Atera vs Menabo:Which is more popular by branded search?
In August 2026, Atera had more branded searches than Menabo among roof racks worldwide. Atera was estimated to have 170 branded searches compared to Menabo’s 10, and held a 0.04% Share of Search versus Menabo’s <0.01%. These are worldwide searches for English-language branded terms.
Follow Atera vs Menabo and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Atera or Menabo?
Compare the roof racks shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Atera, Menabo. The figures are in the table below the chart.
View monthly share of search table
| Month | Thule | Rhino-Rack | Cruz | Atera | Yakima | Menabo |
|---|---|---|---|---|---|---|
| Oct 2025 | 88% | 11.8% | 0.08% | 0.03% | <0.01% | <0.01% |
| Nov 2025 | 88.1% | 11.8% | 0.06% | 0.02% | <0.01% | <0.01% |
| Dec 2025 | 88.1% | 11.8% | 0.04% | 0.02% | <0.01% | <0.01% |
| Jan 2026 | 90% | 9.9% | 0.04% | 0.02% | <0.01% | <0.01% |
| Feb 2026 | 88% | 11.8% | 0.06% | 0.03% | <0.01% | <0.01% |
| Mar 2026 | 90% | 9.9% | 0.06% | 0.03% | <0.01% | <0.01% |
| Apr 2026 | 89.9% | 9.9% | 0.12% | 0.03% | <0.01% | <0.01% |
| May 2026 | 91.6% | 8.2% | 0.07% | 0.03% | <0.01% | <0.01% |
| Jun 2026 | 90% | 9.9% | 0.06% | 0.03% | <0.01% | <0.01% |
| Jul 2026 | 91.7% | 8.2% | 0.05% | 0.03% | <0.01% | <0.01% |
| Aug 2026 | 90% | 9.9% | 0.06% | 0.04% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Atera and Menabo comparison changed over the last 12 months?
3 findings
- Atera was ahead of Menabo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Atera’s estimated Share of Search among roof racks worldwide moved from 0.03% to 0.04%, and its estimated monthly branded searches moved from 90 to 170.
- Across the 11 months ending August 2026, Menabo’s estimated Share of Search among roof racks worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for roof racks worldwide in August 2026?
1 change
Estimated monthly branded searches for Atera worldwide rose 88.9% over 11 measured months, from 90 to 170 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Atera’s and Menabo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.