GlossGenius vs Vagaro:Which is more popular?
In September 2026, Vagaro had more branded searches than GlossGenius among salon and clinic booking software worldwide. Vagaro had about 165,000 branded searches, while GlossGenius had 22,200. Vagaro made up 25.4% of all salon and clinic booking software searches we track, and GlossGenius accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about salon and clinic booking software, both GlossGenius and Vagaro appeared in all five answers. Vagaro was mentioned before GlossGenius in four out of five answers.
Who do people search for more?
Vagaro, about 7 searches for every 1 for GlossGenius
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Vagaro, named ahead of GlossGenius in 4 of 5 answers
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Top salon and clinic booking software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both GlossGenius and Vagaro showed up in all five answers. Vagaro was listed before GlossGenius in four of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Vagaro1st
Fresha2nd- Boulevard3rd
- Mangomint4th
- GlossGenius5th
Aesthetic Record6th
Phorest7th
Mindbody–
Cliniko–
Timely–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Vagaro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- GlossGenius5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Fresha4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Boulevard4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Mangomint3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Aesthetic Record2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Phorest1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mindbody0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cliniko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Timely0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about salon and clinic booking software
5 answers
Asked ChatGPT
“Which salon or clinic booking platform should I use?”
Asked ChatGPT
“What are the best salon and clinic booking platforms?”
Asked ChatGPT
“What's the best salon or clinic booking platform for a salon or clinic?”
Searched Google, AI Overview
“salon booking software”
Searched Google, AI Overview
“appointment software for salons”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is GlossGenius or Vagaro more popular in search?
This chart shows how often people search Google for GlossGenius and Vagaro by name. Each line represents a brand's share of searches for all ten salon and clinic booking software we track, month by month, from English-language searches worldwide.
Share of searches by month for Vagaro, GlossGenius. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fresha | Vagaro | Mindbody | Cliniko | GlossGenius | Mangomint | Phorest | Aesthetic Record | Timely | Boulevard |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.7% | 28.3% | 19% | 7% | 2.5% | 2.1% | 2.1% | 3.1% | 1.1% | 0.05% |
| Nov 2025 | 32.2% | 26.4% | 21.6% | 7.9% | 2.9% | 2.4% | 2.4% | 2.9% | 1.3% | 0.05% |
| Dec 2025 | 32.9% | 27% | 22.1% | 6.6% | 3% | 2.4% | 2% | 3% | 1.1% | 0.05% |
| Jan 2026 | 32.8% | 26.8% | 22% | 6.6% | 3.6% | 2.4% | 2.4% | 2.4% | 0.88% | 0.05% |
| Feb 2026 | 36.4% | 24.4% | 20% | 7.3% | 3.3% | 2.7% | 2.2% | 2.7% | 0.98% | 0.06% |
| Mar 2026 | 34.2% | 27.9% | 18.7% | 6.9% | 3.8% | 2.5% | 2.5% | 2.5% | 0.92% | 0.08% |
| Apr 2026 | 34.2% | 27.9% | 18.8% | 6.9% | 3.8% | 2.5% | 2.5% | 2.5% | 0.92% | 0.05% |
| May 2026 | 39.2% | 26.2% | 17.6% | 6.4% | 3.5% | 1.9% | 2.4% | 1.9% | 0.86% | 0.05% |
| Jun 2026 | 34.6% | 28.2% | 19% | 7% | 3.1% | 2.5% | 2.5% | 2.1% | 0.93% | 0.05% |
| Jul 2026 | 35.8% | 29.3% | 16% | 7.2% | 3.2% | 2.6% | 2.6% | 2.2% | 0.96% | 0.06% |
| Aug 2026 | 40.6% | 27.1% | 14.8% | 6.7% | 3% | 2.4% | 2.4% | 2% | 0.89% | 0.04% |
| Sep 2026 | 37.8% | 25.4% | 16.9% | 7.6% | 3.4% | 2.8% | 2.8% | 2.3% | 1% | 0.05% |
How has the GlossGenius and Vagaro comparison changed over the last 12 months?
3 findings
- Vagaro was ahead of GlossGenius in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GlossGenius’ share of searches among salon and clinic booking software worldwide moved from 2.5% to 3.4%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending September 2026, Vagaro’s share of searches among salon and clinic booking software worldwide moved from 28.3% to 25.4%, and its estimated monthly branded searches moved from 201K to 165K.
How did search popularity change for salon and clinic booking software worldwide in September 2026?
2 changes

In September 2026, Vagaro lost share of searches among salon and clinic booking software worldwide, from 27.1% to 25.4%.
Estimated monthly branded searches for GlossGenius worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GlossGenius’ and Vagaro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GlossGenius
1 branded search term
- glossgenius
Vagaro
1 branded search term
- vagaro
Other head-to-heads among salon and clinic booking software

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