ASUS vs NETGEAR:Which is more popular?
In September 2026, ASUS had more branded searches than NETGEAR among wi-fi extender brands worldwide. ASUS had about 1.8 million branded searches, while NETGEAR had 135,000. ASUS made up 50.1% of all wi-fi extender brand searches we track, and NETGEAR accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about wi-fi extender brands, NETGEAR appeared in four of the five answers and ASUS in two. NETGEAR was mentioned before ASUS in every answer.
Who do people search for more?
ASUS, about 14 searches for every 1 for NETGEAR
Who does AI mention more?
NETGEAR, mentioned in 4 of 5 answers, ASUS in 2
Who does AI recommend more?
NETGEAR, named ahead of ASUS in every answer
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Top wi-fi extender brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NETGEAR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. ASUS was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. NETGEAR was listed before ASUS in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
TP-Link5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
NETGEAR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ASUS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Linksys1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
eero0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about wi-fi extender brands
5 answers
Asked ChatGPT
“Which wi-fi extender brand should I buy?”
Asked ChatGPT
“What are the best wi-fi extender brands?”
Asked ChatGPT
“What's the best wi-fi extender brand for better home coverage?”
Searched Google, AI Overview
“wifi extender”
Searched Google, AI Overview
“mesh wifi extender”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is ASUS or NETGEAR more popular in search?
This chart shows how often people search Google for ASUS and NETGEAR by name. Each line represents a brand's share of searches for all five wi-fi extender brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ASUS, NETGEAR. The figures are in the table below the chart.
View monthly share of searches table
| Month | ASUS | TP-Link | eero | NETGEAR | Linksys |
|---|---|---|---|---|---|
| Oct 2025 | 45.5% | 45.5% | 3.4% | 4.1% | 1.5% |
| Nov 2025 | 45.5% | 45.5% | 3.4% | 4.1% | 1.5% |
| Dec 2025 | 45.5% | 45.5% | 3.4% | 4.1% | 1.5% |
| Jan 2026 | 45.5% | 45.5% | 3.4% | 4.1% | 1.5% |
| Feb 2026 | 50.5% | 41.4% | 3% | 3.7% | 1.4% |
| Mar 2026 | 49.6% | 40.6% | 3.7% | 4.5% | 1.6% |
| Apr 2026 | 45.2% | 45.2% | 4.1% | 4.1% | 1.5% |
| May 2026 | 45.2% | 45.2% | 4.1% | 4.1% | 1.5% |
| Jun 2026 | 50.1% | 41.1% | 3.7% | 3.7% | 1.4% |
| Jul 2026 | 44.8% | 44.8% | 4.9% | 4% | 1.5% |
| Aug 2026 | 50.1% | 41.1% | 3.7% | 3.7% | 1.4% |
| Sep 2026 | 50.1% | 41.1% | 3.7% | 3.7% | 1.4% |
How has the ASUS and NETGEAR comparison changed over the last 12 months?
3 findings
- ASUS was ahead of NETGEAR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ASUS’s share of searches among wi-fi extender brands worldwide moved from 45.5% to 50.1%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 12 months ending September 2026, NETGEAR’s share of searches among wi-fi extender brands worldwide moved from 4.1% to 3.7%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for wi-fi extender brands worldwide in September 2026?
1 change

Estimated monthly branded searches for NETGEAR worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ASUS’s and NETGEAR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among wi-fi extender brands

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