How popular isThe Podglomerate?
In September 2026, people searched for The Podglomerate by name about 110 times worldwide, a 22.2% increase from the previous year. These searches made up 0.85% of all global podcast marketing agency searches, placing The Podglomerate sixth out of eight agencies. When we asked both ChatGPT and Google AI Overviews about podcast marketing agencies, The Podglomerate appeared in three of the five answers and was the most recommended of the eight.
The Podglomerate is the sixth most searched of 8 competitors and the most recommended in AI answers.
WonderyShare of searches 50.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Lower StreetShare of searches 41.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
Audio UpShare of searches 3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- ADOPTER MediaShare of searches 2%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
- The PodglomerateShare of searches 0.85%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
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Top podcast marketing agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, The Podglomerate was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. The Podglomerate is the most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- The Podglomerate3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lower Street2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- ADOPTER Media2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Caspian Studios2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Wondery0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Audio Up0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pacific Content0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Sonic Influencer Marketing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about podcast marketing agencies
5 answers
Asked ChatGPT
“Which podcast marketing agency should I hire?”
Asked ChatGPT
“What are the best podcast marketing agencies?”
Asked ChatGPT
“What's the best podcast marketing agency for growing an audience?”
Searched Google, AI Overview
“podcast marketing agency”
Searched Google, AI Overview
“podcast advertising agency”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which podcast marketing agencies compete with The Podglomerate?
Share of searches by month for Wondery, Lower Street, Audio Up, ADOPTER Media, The Podglomerate. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wondery | Lower Street | Audio Up | ADOPTER Media | Caspian Studios | The Podglomerate | Pacific Content | Sonic Influencer Marketing |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.2% | 18.5% | 3.4% | 0.58% | 0.58% | 0.31% | 0.38% | 0.03% |
| Nov 2025 | 72.1% | 21.4% | 4.3% | 0.54% | 0.68% | 0.34% | 0.54% | 0.05% |
| Dec 2025 | 71.9% | 21.4% | 4.9% | 0.53% | 0.53% | 0.34% | 0.34% | 0.05% |
| Jan 2026 | 71.6% | 21.3% | 4.3% | 0.82% | 1% | 0.44% | 0.53% | 0.05% |
| Feb 2026 | 63% | 28% | 5.6% | 1.1% | 1.1% | 0.57% | 0.57% | 0.06% |
| Mar 2026 | 54.9% | 36.6% | 4.9% | 1.4% | 0.94% | 0.61% | 0.5% | 0.06% |
| Apr 2026 | 63.4% | 28.3% | 4.6% | 0.89% | 1.1% | 1.1% | 0.58% | 0.1% |
| May 2026 | 59.4% | 32.4% | 5.3% | 0.84% | 0.84% | 0.54% | 0.66% | 0.12% |
| Jun 2026 | 54.5% | 36.3% | 5.9% | 0.94% | 1.1% | 0.61% | 0.47% | 0.07% |
| Jul 2026 | 55.5% | 37% | 4% | 1.2% | 1.2% | 0.62% | 0.48% | 0.07% |
| Aug 2026 | 51.1% | 41.8% | 3.7% | 1.3% | 1.1% | 0.54% | 0.39% | 0.08% |
| Sep 2026 | 50.9% | 41.7% | 3% | 2% | 1.1% | 0.85% | 0.39% | 0.08% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.9% | 6.6K | 0% | -0.2 points | |
| 2, held 2nd | 41.7% | 5.4K | 0% | -0.1 points | |
| 3, held 3rd | 3% | 390 | -18.8% | -0.7 points | |
| 4, held 4th | 2% | 260 | +52.9% | +0.7 points | |
| 5, held 5th | 1.1% | 140 | 0% | 0 points | |
| 6, held 6th | 0.85% | 110 | +57.1% | +0.3 points | |
| 7, held 7th | 0.39% | 50 | 0% | 0 points | |
| 8, held 8th | 0.08% | 10 | 0% | 0 points |
1.
Wondery50.9%
Held 1st. 6.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
41.7%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share -0.1 points.
3.
Audio Up3%
Held 3rd. 390 estimated branded searches, -18.8% vs prior month. Share -0.7 points.
2%
Held 4th. 260 estimated branded searches, +52.9% vs prior month. Share +0.7 points.
1.1%
Held 5th. 140 estimated branded searches, 0% vs prior month. Share 0 points.
0.85%
Held 6th. 110 estimated branded searches, +57.1% vs prior month. Share +0.3 points.
0.39%
Held 7th. 50 estimated branded searches, 0% vs prior month. Share 0 points.
0.08%
Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between The Podglomerate and its closest rivals
The Podglomerate vs Audio Up: compare popularity- The Podglomerate vs ADOPTER Media: compare popularity
- The Podglomerate vs Caspian Studios: compare popularity
The Podglomerate vs Pacific Content: compare popularity- The Podglomerate vs Sonic Influencer Marketing: compare popularity
- Compare The Podglomerate with any brand
Every comparison with The Podglomerate
6 comparisons
How has branded search demand for The Podglomerate changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for The Podglomerate worldwide rose from 90 to 110.
- Across the 12 months ending September 2026, The Podglomerate’s share of searches among podcast marketing agencies worldwide increased from 0.31% to 0.85%.
- Across the 12 months ending September 2026, The Podglomerate rose from 7th to 6th among podcast marketing agencies worldwide.
How did search popularity change for podcast marketing agencies worldwide in September 2026?
6 changes
In September 2026, ADOPTER Media gained share of searches among podcast marketing agencies worldwide, from 1.3% to 2%.

In September 2026, Audio Up lost share of searches among podcast marketing agencies worldwide, from 3.7% to 3%.
Estimated monthly branded searches for The Podglomerate worldwide rose 22.2% over 12 measured months, from 90 to 110 in September 2026.

Estimated monthly branded searches for Wondery worldwide fell 70.3% over 12 measured months, from 22.2K to 6.6K in September 2026.

Estimated monthly branded searches for Pacific Content worldwide fell 54.5% over 12 measured months, from 110 to 50 in September 2026.
Estimated monthly branded searches for Caspian Studios worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026.
How are The Podglomerate’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using The Podglomerate’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- the podglomerate
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