Brandwave

Anker vs Bose:Which is more popular by branded search?

In August 2026, Anker had more branded searches than Bose among party speaker brands worldwide. Anker was estimated to have 1.4M branded searches compared to Bose’s 1.1M, and held a 16.9% Share of Search versus Bose’s 13.3%. These are worldwide searches for English-language branded terms.

Share of Search among party speaker brands worldwide in August 2026Which is more popular in search, Anker or Bose?
Anker16.9%1.4M searches
vs
Bose13.3%1.1M searches

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Which is more popular in search, Anker or Bose?

Compare the party speaker brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anker and Bose among party speaker brands worldwide, by month

Share of Search by month for Anker, Bose. The figures are in the table below the chart.

View monthly share of search table
MonthSonyJBLAnkerBoseLGUltimate Ears
Oct 202530.4%30.4%16.3%14.5%7.1%1.4%
Nov 202528.4%34.8%12.9%17.9%4.6%1.4%
Dec 202528.9%35.3%12.3%17.4%4.6%1.5%
Jan 202632.7%32.7%15%12.1%6.2%1.2%
Feb 202634.3%28.1%15.6%12.8%7.9%1.3%
Mar 202631.9%26.1%19.4%12.5%8.7%1.4%
Apr 202628.9%35.4%17.4%11.3%5.6%1.3%
May 202630.7%30.7%18.4%12.9%5.9%1.4%
Jun 202630.7%30.7%18.5%12.8%5.9%1.4%
Jul 202635.3%28.9%16.7%12.2%5.6%1.3%
Aug 202634.2%27.9%16.9%13.3%6.4%1.3%
Sep 2026——————

How has the Anker and Bose comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Bose took it in November 2025, Anker took it in January 2026.
  • Across the 11 months ending August 2026, Anker’s estimated Share of Search among party speaker brands worldwide moved from 16.3% to 16.9%, and its estimated monthly branded searches moved from 1.2M to 1.4M.
  • Across the 11 months ending August 2026, Bose’s estimated Share of Search among party speaker brands worldwide moved from 14.5% to 13.3%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for party speaker brands worldwide in August 2026?

  1. In August 2026, Bose gained estimated Share of Search among party speaker brands worldwide, from 12.2% to 13.3%.

  2. Estimated monthly branded searches for Anker worldwide rose 13.2% over 11 measured months, from 1.2M to 1.4M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Anker’s and Bose’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anker

5 branded search terms

  • anker
  • anker com
  • anker power station
  • anker powerhouse
  • anker solix

Bose

9 branded search terms

  • bluetooth speaker bose
  • bose bluetooth speaker
  • bose com
  • bose headphone
  • bose quietcomfort
  • bose soundlink
  • bose speaker
  • headphone bose
  • speaker bose

How the Brand Demand Index is measured

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