Brandwave

Fresha vs GlossGenius:Which is more popular?

In September 2026, Fresha had more branded searches than GlossGenius among salon and clinic booking software worldwide. Fresha had about 246,000 branded searches, while GlossGenius had 22,200. Fresha made up 37.8% of all salon and clinic booking software searches we track, and GlossGenius accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about salon and clinic booking software, GlossGenius appeared in all five answers and Fresha in four. Fresha was mentioned before GlossGenius in three out of five answers.

Among salon and clinic booking software worldwide in September 2026

Who do people search for more?

Fresha, about 11 searches for every 1 for GlossGenius

Fresha 246K searchesGlossGenius 22.2K searches

Who does AI mention more?

GlossGenius, mentioned in every answer we collected

GlossGenius in 5 of 5Fresha in 4 of 5

Who does AI recommend more?

Fresha, named ahead of GlossGenius in 3 of 5 answers

Fresha first in 3GlossGenius first in 2

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Top salon and clinic booking software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GlossGenius appeared in all five answers. Fresha was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fresha was listed before GlossGenius in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vagaro1st
  2. Fresha2nd
  3. Boulevard3rd
  4. Mangomint4th
  5. GlossGenius5th
  6. Aesthetic Record6th
  7. Phorest7th
  8. Mindbody–
  9. Cliniko–
  10. Timely–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vagaro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GlossGenius5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fresha4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Boulevard4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mangomint3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Aesthetic Record2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Phorest1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mindbody0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cliniko0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Timely0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about salon and clinic booking software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fresha or GlossGenius more popular in search?

This chart shows how often people search Google for Fresha and GlossGenius by name. Each line represents a brand's share of searches for all ten salon and clinic booking software we track, month by month, from English-language searches worldwide.

Fresha and GlossGenius among salon and clinic booking software worldwide, by month

Share of searches by month for Fresha, GlossGenius. The figures are in the table below the chart.

View monthly share of searches table
MonthFreshaVagaroMindbodyClinikoGlossGeniusMangomintPhorestAesthetic RecordTimelyBoulevard
Oct 202534.7%28.3%19%7%2.5%2.1%2.1%3.1%1.1%0.05%
Nov 202532.2%26.4%21.6%7.9%2.9%2.4%2.4%2.9%1.3%0.05%
Dec 202532.9%27%22.1%6.6%3%2.4%2%3%1.1%0.05%
Jan 202632.8%26.8%22%6.6%3.6%2.4%2.4%2.4%0.88%0.05%
Feb 202636.4%24.4%20%7.3%3.3%2.7%2.2%2.7%0.98%0.06%
Mar 202634.2%27.9%18.7%6.9%3.8%2.5%2.5%2.5%0.92%0.08%
Apr 202634.2%27.9%18.8%6.9%3.8%2.5%2.5%2.5%0.92%0.05%
May 202639.2%26.2%17.6%6.4%3.5%1.9%2.4%1.9%0.86%0.05%
Jun 202634.6%28.2%19%7%3.1%2.5%2.5%2.1%0.93%0.05%
Jul 202635.8%29.3%16%7.2%3.2%2.6%2.6%2.2%0.96%0.06%
Aug 202640.6%27.1%14.8%6.7%3%2.4%2.4%2%0.89%0.04%
Sep 202637.8%25.4%16.9%7.6%3.4%2.8%2.8%2.3%1%0.05%

How has the Fresha and GlossGenius comparison changed over the last 12 months?

3 findings

How did search popularity change for salon and clinic booking software worldwide in September 2026?

2 changes
  1. In September 2026, Fresha lost share of searches among salon and clinic booking software worldwide, from 40.6% to 37.8%.

  2. Estimated monthly branded searches for GlossGenius worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fresha’s and GlossGenius’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fresha

1 branded search term

  • fresha

GlossGenius

1 branded search term

  • glossgenius

How the Brand Demand Index is measured

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