JVL vs WaterHog:Which is more popular?
In September 2026, JVL had more branded searches than WaterHog among welcome mat brands worldwide. JVL had about 18,100 branded searches, while WaterHog had 9,900. JVL made up 25.6% of all welcome mat brand searches we track, and WaterHog accounted for 14%. When we asked ChatGPT and Google AI Overviews about welcome mat brands, WaterHog appeared in all four answers and JVL in none.
Who do people search for more?
JVL, about 83% more searches than WaterHog
Who does AI mention more?
WaterHog, mentioned in every answer we collected
Who does AI recommend more?
WaterHog, the only one of the two named
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Top welcome mat brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, WaterHog appeared in all four answers. JVL did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Gorilla Grip4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- WaterHog4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- JVL0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hug Rug0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Turtle Mat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Apache Mills0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Muddle Mat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Dirt Stopper0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about welcome mat brands
4 answers
Asked ChatGPT
“Which welcome mat brand should I buy?”
Asked ChatGPT
“What are the best welcome mat brands?”
Asked ChatGPT
“What's the best welcome mat brand for front door?”
Searched Google, AI Overview
“doormat for front door”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best welcome mat”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is JVL or WaterHog more popular in search?
This chart shows how often people search Google for JVL and WaterHog by name. Each line represents a brand's share of searches for all eight welcome mat brands we track, month by month, from English-language searches worldwide.
Share of searches by month for JVL, WaterHog. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gorilla Grip | JVL | Hug Rug | WaterHog | Turtle Mat | Apache Mills | Muddle Mat | Dirt Stopper |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 22.7% | 18.6% | 10.2% | 12.4% | 1.6% | 0.4% | 0.04% |
| Nov 2025 | 27.1% | 22.1% | 22.1% | 12.1% | 14.8% | 1.2% | 0.48% | 0.02% |
| Dec 2025 | 29.8% | 24.3% | 19.9% | 13.3% | 10.9% | 1.3% | 0.43% | 0.04% |
| Jan 2026 | 28.9% | 23.6% | 19.3% | 12.9% | 12.9% | 2.1% | 0.42% | 0.04% |
| Feb 2026 | 25.6% | 25.6% | 20.9% | 14% | 11.5% | 1.8% | 0.55% | 0.04% |
| Mar 2026 | 26.2% | 26.2% | 21.4% | 14.3% | 9.6% | 1.9% | 0.38% | 0.04% |
| Apr 2026 | 25.7% | 31.5% | 17.2% | 14.1% | 9.4% | 1.8% | 0.24% | 0.07% |
| May 2026 | 27% | 33.1% | 14.8% | 14.8% | 8.1% | 1.9% | 0.25% | 0.06% |
| Jun 2026 | 35.7% | 29.2% | 13% | 13% | 7.1% | 1.7% | 0.14% | 0.05% |
| Jul 2026 | 31.9% | 31.9% | 11.6% | 14.2% | 7.8% | 2.3% | 0.16% | 0.07% |
| Aug 2026 | 30.4% | 24.8% | 16.6% | 16.6% | 9.1% | 2.2% | 0.23% | 0.05% |
| Sep 2026 | 31.3% | 25.6% | 17.1% | 14% | 9.3% | 2.3% | 0.37% | 0.1% |
How has the JVL and WaterHog comparison changed over the last 12 months?
3 findings
- JVL was ahead of WaterHog in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, JVL’s share of searches among welcome mat brands worldwide moved from 22.7% to 25.6%, and its estimated monthly branded searches held steady at 18.1K.
- Across the 12 months ending September 2026, WaterHog’s share of searches among welcome mat brands worldwide moved from 10.2% to 14%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
How did search popularity change for welcome mat brands worldwide in September 2026?
2 changes
In September 2026, JVL gained share of searches among welcome mat brands worldwide, from 24.8% to 25.6%.
In September 2026, WaterHog lost share of searches among welcome mat brands worldwide, from 16.6% to 14%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using JVL’s and WaterHog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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