian Studios worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Caspian Studios’ and Lower Street’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Caspian Studios

1 branded search term

  • caspian studios

Lower Street

1 branded search term

  • lower street

How the Brand Demand Index is measured

Other head-to-heads among podcast marketing agencies

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