Brandwave

How popular isShift4Shop?

In September 2026, people searched for Shift4Shop by name about 1,410 times worldwide, a 56.2% decrease from the previous year. These searches made up 0.01% of all global ecommerce platform searches, placing Shift4Shop 13th out of 13 platforms. When we asked both ChatGPT and Google AI Overviews about ecommerce platforms, Shift4Shop did not appear in any of the answers.

Search and AI answers in September 2026

Shift4Shop is the 13th most searched of 13 competitors and not listed in any AI answer.

  1. ShopifyShare of searches 51.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. WixShare of searches 28.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. SquarespaceShare of searches 15.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
  4. WooCommerceShare of searches 1.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. Shift4ShopShare of searches 0.01%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+8 more

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Top ecommerce platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Shift4Shop did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Shopify1st
  2. Wix2nd
  3. WooCommerce3rd
  4. Squarespace4th
  5. BigCommerce5th
  6. Square6th
  7. Ecwid7th
  8. +3 more
  9. OpenCart–
  10. Sellfy–
  11. Shift4Shop–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Shopify5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wix5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Squarespace5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BigCommerce5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • WooCommerce4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Square2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ecwid1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Magento0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PrestaShop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shift4Shop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+3 more

See every answer about ecommerce platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which ecommerce platforms compete with Shift4Shop?

Shift4Shop against ecommerce platforms worldwide, by month

Share of searches by month for Shopify, Wix, Squarespace, Shift4Shop. The figures are in the table below the chart.

View monthly share of searches table
MonthShopifyWixSquarespaceWooCommerceMagentoEcwidPrestaShopBigCommerceSquareShopwareOpenCartSellfyShift4Shop
Oct 202547.2%32.6%14.1%2.4%0.82%0.57%0.7%0.57%0.21%0.21%0.29%0.26%0.03%
Nov 202549%33.7%11.9%2%0.7%0.59%0.59%0.49%0.22%0.22%0.3%0.27%0.03%
Dec 202552.2%29.5%12.7%2.2%0.74%0.63%0.63%0.52%0.23%0.19%0.26%0.23%0.03%
Jan 202647.7%32.7%14.3%2%0.7%0.58%0.58%0.47%0.26%0.21%0.24%0.26%0.03%
Feb 202648.2%33.1%14.4%1.3%0.69%0.48%0.58%0.32%0.21%0.21%0.24%0.21%0.02%
Mar 202646.5%32%16.9%1.6%0.81%0.46%0.56%0.31%0.25%0.21%0.23%0.21%0.02%
Apr 202648.4%33.1%14.4%1.3%0.68%0.48%0.48%0.32%0.26%0.17%0.24%0.17%0.02%
May 202648.5%33.1%14.4%1.3%0.68%0.39%0.48%0.26%0.21%0.18%0.2%0.14%0.02%
Jun 202651.3%28.8%15.3%2.1%0.59%0.41%0.41%0.41%0.18%0.19%0.21%0.12%0.02%
Jul 202651.7%28.9%15.4%1.4%0.58%0.42%0.42%0.34%0.23%0.19%0.18%0.12%0.02%
Aug 202653%29.7%12.9%1.8%0.72%0.43%0.35%0.35%0.29%0.19%0.18%0.13%0.02%
Sep 202651.4%28.9%15.4%1.7%0.7%0.42%0.42%0.34%0.23%0.19%0.18%0.1%0.01%
  1. 1.Shopify

    51.4%

    Held 1st. 5M estimated branded searches, -0.24% vs prior month. Share -1.6 points.

  2. 2.Wix

    28.9%

    Held 2nd. 2.8M estimated branded searches, 0% vs prior month. Share -0.8 points.

  3. Held 3rd. 1.5M estimated branded searches, +23% vs prior month. Share +2.5 points.

  4. Held 4th. 169K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Magento

    0.7%

    Held 5th. 68.5K estimated branded searches, +1% vs prior month. Share 0 points.

  6. 6.Ecwid

    0.42%

    Held 6th. 40.7K estimated branded searches, -0.22% vs prior month. Share 0 points.

  7. 7.PrestaShop

    0.42%

    Moved from 8th to 7th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.1 points.

  8. Moved from 7th to 8th. 33.3K estimated branded searches, -0.27% vs prior month. Share 0 points.

  9. 9.Square

    0.23%

    Held 9th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.1 points.

  10. 10.Shopware

    0.19%

    Held 10th. 18.2K estimated branded searches, +0.11% vs prior month. Share 0 points.

  11. 11.OpenCart

    0.18%

    Held 11th. 17.2K estimated branded searches, +2.7% vs prior month. Share 0 points.

  12. 12.Sellfy

    0.1%

    Held 12th. 9.9K estimated branded searches, -18.2% vs prior month. Share 0 points.

  13. 13.Shift4Shop

    0.01%

    Held 13th. 1.4K estimated branded searches, -20.3% vs prior month. Share 0 points.

Compare popularity between Shift4Shop and its closest rivals

Every comparison with Shift4Shop

12 comparisons

How has branded search demand for Shift4Shop changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Shift4Shop worldwide fell from 3.2K to 1.4K.
  • Across the 12 months ending September 2026, Shift4Shop’s share of searches among ecommerce platforms worldwide held steady, from 0.03% to 0.01%.

How did search popularity change for ecommerce platforms worldwide in September 2026?

6 changes
  1. In September 2026, Squarespace gained share of searches among ecommerce platforms worldwide, from 12.9% to 15.4%.

  2. In September 2026, Shopify lost share of searches among ecommerce platforms worldwide, from 53% to 51.4%.

  3. In September 2026, Wix lost share of searches among ecommerce platforms worldwide, from 29.7% to 28.9%.

  4. In September 2026, PrestaShop rose from 8th to 7th among ecommerce platforms worldwide.

  5. In September 2026, BigCommerce fell from 7th to 8th among ecommerce platforms worldwide.

  6. Estimated monthly branded searches for Sellfy worldwide fell 63.5% over 12 measured months, from 27.1K to 9.9K in September 2026.

How are Shift4Shop’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Shift4Shop’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • shift 4 shop
  • shift4shop

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How the Brand Demand Index is measured

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Is Shift4Shop your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.