Adobe InDesign vs Adobe Photoshop:Which is more popular by branded search?
In August 2026, Adobe Photoshop had more branded searches than Adobe InDesign among graphic design software worldwide. Adobe Photoshop was estimated to have 2.9M branded searches compared to Adobe InDesign’s 314K, and held a 1.6% Share of Search versus Adobe InDesign’s 0.17%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Adobe InDesign or Adobe Photoshop?
Compare graphic design software for creating branding, marketing graphics, images, illustrations and page layouts. This broad set covers browser platforms and installed creative applications; narrower sets compare tools for specific design workflows. Demand reflects searches for the participating product brands, not software usage or revenue market share. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Adobe Photoshop, Adobe InDesign. The figures are in the table below the chart.
View monthly share of search table
| Month | Canva | Adobe Express | Photopea | Adobe Photoshop | Picsart | Pixlr | Adobe Illustrator | GIMP | CorelDRAW | Inkscape | Fotor | Adobe InDesign | Affinity | Kittl | Microsoft Designer | Paint.NET | PhotoScape | Scribus | VistaCreate | Visme | Pixelmator | PaintShop Pro | QuarkXPress | Linearity Curve | Boxy SVG | Amadine | Swift Publisher | Xara | Vectr | VivaDesigner | Acorn |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.4% | 1.9% | 1.6% | 1.6% | 0.85% | 0.66% | 0.35% | 0.5% | 0.36% | 0.28% | 0.33% | 0.17% | 0.25% | 0.16% | 0.19% | 0.08% | 0.06% | 0.03% | 0.06% | 0.07% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Nov 2025 | 88.6% | 2.3% | 1.6% | 1.9% | 1% | 0.93% | 0.4% | 0.59% | 0.42% | 0.35% | 0.33% | 0.2% | 0.67% | 0.17% | 0.15% | 0.09% | 0.06% | 0.04% | 0.05% | 0.09% | 0.02% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Dec 2025 | 88.6% | 1.8% | 2% | 2% | 1.3% | 0.84% | 0.42% | 0.6% | 0.44% | 0.35% | 0.44% | 0.2% | 0.28% | 0.17% | 0.14% | 0.11% | 0.07% | 0.04% | 0.06% | 0.07% | 0.02% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 90.5% | 1.4% | 1.7% | 1.6% | 1.1% | 0.64% | 0.36% | 0.58% | 0.43% | 0.35% | 0.28% | 0.21% | 0.22% | 0.17% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.05% | 0.09% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 89.7% | 2.6% | 1.6% | 1.6% | 1% | 0.59% | 0.37% | 0.49% | 0.36% | 0.35% | 0.27% | 0.17% | 0.17% | 0.14% | 0.12% | 0.08% | 0.06% | 0.04% | 0.04% | 0.05% | 0.04% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Mar 2026 | 88.7% | 3.4% | 1.6% | 1.6% | 1.2% | 0.62% | 0.37% | 0.49% | 0.37% | 0.34% | 0.3% | 0.2% | 0.17% | 0.14% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.06% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Apr 2026 | 89.9% | 1.8% | 1.6% | 1.6% | 1.7% | 0.55% | 0.4% | 0.47% | 0.37% | 0.34% | 0.26% | 0.17% | 0.16% | 0.14% | 0.12% | 0.08% | 0.06% | 0.03% | 0.05% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| May 2026 | 89.6% | 2.4% | 1.6% | 1.6% | 1.7% | 0.56% | 0.37% | 0.39% | 0.36% | 0.34% | 0.22% | 0.17% | 0.13% | 0.12% | 0.18% | 0.08% | 0.06% | 0.03% | 0.03% | 0.04% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jun 2026 | 87.5% | 3.5% | 1.9% | 1.7% | 1.7% | 0.58% | 0.45% | 0.46% | 0.43% | 0.34% | 0.31% | 0.19% | 0.17% | 0.13% | 0.28% | 0.06% | 0.05% | 0.03% | 0.04% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jul 2026 | 84.3% | 5.3% | 2.3% | 1.9% | 2% | 0.73% | 0.58% | 0.54% | 0.51% | 0.39% | 0.47% | 0.2% | 0.19% | 0.15% | 0.15% | 0.07% | 0.06% | 0.04% | 0.05% | 0.03% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Aug 2026 | 88.8% | 2.7% | 2% | 1.6% | 1.4% | 0.55% | 0.47% | 0.47% | 0.43% | 0.35% | 0.31% | 0.17% | 0.16% | 0.13% | 0.12% | 0.06% | 0.06% | 0.04% | 0.04% | 0.03% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Adobe InDesign and Adobe Photoshop comparison changed over the last 12 months?
