Brandwave

Black+Decker vs Husky:Which is more popular?

In September 2026, Black+Decker had more branded searches than Husky among workbench brands worldwide. Black+Decker had about 220,000 branded searches, while Husky had 12,100. Black+Decker made up 49.8% of all workbench brand searches we track, and Husky accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about workbench brands, Husky appeared in three of the four answers and Black+Decker in none.

Among workbench brands worldwide in September 2026

Who do people search for more?

Black+Decker, about 18 searches for every 1 for Husky

Black+Decker 220K searchesHusky 12.1K searches

Who does AI mention more?

Husky, mentioned in 3 of 4 answers, Black+Decker in 0

Husky in 3 of 4Black+Decker in 0 of 4

Who does AI recommend more?

Husky, the only one of the two named

Husky first in 3Black+Decker never named

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Top workbench brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Husky was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Black+Decker did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Husky1st
  2. Gladiator2nd
  3. Seville Classics3rd
  4. WEN4th
  5. Sjöbergs5th
  6. WORX6th
  7. Kobalt7th
  8. Black+Decker–
  9. Keter–
  10. Sealey–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Husky3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sjöbergs3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Gladiator3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Seville Classics2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • WEN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kobalt1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • WORX1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Black+Decker0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Keter0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sealey0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+1 more

See every answer about workbench brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Black+Decker or Husky more popular in search?

This chart shows how often people search Google for Black+Decker and Husky by name. Each line represents a brand's share of searches for all 11 workbench brands we track, month by month, from English-language searches worldwide.

Black+Decker and Husky among workbench brands worldwide, by month

Share of searches by month for Black+Decker, Husky. The figures are in the table below the chart.

View monthly share of searches table
MonthBlack+DeckerKobaltKeterSealeyHuskySeville ClassicsSjöbergsWORXGladiatorWENStanley
Oct 202552.9%19.5%13.1%3.2%3.9%2.1%1.7%1.4%0.97%0.95%0.16%
Nov 202552.8%21.5%11.8%2.9%4.3%1.9%1.6%0.86%1.1%1.1%0.14%
Dec 202552.1%23.4%10.5%2.6%4.7%2.1%1.7%0.76%0.91%1.1%0.13%
Jan 202650.3%20.7%13.8%3.4%4.1%2.8%1.5%1%0.98%1.2%0.16%
Feb 202650.6%18.7%15.3%3.7%3.7%2.5%2.5%1.1%0.81%0.91%0.15%
Mar 202646.6%19.2%19.2%3.1%3.8%2.1%1.7%2.6%0.85%0.76%0.19%
Apr 202644.5%18.3%22.2%3%3%2%1.6%3.7%0.81%0.73%0.15%
May 202649.8%16.7%20.3%2.7%2.7%1.8%1.5%2.7%0.89%0.66%0.11%
Jun 202651.5%15.6%19%3.1%3.1%2.1%1.4%2.5%0.95%0.61%0.12%
Jul 202651.2%17.2%17.2%3.4%3.4%2.3%1.5%1.9%0.93%0.67%0.14%
Aug 202649.6%20.4%16.7%2.7%3.3%2.2%1.8%1.5%0.97%0.65%0.16%
Sep 202649.8%20.5%16.7%3.3%2.7%2.2%1.5%1.5%0.9%0.66%0.16%

How has the Black+Decker and Husky comparison changed over the last 12 months?

3 findings
  • Black+Decker was ahead of Husky in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Black+Decker’s share of searches among workbench brands worldwide moved from 52.9% to 49.8%, and its estimated monthly branded searches moved from 245K to 220K.
  • Across the 12 months ending September 2026, Husky’s share of searches among workbench brands worldwide moved from 3.9% to 2.7%, and its estimated monthly branded searches moved from 18.1K to 12.1K.

How did search popularity change for workbench brands worldwide in September 2026?

3 changes

  1. In September 2026, Sealey overtook Husky to rank 4th among workbench brands worldwide, with 3.3% of the searches.

  2. In September 2026, Husky lost share of searches among workbench brands worldwide, from 3.3% to 2.7%.

  3. Estimated monthly branded searches for Black+Decker worldwide fell 10.2% over 12 measured months, from 245K to 220K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Black+Decker’s and Husky’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Black+Decker

2 branded search terms

  • black and decker
  • blackdecker

Husky

1 branded search term

  • husky tools

How the Brand Demand Index is measured

Other head-to-heads among workbench brands

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