How popular isMindbody in search?
In September 2026, there were an estimated 120K branded searches for Mindbody worldwide which is down 18.5% over the last 12 months. Mindbody holds 26.3% estimated Share of Search among salon and clinic booking software worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which salon and clinic booking software compete with Mindbody?
Share of Search by month for Fresha, Mindbody, Cliniko, Phorest. The figures are in the table below the chart.
View monthly share of search table
| Month | Fresha | Mindbody | Cliniko | Phorest | Timely |
|---|---|---|---|---|---|
| Oct 2025 | 53.5% | 30.7% | 10.3% | 3.6% | 1.9% |
| Nov 2025 | 49% | 33.5% | 11.4% | 4% | 2% |
| Dec 2025 | 50.8% | 34.4% | 9.7% | 3.4% | 1.7% |
| Jan 2026 | 50.4% | 34.4% | 9.7% | 4.1% | 1.5% |
| Feb 2026 | 53.7% | 30.6% | 10.4% | 3.7% | 1.6% |
| Mar 2026 | 53.3% | 30.5% | 10.3% | 4.3% | 1.6% |
| Apr 2026 | 53.5% | 30.2% | 10.3% | 4.3% | 1.6% |
| May 2026 | 58.7% | 26.8% | 9.3% | 3.9% | 1.4% |
| Jun 2026 | 53.7% | 30% | 10.4% | 4.3% | 1.5% |
| Jul 2026 | 56.7% | 26.1% | 11% | 4.6% | 1.6% |
| Aug 2026 | 61.2% | 23.6% | 9.7% | 4.1% | 1.4% |
| Sep 2026 | 56.7% | 26.3% | 10.9% | 4.5% | 1.6% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.7% | 259K | -17% | -4.5 points | |
| 2, held 2nd | 26.3% | 120K | 0% | +2.7 points | |
| 3, held 3rd | 10.9% | 49.5K | 0% | +1.1 points | |
| 4, held 4th | 4.5% | 20.7K | +0.19% | +0.5 points | |
| 5, held 5th | 1.6% | 7.1K | -0.42% | +0.2 points |
1.
Fresha56.7%
Held 1st. 259K estimated branded searches, -17% vs prior month. Share -4.5 points.
2.
Mindbody26.3%
Held 2nd. 120K estimated branded searches, 0% vs prior month. Share +2.7 points.
3.
Cliniko10.9%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share +1.1 points.
4.
Phorest4.5%
Held 4th. 20.7K estimated branded searches, +0.19% vs prior month. Share +0.5 points.
5.
Timely1.6%
Held 5th. 7.1K estimated branded searches, -0.42% vs prior month. Share +0.2 points.
Compare search popularity between Mindbody and its closest rivals
Every comparison with Mindbody
14 comparisons
How has branded search demand for Mindbody changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mindbody worldwide fell from 147K to 120K.
- Across the 12 months ending September 2026, Mindbody’s estimated Share of Search among salon and clinic booking software worldwide decreased from 30.7% to 26.3%.
- Across the 12 months ending September 2026, Mindbody’s estimated Share of Search among salon and clinic booking software worldwide peaked at 34.4% in December 2025 and was lowest at 23.6% in August 2026.
How did search popularity change for salon and clinic booking software worldwide in September 2026?
5 changes
In September 2026, Mindbody gained estimated Share of Search among salon and clinic booking software worldwide, from 23.6% to 26.3%.
In September 2026, Cliniko gained estimated Share of Search among salon and clinic booking software worldwide, from 9.7% to 10.9%.
In September 2026, Fresha lost estimated Share of Search among salon and clinic booking software worldwide, from 61.2% to 56.7%.
Estimated monthly branded searches for Phorest worldwide rose 18.9% over 12 measured months, from 17.4K to 20.7K in September 2026.
Estimated monthly branded searches for Timely worldwide fell 21.2% over 12 measured months, from 9K to 7.1K in September 2026.
Where does Mindbody compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Spa management software | 4th of 6 | 13.3% | Show ranking |
| Salon and clinic booking software | 2nd of 5 | 26.3% | Shown above |
| Gym management software | 1st of 6 | 41.5% | Show ranking |
| Fitness booking software | 1st of 5 | 73.6% | Show ranking |
How is Mindbody measured?
Brandwave collects information about searches that people make online using Mindbody’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- mindbody
- mindbody spirit
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Is Mindbody your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.