3 findings
- Adobe Photoshop was ahead of Adobe InDesign in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Adobe InDesign’s estimated Share of Search among graphic design software worldwide held steady at 0.17%, and its estimated monthly branded searches moved from 448K to 314K.
- Across the 11 months ending August 2026, Adobe Photoshop’s estimated Share of Search among graphic design software worldwide held steady at 1.6%, and its estimated monthly branded searches moved from 4.2M to 2.9M.
How did search popularity change for graphic design software worldwide in August 2026?
2 changes
In August 2026, Adobe Photoshop rose from 5th to 4th among graphic design software worldwide.
Estimated monthly branded searches for Adobe InDesign worldwide fell 29.9% over 11 measured months, from 448K to 314K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Adobe InDesign’s and Adobe Photoshop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Adobe InDesign
35 branded search terms
- adobe indesign
- adobe indesign cost
- adobe indesign desktop publishing
- adobe indesign download
- adobe indesign free
- adobe indesign free download
- adobe indesign free trial
- adobe indesign online
- adobe indesign subscription
- download indesign
- how much is adobe indesign
- how much is indesign
- indesign
- indesign 2
- indesign 2025
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- indesign ai
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- indesign editor
- indesign for ipad
- indesign for mac
- indesign for windows
- indesign free
- indesign free download
- indesign free trial
- indesign graphic design software
- indesign online
- indesign photo editing
- indesign price
- indesign pricing
- indesign pro
- indesign software
- indesign subscription
- indesign vector graphics
Adobe Photoshop
150 branded search terms
- adobe photoshop
- adobe photoshop ai image editor
- adobe photoshop cost
- adobe photoshop download
- adobe photoshop elements
- adobe photoshop elements 2022
- adobe photoshop elements 2023
- adobe photoshop elements 2024
- adobe photoshop elements 2025
- adobe photoshop elements 2026
- adobe photoshop elements 7.0
- adobe photoshop elements ai
- adobe photoshop elements android
- adobe photoshop elements app
- adobe photoshop elements cost
- adobe photoshop elements download
- adobe photoshop elements editor
- adobe photoshop elements free
- adobe photoshop elements free download
- adobe photoshop elements free trial
- adobe photoshop elements ipad
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- adobe photoshop elements online
- adobe photoshop elements photo editing
- adobe photoshop elements photo editor
- adobe photoshop elements review
- adobe photoshop elements subscription
- adobe photoshop elements trial
- adobe photoshop elements website
- adobe photoshop express
- adobe photoshop express 2023
- adobe photoshop express ai
- adobe photoshop express android
- adobe photoshop express cost
- adobe photoshop express download
- adobe photoshop express editor
- adobe photoshop express free download
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- adobe photoshop express image editor
- adobe photoshop express ipad
- adobe photoshop express iphone
- adobe photoshop express mac
- adobe photoshop express online
- adobe photoshop express photo editing software
- adobe photoshop express photo editor
- adobe photoshop express premium
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- adobe photoshop express subscription
- adobe photoshop express web
- adobe photoshop express windows
- adobe photoshop for mac
- adobe photoshop free
- adobe photoshop free download
- adobe photoshop free trial
- adobe photoshop generative fill
- adobe photoshop graphic design
- adobe photoshop graphic design software
- adobe photoshop online
- adobe photoshop photo editor
- adobe photoshop plan
- adobe photoshop subscription
- download adobe photoshop express
- download photoshop
- how much is photoshop
- photoshop
- photoshop 2
- photoshop 2025
- photoshop 2026
- photoshop 7.0
- photoshop ai
- photoshop ai image editor
- photoshop app
- photoshop background remover
- photoshop cc
- photoshop cost
- photoshop cs6
- photoshop design software
- photoshop download
- photoshop editor
- photoshop elements
- photoshop elements 2
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- photoshop elements 2024
- photoshop elements 7.0
- photoshop elements ai
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- photoshop elements mac
- photoshop elements premium
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- photoshop elements subscription
- photoshop elements trial
- photoshop elements web
- photoshop elements windows
- photoshop express
- photoshop express 2023
- photoshop express ai
- photoshop express android
- photoshop express app
- photoshop express background remover
- photoshop express cost
- photoshop express download
- photoshop express editor
- photoshop express free
- photoshop express free download
- photoshop express free trial
- photoshop express generative ai
- photoshop express generative fill
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- photoshop express software
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- photoshop express web
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- photoshop for ipad
- photoshop for mac
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- photoshop graphic design software
- photoshop image editing software
- photoshop image editor
- photoshop photo editing software
- photoshop photo editor
- photoshop pro
- photoshop software
- photoshop subscription
- photoshop vector graphics
- photoshop web
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