Brandwave

Atomic vs Salomon Ski:Which is more popular?

In September 2026, Atomic had more branded searches than Salomon Ski among ski brands worldwide. Atomic had about 39,200 branded searches, while Salomon Ski had 22,200. Atomic made up 4.4% of all ski brand searches we track, and Salomon Ski accounted for 2.5%. When we asked ChatGPT and Google AI Overviews about ski brands, Atomic and Salomon Ski each appeared in four of the five answers. Atomic was mentioned before Salomon Ski in every answer that named either.

Among ski brands worldwide in September 2026

Who do people search for more?

Atomic, about 77% more searches than Salomon Ski

Atomic 39.2K searchesSalomon Ski 22.2K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Atomic in 4 of 5Salomon Ski in 4 of 5

Who does AI recommend more?

Atomic, named ahead of Salomon Ski in 4 of 4 answers

Atomic first in 4Salomon Ski never first

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Top ski brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Atomic and Salomon Ski were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Atomic was listed before Salomon Ski in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rossignol1st
  2. Atomic2nd
  3. Völkl3rd
  4. Blizzard4th
  5. Salomon Ski5th
  6. K26th
  7. Head6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rossignol5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Atomic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Salomon Ski4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Völkl4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Blizzard3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • K22 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Head1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about ski brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Atomic or Salomon Ski more popular in search?

This chart shows how often people search Google for Atomic and Salomon Ski by name. Each line represents a brand's share of searches for all seven ski brands we track, month by month, from English-language searches worldwide.

Atomic and Salomon Ski among ski brands worldwide, by month

Share of searches by month for Atomic, Salomon Ski. The figures are in the table below the chart.

View monthly share of searches table
MonthK2RossignolAtomicHeadSalomon SkiBlizzardVölkl
Oct 202571.5%13.8%4.9%3.4%2.8%1.9%1.9%
Nov 202561.7%17.4%7.4%5.2%3.5%2.3%2.3%
Dec 202557.9%16.1%8.6%5.9%4.9%3.2%3.2%
Jan 202650.3%20.6%9.7%7.6%5.1%3.4%3.4%
Feb 202651%17.1%11.5%7.6%5.1%3.4%4.2%
Mar 202664.2%15%6.5%4.5%3.7%3%3%
Apr 202678.2%12.6%2.9%2.1%1.7%1.4%1.1%
May 202684.7%11.2%1.2%0.83%1%0.55%0.55%
Jun 202688.4%7.9%1.2%0.7%0.86%0.47%0.47%
Jul 202685.2%9.3%1.8%1%1.2%0.68%0.83%
Aug 202687.1%6.4%2.3%1.3%1.3%0.85%0.85%
Sep 202677.2%10.1%4.4%2.5%2.5%1.7%1.7%

How has the Atomic and Salomon Ski comparison changed over the last 12 months?

3 findings
  • Atomic was ahead of Salomon Ski in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Atomic’s share of searches among ski brands worldwide moved from 4.9% to 4.4%, and its estimated monthly branded searches moved from 58.9K to 39.2K.
  • Across the 12 months ending September 2026, Salomon Ski’s share of searches among ski brands worldwide moved from 2.8% to 2.5%, and its estimated monthly branded searches moved from 33.1K to 22.2K.

How did search popularity change for ski brands worldwide in September 2026?

2 changes

  1. In September 2026, Atomic gained share of searches among ski brands worldwide, from 2.3% to 4.4%.

  2. In September 2026, Salomon Ski gained share of searches among ski brands worldwide, from 1.3% to 2.5%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Atomic’s and Salomon Ski’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Atomic

4 branded search terms

  • atomic boot
  • atomic ski
  • atomic ski boot
  • atomic snowboard

Salomon Ski

1 branded search term

  • salomon ski

How the Brand Demand Index is measured

Other head-to-heads among ski brands

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