BigCommerce vs Magento:Which is more popular by branded search?
In August 2026, Magento had more branded searches than BigCommerce among ecommerce store platforms worldwide. Magento was estimated to have 67.8K branded searches compared to BigCommerce’s 22.5K, and held a 1.2% Share of Search versus BigCommerce’s 0.41%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, BigCommerce or Magento?
Platforms for building and operating online stores, from hosted storefronts to open-source commerce software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Magento, BigCommerce. The figures are in the table below the chart.
View monthly share of search table
| Month | Shopify | WooCommerce | Magento | Ecwid | PrestaShop | BigCommerce | Shopware | OpenCart | Sellfy | Shift4Shop |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 89.5% | 4.4% | 1.5% | 1.1% | 1.3% | 0.72% | 0.39% | 0.54% | 0.49% | 0.06% |
| Nov 2025 | 90.8% | 3.7% | 1.3% | 1.1% | 1.1% | 0.59% | 0.4% | 0.55% | 0.5% | 0.06% |
| Dec 2025 | 91% | 3.7% | 1.3% | 1.1% | 1.1% | 0.6% | 0.33% | 0.45% | 0.41% | 0.05% |
| Jan 2026 | 90.8% | 3.7% | 1.3% | 1.1% | 1.1% | 0.6% | 0.4% | 0.45% | 0.5% | 0.06% |
| Feb 2026 | 92.4% | 2.5% | 1.3% | 0.9% | 1.1% | 0.41% | 0.41% | 0.46% | 0.42% | 0.04% |
| Mar 2026 | 91.7% | 3.1% | 1.6% | 0.89% | 1.1% | 0.4% | 0.4% | 0.45% | 0.41% | 0.04% |
| Apr 2026 | 92.8% | 2.5% | 1.3% | 0.9% | 0.9% | 0.41% | 0.33% | 0.45% | 0.34% | 0.04% |
| May 2026 | 93.2% | 2.5% | 1.3% | 0.74% | 0.9% | 0.34% | 0.33% | 0.37% | 0.28% | 0.04% |
| Jun 2026 | 92.4% | 3.7% | 1% | 0.73% | 0.73% | 0.49% | 0.33% | 0.37% | 0.23% | 0.04% |
| Jul 2026 | 93.6% | 2.5% | 1% | 0.75% | 0.74% | 0.41% | 0.33% | 0.32% | 0.23% | 0.03% |
| Aug 2026 | 93% | 3.1% | 1.2% | 0.74% | 0.6% | 0.41% | 0.33% | 0.31% | 0.23% | 0.03% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the BigCommerce and Magento comparison changed over the last 12 months?
3 findings
- Magento was ahead of BigCommerce in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BigCommerce’s estimated Share of Search among ecommerce store platforms worldwide moved from 0.72% to 0.41%, and its estimated monthly branded searches moved from 40.9K to 22.5K.
- Across the 11 months ending August 2026, Magento’s estimated Share of Search among ecommerce store platforms worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 87.5K to 67.8K.
How did search popularity change for ecommerce store platforms worldwide in August 2026?
2 changes
Estimated monthly branded searches for BigCommerce worldwide fell 45.1% over 11 measured months, from 40.9K to 22.5K in August 2026.
Estimated monthly branded searches for Magento worldwide fell 22.5% over 11 measured months, from 87.5K to 67.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using BigCommerce’s and Magento’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BigCommerce
3 branded search terms
- big commerce
- bigcommerce
- bigcommerce ecommerce
Magento
3 branded search terms
- magento
- magento 2
- magento ecommerce
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.