Brandwave

Water bottle brands:Which are searched most?

In August 2026, Hydro Flask was the most searched among water bottle brands worldwide, with an estimated 697K branded searches and 46% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Hydro Flask46%
  2. YETI31.9%
  3. Chilly's7.3%
  4. Nalgene7.3%
  5. Klean Kanteen6%
  6. S'well1.6%

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Share of SearchLeaderboard

Compare the water bottle brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among water bottle brands worldwide, by month

Share of Search by month for Hydro Flask, YETI, Chilly's, Nalgene, Klean Kanteen. The figures are in the table below the chart.

View monthly share of search table
MonthHydro FlaskYETIChilly'sNalgeneKlean KanteenS'well
Oct 202544.9%29.6%10.7%7.1%5.8%1.9%
Nov 202545.2%32.7%8.8%5.9%5.9%1.6%
Dec 202540.2%40%7.8%5.2%5.2%1.7%
Jan 202642%32%12.1%6.6%5.4%1.8%
Feb 202641.1%35.1%9.7%6.5%5.3%2.1%
Mar 202641.9%30.9%9.9%8.1%6.6%2.7%
Apr 202640.9%33.1%9.6%7.9%6.4%2.1%
May 202638.3%36%9%7.4%7.4%2%
Jun 202638.9%36.4%9.1%7.5%6.1%2%
Jul 202643.1%34.7%6.8%6.8%6.8%1.8%
Aug 202646%31.9%7.3%7.3%6%1.6%
Sep 2026——————

This month’s ranking, August 2026

  1. Held 1st. 697K estimated branded searches, +21.8% vs prior month. Share +2.9 points.

  2. 2.YETI

    31.9%

    Held 2nd. 483K estimated branded searches, +4.9% vs prior month. Share -2.8 points.

  3. 3.Chilly's

    7.3%

    Held 3rd. 110K estimated branded searches, +21.6% vs prior month. Share +0.5 points.

  4. 4.Nalgene

    7.3%

    Moved from 5th to 4th. 110K estimated branded searches, +21.5% vs prior month. Share +0.5 points.

  5. Moved from 4th to 5th. 90.5K estimated branded searches, 0% vs prior month. Share -0.8 points.

  6. 6.S'well

    1.6%

    Held 6th. 24.2K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among water bottle brands worldwide?

In August 2026, Hydro Flask was the most searched among water bottle brands worldwide, with an estimated 697K branded searches and 46% estimated Share of Search within this set. YETI is in 2nd place, 14.1 percentage points behind at 31.9% Share of Search.

Global water bottle brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Hydro Flask44.9% → 46%46%Aug 202638.3%May 20261st
YETI29.6% → 31.9%40%Dec 202529.6%Oct 20252nd
Chilly's10.7% → 7.3%12.1%Jan 20266.8%Jul 20263rd
Nalgene7.1% → 7.3%8.1%Mar 20265.2%Dec 20254th
Klean Kanteen5.8% → 6%7.4%May 20265.2%Dec 20255th
S'well1.9% → 1.6%2.7%Mar 20261.6%Nov 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Hydro Flask’s estimated Share of Search among water bottle brands worldwide increased from 44.9% to 46%.
  • Across the 11 months ending August 2026, YETI’s estimated Share of Search among water bottle brands worldwide increased from 29.6% to 31.9%.
  • Across the 11 months ending August 2026, Chilly's’ estimated Share of Search among water bottle brands worldwide decreased from 10.7% to 7.3%.
  • Across the 11 months ending August 2026, Hydro Flask’s estimated Share of Search among water bottle brands worldwide peaked at 46% in August 2026 and was lowest at 38.3% in May 2026.
  • Across the 11 months ending August 2026, YETI’s estimated Share of Search among water bottle brands worldwide peaked at 40% in December 2025 and was lowest at 29.6% in October 2025.
  • Across the 11 months ending August 2026, Chilly's’ estimated Share of Search among water bottle brands worldwide peaked at 12.1% in January 2026 and was lowest at 6.8% in July 2026.
  • Across the 11 months ending August 2026, Nalgene’s estimated Share of Search among water bottle brands worldwide peaked at 8.1% in March 2026 and was lowest at 5.2% in December 2025.
  • Across the 11 months ending August 2026, Klean Kanteen’s estimated Share of Search among water bottle brands worldwide peaked at 7.4% in May 2026 and was lowest at 5.2% in December 2025.
  • Across the 11 months ending August 2026, S'well’s estimated Share of Search among water bottle brands worldwide peaked at 2.7% in March 2026 and was lowest at 1.6% in November 2025.
  • Across the 11 months ending August 2026, Nalgene, Klean Kanteen and S'well held steady: their estimated Share of Search among water bottle brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for water bottle brands worldwide in August 2026?

  1. In August 2026, Hydro Flask gained estimated Share of Search among water bottle brands worldwide, from 43.1% to 46%.

  2. In August 2026, YETI lost estimated Share of Search among water bottle brands worldwide, from 34.7% to 31.9%.

  3. In August 2026, Klean Kanteen lost estimated Share of Search among water bottle brands worldwide, from 6.8% to 6%.

  4. In August 2026, Nalgene rose from 5th to 4th among water bottle brands worldwide.

  5. Estimated monthly branded searches for Chilly's worldwide fell 18.4% over 11 measured months, from 135K to 110K in August 2026.

How the Brand Demand Index is measured

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