Brandwave

How popular isWondery in search?

In August 2026, there were an estimated 6.6K branded searches for Wondery worldwide which is down 70.3% over the last 11 months. Wondery holds 52.5% estimated Share of Search among podcast marketing agencies worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Wondery52.5%
  2. Lower Street43.2%
  3. Audio Up3.8%
  4. Pacific Content0.4%
  5. Sonic Influencer Marketing0.08%
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Which podcast marketing agencies compete with Wondery?

Wondery against podcast marketing agencies worldwide, by month

Share of Search by month for Wondery, Lower Street, Audio Up. The figures are in the table below the chart.

View monthly share of search table
MonthWonderyLower StreetAudio UpPacific ContentSonic Influencer Marketing
Oct 202577.2%18.9%3.5%0.38%0.03%
Nov 202573.2%21.8%4.4%0.54%0.05%
Dec 202572.9%21.8%4.9%0.34%0.05%
Jan 202673.2%21.9%4.3%0.54%0.05%
Feb 202664.7%28.9%5.7%0.59%0.07%
Mar 202656.3%38.1%5%0.51%0.06%
Apr 202665.2%29.4%4.7%0.59%0.11%
May 202660.6%33.3%5.4%0.67%0.12%
Jun 202655.9%37.4%6.1%0.48%0.07%
Jul 202657.1%38.2%4.2%0.49%0.07%
Aug 202652.5%43.2%3.8%0.4%0.08%
Sep 2026—————
  1. 1.Wondery

    52.5%

    Held 1st. 6.6K estimated branded searches, -18.5% vs prior month. Share -4.5 points.

  2. Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +5 points.

  3. 3.Audio Up

    3.8%

    Held 3rd. 480 estimated branded searches, -18.6% vs prior month. Share -0.3 points.

  4. Held 4th. 50 estimated branded searches, -28.6% vs prior month. Share -0.1 points.

  5. Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Wondery and its closest rivals

How has branded search demand for Wondery changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wondery worldwide fell from 22.2K to 6.6K.
  • Across the 11 months ending August 2026, Wondery’s estimated Share of Search among podcast marketing agencies worldwide decreased from 77.2% to 52.5%.

How did search popularity change for podcast marketing agencies worldwide in August 2026?

  1. In August 2026, Lower Street gained estimated Share of Search among podcast marketing agencies worldwide, from 38.2% to 43.2%.

  2. In August 2026, Wondery lost estimated Share of Search among podcast marketing agencies worldwide, from 57.1% to 52.5%.

  3. Estimated monthly branded searches for Pacific Content worldwide fell 54.5% over 11 measured months, from 110 to 50 in August 2026.

  4. Estimated monthly branded searches for Audio Up worldwide fell 52% over 11 measured months, from 1K to 480 in August 2026.

How is Wondery measured?

Brandwave collects information about searches that people make online using Wondery’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • wondery

Do you work for Wondery? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Wondery your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.